20+ Online Content Writing Courses to Pursue

Content Writing is a connecting link to good marketing and brand-building. With us confined to our homes due to the pandemic, the physical interaction between the businesses and customers became impossible. However, content writing helped these businesses reach their target customers and at the same time enabled them to interact with them virtually. We can simply say that content writing serves as a way of communication between the business/website and the customer. Thus, content writing has become the backbone of all kinds of businesses in recent times, hence increasing the popularity of content writing certification courses.

It is estimated that each month, approximately 409 million people view more than 20 billion pages. Hence, content writing is the way to go! You can reach your target audience by creating unique and creative content that is presented in a user-friendly manner through the best content writing courses. It includes all sorts of contents like graphics, text, video, etc. There are various content writing certification courses available online including Technical content writing courses and digital content writing courses etc. to help you kickstart your career as a content writer.

20 courses on content writing to pursue right now

(Note: All the details mentioned in the table above have been accumulated by the team at Careers360.)

1. Learn about Content Writing

Considered as one of the best content writing courses, in such content writing certification courses, you will learn about content writing and how to become an expert content writer. You will also learn various tips and techniques for improving your content.

What it covers

• What is content writing and its importance

• Fraud in content writing

• Content adaptation

• Content writing as a career

• How to write on difficult topics

• Content designing

• Publishing unique content

• Who should choose content writing

Platform: Udemy

Cost: ₹1,280

Duration: 39m

Also read - List of Certification Courses

2. Ultimate Web Content Writing Masterclass+Power words eBook

This is one of the best and comprehensive content writing courses available where you will learn about Copywriting, Content writing, content marketing, editing, blogging, marketing and strategy, and SEO keyword research and the difference between these terms.

What it covers

• Basics of content writing

• Basics of copywriting

• Home page content writing

• Outsourcing

• Blog posts content writing

• About us page content writing

• Business-related content writing

Platform: Udemy

Cost: ₹8,640

Duration:4h 36m

Also read - Creative Writing Degree Colleges in India

3. Artificial Intelligence Content Creation Tools Certification

One of the best content writing courses, this is a certificate course in content writing which introduces you to the best mechanism to work on AI-written content. In this course, you will learn the various Artificial Intelligence R & D Tools for researching on a topic before writing. You will also learn to paraphrase using the state-of-the-art paraphrasing tool.

What it covers

• ReMixing of articles using artificial intelligence AI tools

• AI-powered paraphrasing secretive tool

• Creating content with AI quiz

Platform: Udemy

Cost: ₹1,280

Duration:51m

Also Read - Certificate course in Certified Content Writer by Vskills

4. Writing That Sells - 50+ Content Creation Techniques

Considered as one of the best content writing courses, this is one of the best content writing courses available and is meant for freelancers and startups. In this course you will learn 50+ techniques to create engaging content, how to build trust with readers, answering objections and techniques of persuasion, etc.

What it covers

• How to grasp the attention and arouse the curiosity of the readers

• How to create unique content

• Building trust

• Gaining credibility

• Persuading and influencing with your content

Platform: Udemy

Cost: ₹2,880

Duration:2h 53m

5. How to create hot SEO-friendly content- tips for bloggers

Such content writing certificate courses are meant for beginners. In this course you will learn how to identify your target audience, creating SEO-friendly content, how to use SEO strategies, etc.

What it covers

• Identifying your target audience

• Finding the right topics and keywords

• Getting the structure right

• Using images for enhancing your content

• Updating old content regularly

• Creating catchy headlines

• Using SEO tools for research and data analysis

Platform: Udemy

Cost: ₹1,280

Duration:1h 8m

6. Technical Writing

This is one of the best technical content writing courses available and is offered by the Moscow Institute of Physics and Technology(MIPT). Such content writing certificate courses are a part of the 'English for Research Publication Purposes Specialization'. This course is designed for developing your technical writing skills. You will also learn to write various technical reports, like laboratory reports and progress reports.

What it covers

• Organizing the Information

• Researching

• Capstone Project

• How to address content issues that you come across while reporting your research results

Platform: Coursera

Duration:19 hours

Also read - Certified Business Writing Professional BY Vskills

7. English for Effective Business Writing

This course is offered by the Hong Kong University of Science and Technology. Such content writing certificate courses are designed to improve your Business English writing skills, understanding the various business writing genres, developing your use of vocabulary and grammar.

What it covers

• Business Communication

• English Language

• Business Writing genres

• Writing emails, memos, and executive summaries

• Adapting the content according to the purpose context and the target audience

Platform: Coursera

Duration: 25 hours

8. Writing and Editing: Structure and Organization

This certificate course in content writing is offered by the University of Michigan. In such content writing certificate courses, you will learn to use the structure for creating content, placing corresponding ideas in corresponding forms, and learning when to use sentences with varying lengths.

What it covers

• Persuasion

• Creativity

• Writing

• Time management

• Editing

• Sentence Flow

• Corresponding Ideas in Corresponding Form

• Show and Tell

• Paragraphing

Platform: Coursera

Duration: 14 hours

9. Diploma in Effective Writing Skills

This course is designed to enhance your writing skills and you will get to learn the fundamentals of effective writing and its types. Also, you will be taught business writing including business letters. This is one of the best content writing certifications available online.

What it covers

• Principles of effective writing

• Essentials of writing

• Business writing

• Report writing

• Creative writing

Platform: Alison.com

Duration: 10-15 Hours

Also read - Certified Content Writer BY Vskills

10. Technical Writing Essentials

In this course, you will get to learn about the basics of technical writing and communication and the application of various strategies to enhance the readability and clarity of your content.

What it covers

• Fundamentals of Technical Communication

• Characteristics of technical writing

• Integration of letters, figures, and lists in written communication

• Professional style

• Creating format and structure for various professional documents

• Document designing

• Research methods

Platform: Alison.com

Duration: 1.5-3 Hours

11. Learning to Write for the Web

Such online content writing courses are designed to help you learn content writing in the simplest way. You will be taught various practical techniques for writing effective and efficient content, including front-loading content, avoiding jargon, and keeping the content updated.

What it covers

• Content Strategy

• Web Content Writing

• Front-loading content

• Provide detailed information

• Managing information

Platform: LinkedIn Learning

Cost: ₹1,150.00

Duration: 1 hour 24 minutes

Also read - 15+ Must-Do Courses for Content Marketers

12. Writing a Compelling Blog Post

In such online content writing courses, you will learn all the important content, structure, and style strategies to make your content more engaging for the customers. You will also get to learn Social Media Blogging in this course. The instructor of the course is Starshine Roshell, who is an award-winning journalist and a writing coach.

What it covers

• Creating useful and knowledgeable content

• Make your blog fresh and timely

• Consistency in posting

• Structure-length and format of a blog

• Style-Passion and Integrity

Platform: LinkedIn Learning

Cost: ₹899.99

Duration: 44 minutes

13. Introduction to Content Writing: Writing Principles, Tactics & Career Options

This is a beginner-level to enable you to learn content writing online. Such online content writing courses will teach you the basics of content writing and the various career options that are available to content writers.

What it covers

• Origin of Content Writing and its need

• A career in Content Writing

• Types of Content

• Principles of writing

• Tactics for great content writing

Platform: Skillshare

Duration: 37 minutes

15. How to create a content writing keyword database in 2 hours

In this course, you will learn to create content writing keyword databases. Such online content writing courses teach you how to use the available platforms, tools, Google Trends, and Quora for developing a keyword database.

What it covers

• 5 steps on how to create a database.

• Real-life examples

• How to easily create over 40 keywords

• How to create 10 future content topics to use for yourself or your business

Platform: Skillshare

Duration:1 hour 53 minutes

Also read - Academic Writing BY Hemwati Nandan Bahuguna Garhwal University, Pauri Garhwal via Swayam

15. Content is King: Writing Killer Content for Web & Marketing

In this course, you will get to learn content writing including how to attract more traffic and how to earn more money with your content. You will also be taught content writing for a blog, website, and create killer content that is valuable and catchy.

What it covers

• Developing killer content ideas for the web

• 3 ways to make your content better

• Editing your content

• Keywords

• Writing content for a Kindle ebook

Platform: Udemy

Cost: ₹6,400

Duration:2h 57m

16. Ultimate Content Writing Masterclass: 30 Courses in 1

Such content writing courses online are designed to help you in developing a full-time career in content writing. You will learn to master content writing, content marketing, and copywriting. You will get to learn the essential skills that a content writer needs to have, preparing SEO and SMO friendly content and developing research skills, etc.

What it covers

• What is content

• Tactical v. Strategy

• Agglomeration v. aggregation

• Digital content and non-digital content

• Readability and searchability

• Keywords

• Creative and technical writing

• Structuring of content

• Types of writers

• Internet skills

• Book writing

• Ghostwriting

• Creative writing

• Book review

• Fiction writing

Platform: Udemy

Cost: ₹8,640

Duration:20h 20m

Also read - Love Writing? Here's why you Need to Enroll for a Content Writing Course

17. Ninja Writing: Writing Skills, Copywriting & Content Writing

In this course, you will learn everything about content writing including how to develop writing structure, copywriting, different paragraph styles, how to enhance sentence quality, blogging, etc.

What it covers

• Learn Content Writing and Copywriting - Differences And Advantages

• Fundamentals of SEO writing

• Developing structure

• How to improve your skills

• Knowing your audience

• Writing tips

• Using consumer psychology to sell

• Tips for editing

Platform: Udemy

Cost: ₹8,640

Duration: 4h 49m

18. Writing With Flair: How To Become An Exceptional Writer

Such content writing courses online are another comprehensive courses to learn content writing online and is meant for everyone including corporate writers, bloggers, marketing executives, students, and book writers etc. In this course, you will learn how to write simple yet evocative content with clarity and elegance.

What it covers

• Elite writing

• Simplicity-Avoiding excessive punctuation etc.

• Clarity-Ambiguity, Jargon, and buzzword

• Elegance-Rhythm, musicality

• Evocativeness-variety, forcefulness, dramatic writing

Platform: Udemy

Cost: ₹8,640

Duration: 7h 10m

Also read - 15+ Courses That Will Help You Become A Better Copywriter

19. Start a successful part-time content writing Home business

Such content writing courses online are one of the best content writing courses which will help you to successfully set up your own content writing business without even having to write any content by yourself. You will also be taught how to hire the best writers and project writers, how to get the best clients, management of work, and maintaining the quality of work simultaneously.

What it covers

• Basic business setup

• Hiring content writers

• Portfolio and testimonial setup

• Pricing your services

• Finding clients

• Things you should know about running a business

• Identifying bad clients

• Getting work done on time

Platform: Udemy

Cost: ₹11,520

Duration: 4h 25m

20. Content Writing: How to Become a Freelance Writer

This course is designed to help you in starting your career as a content writer. This is the best course for freelance writing. You will also get to learn how to find keywords for your content and ensure the delivery of high-quality content to your clients.

What it covers

• Pricing your services

• Keyword Research

• Writing style

• Advanced writing practices

• Expanding Your Clientele

• Expanding Your Freelance Business

Platform: Udemy

Cost: ₹6,720

Duration: 1h 7m

Also read -

• Diploma Certification Courses

• Degree Certification Courses

Conclusion

The content writing industry has received a major boost in recent times. It is the future of the businesses and an important part of their marketing strategies. Moreover, it offers various career opportunities as there are various types of content writers. You can be a technical content writer or go for SEO content writing, Technical content writing, Communication, and Marketing writing, Research and report writing and Journalistic content writing, etc. You can learn about all the necessary content writing skills from the comfort of your homes and at your own pace by enrolling in the various online content writing courses.