Career Options After MBA in Marketing: Highest Paying Management Jobs
The Master of Business Administration degree is a highly regarded program that allows students to develop their leadership and business skills. It enables them to work in diverse business environments. It also provides them with the necessary knowledge and practical skills to lead their companies. This program is ideal for individuals who are looking to pursue career options after MBA in marketing, human resources, finance, and management. In this article, we will discuss the highest paying jobs after MBA in marketing or marketing jobs after MBA.
Due to the increasing number of platforms that offer over-the-top (OTT) video services, such as Amazon Prime Video, Disney+ Hotstar, and Sony Liv, India has become a prominent market for these companies. With the advancement of Artificial Intelligence (AI), MBA marketing students can now become data journalists, technical writers, and software developers.
MBA in Marketing
An MBA in Marketing is a broad field that involves marketing a product or service to a variety of domestic and international markets. A well-rounded marketing professional can help a company expand its reach and gain a competitive advantage. He or she can also develop effective marketing strategies and sell their products to potential customers.
Career Options After MBA in Marketing
After graduating from an MBA program in marketing, students have some of the best jobs after MBA marketing. There are various types of positions that they can choose from, depending on their field of interest. Students should also have the necessary skills to handle pressure and manage their time effectively.
There are many marketing management positions that are available in various companies and sectors. Some of these include advertising agencies, marketing firms, and financial services companies.
MBA Salary Package
The average salary for MBA students is around Rs. 4 to Rs. 6 lakhs per year. This is very attractive for students who are looking for a job. This is very attractive for the students as they have the necessary skills and experience to succeed in their field.
Career Options After MBA in Marketing
One of the most popular specialisations for post-graduate studies is the MBA in marketing. This program is typically two years. It provides you with the necessary skills to be successful in today's world. One of the most important factors that you will gain from your B-school is the connections that it will create throughout your career. Having an MBA in marketing will allow you to gain some of the best MBA in marketing jobs or jobs after MBA in marketing.
After you have completed your MBA in marketing, take a look at the various job roles that are available after you have graduated.
Brand Manager
The brand manager is responsible for keeping the brand's values and integrity across all marketing channels. He or she works with the target market to develop a strategy that will align with the brand's goals. The brand manager is also responsible for developing a strategy that will effectively communicate the brand's goals and mission. He or she also studies the customer's needs and uses effective marketing techniques to attract and retain them. It is said to be one of the highest paid jobs after MBA in marketing.
Most companies hire individuals with a background in marketing or advertising who have graduated from top universities. These individuals have a wide variety of skills and knowledge that can help them enhance their brand's value. Aside from developing a strategy, the brand manager also has to work with other marketing and sales managers.
Salary of a Brand Manager
After a few years, brand managers usually get a salary of around 6 to 8 LP. With the right skills and experience, they can get a higher salary of around Rs. 12 to 14 lakhs per year. It is one of the highest paid jobs after MBA in marketing.
Sales Manager
One of the oldest forms of marketing is sales. A successful sales manager is expected to achieve a set target and work hard to earn a bonus. He or she must also have good communication skills and be presentable. The sales manager must also have good managerial skills and be able to look after his or her team. He or she is also responsible for setting goals and hiring new distributors.
The job roles after MBA in marketing sales manager position must also maintain a healthy relationship with his or her customers and other stakeholders in order to effectively market their products. They must also provide them with various promotional offers and discounts.
Salary of a Sales Manager
Sales managers generally get a starting salary of around Rs. 5-7 lakhs. They can also expect a salary package of around Rs. 8-9 lakhs depending on their experience and skills.
Market Research Analyst
Market research analyst is responsible for gathering all the necessary information and data to develop a strategy and a plan that targets a specific audience. This helps the marketing team and the sales team execute their goals. Market research analysts are hired by various companies such as Amazon, Flipkart, and Nielsen to gain a deeper understanding of their customers. It is one of the highest paid jobs after MBA in marketing.
Graduates of marketing programs are required to analyse the various factors that influence their customers' decisions and priorities. This helps the marketing team develop a strategy and plan that targets a specific audience. The market research analyst is also responsible for developing unique research methodologies and conducting surveys to gather information.
The market research analyst plays a critical role in shaping the organisation's marketing strategy and communicating with its consumers. He or she also informs the manager about the company's various marketing problems.
Salary of a Market Research Analyst
The starting salary for a market research analyst is around Rs. 6 to Rs. 8 lakhs per year. With experience, this can go up to around Rs. 15-Rs. 20 lakhs per year.
Digital Marketing
Digital marketing has become an integral part of people's lives. It allows them to reach a wider audience through a relatively small budget. This discipline involves learning various digital marketing techniques. It's more flexible and allows the digital marketing expert to create unique and effective strategies. It is one of the best career after MBA in marketing.
Many companies in the country hire MBA graduates with the necessary skills to handle various tasks related to digital marketing. These include search engine optimisation, social media marketing, and web content writing.
Salary of a Digital Marketing Salary
A digital marketing manager can expect to receive a salary package of around Rs. 5-Rs. 7 lakhs annually. With the skills and experience that he or she has gained, the package can go up to Rs. 12 lakhs.
Business Development Manager
A business development manager is a creative individual who works for a variety of companies. They have a variety of responsibilities and are expected to generate new business opportunities and meet existing targets. It is one of the best MBA marketing jobs.
Many companies, such as Google, Facebook, and Unacademy, hire a good business development manager to help them grow their businesses. This individual is expected to develop strong relationships with their customers and suppliers. The ideal business development manager is someone who can develop and implement effective strategies and plans to improve the company.
Salary of a Business Development Manager
A good business development manager can expect to receive a starting salary of around Rs. 8 to Rs. 10 lakhs per year. They can also expect to receive additional compensation depending on their experience and skills.
PR Manager
The PR Manager of an organisation is responsible for coordinating with the various departments of the company to develop a strategy and a media relations plan. They also have to work with the other departments to create a positive image of the company.
Salary of a PR Manager
After five years of experience, a PR manager's salary package increases to around Rs. 7 to Rs. Rs. 9 lakhs per year.
Conclusion
With the increasing number of jobs after MBA in marketing and media industry, it is becoming more important for individuals to consider this field as a career. Aside from the traditional marketing fields such as sales and management, many graduates also have the option of working in other areas such as social media marketing, logistics, and sales. With the increasing digitisation and technological advancements, many young graduates are choosing to work in media.
Through various online learning platforms, students can easily and seamlessly complete their studies. It features industry-relevant programs that are designed to meet the needs of today's students. Aside from marketing, these platforms also offer other programs such as finance, operations, strategy & leadership, and executive.