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Who is a Vlogger?
As a vlogger one has the opportunity to go back and relive moments anytime ~ Bob Dolittle
A career as a vlogger has a creative and rapidly evolving work option. Over time, as digital media has gained popularity people have started taking interest in vlogging. Famous YouTubers, travellers, and celebrities these days make vlogs about a day in their lives, some event, any current happening or any such topic.
Video content has gained a lot of popularity and viewers have been consuming the content on a large scale. Vlogging is similar to blogging but it is done through videos. In this article, we will discuss how to become a Vlogger in India, skills, eligibility and vlogging as a lucrative career.
Vlogger in a Nutshell
In a career as a vlogger, one generally works for himself or herself. However, once an individual has gained viewership there are several brands and companies that approach them for paid collaboration. It is one of those fields where an individual can earn well while following his or her passion.
Ever since internet costs got reduced the viewership for these types of content has increased on a large scale. Therefore, a career as a vlogger has a lot to offer. If you want to know more about the Vlogger eligibility, roles and responsibilities then continue reading the article.
Quick Facts for Vlogger
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Industry
Media
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Suitable for
Male, Female
A vlogger's occupation is not gender-specific. Males, females and others can choose vlogging as a career for themselves. Male and female vloggers receive equal benefits in India because, in this profession, gender is insignificant.
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Any special needs
No
The career as a vlogger suits people who are physically fit. The differently abled individuals might not have the ability to vlog the moments as efficiently as a fit person could.
Table of Contents for Vlogger
What is the role of Vlogger?
Vloggers create new video content for a variety of purposes such as entertainment, tourism and sometimes for commercial use as well. Vloggers make videos on various topics and in different languages.
Vlogging can be considered as the process of capturing places, people and moments which can be looked back at again. Vloggers create vlogs for platforms like YouTube, Facebook as well and Instagram.
Planning
As a vlogger, it is very important that an individual plans his or her entire day or vlogging schedule. It enables the person to have a list of things that he is required to do and can speed up or slow down the process accordingly.
Target Audience
The Vlogger roles and responsibilities is to create a viewership for himself or herself one has to deliver content accordingly. Identifying the target audience helps a vlogger in creating content which will keep the viewer intact. Depending on the viewership of the vlogger he or she gets paid for collaboration with brands.
Search engine marketing
One of the prime responsibilities in the career of a vlogger is to make content according to a website's efficiency. The content especially the one that goes on social media has to be made according to Google Analytics. This is done so that the vlog is more visible on media platforms.
Search engine optimisation
The Vlogger roles and responsibilities are to establish traffic-enhancing strategies for putting out their content. This can be done by making the site available on the Internet. Pay-per-click, or PPC, search engine optimisation takes clients to the platform through search engines like Google, Yahoo, MSN and Bing.
Types of a Vlogger
Below we have provided the types of a Vlogger or Vlogger career options.
Beauty Vlogger: A beauty YouTuber, commonly referred to as a "beauty vlogger", "beauty guru", "beauty influencer," or "Beautuber", is a person who creates and posts videos to YouTube about cosmetics, fashion, hair-styling, nail art, and other beauty-related topics.
One makes his or her audience aware of several beauty trends. Some beauty vloggers like Jeffreestar, Jaclyn Hill or James Charles are famous across the world and earn millions of dollars.
Gaming Vlogger: A gaming vlogger reviews the latest role-playing game or revisits classic consoles. A gaming vlogger offers insight into the gaming industry's past, present and future. Many of them simply play through their favourite titles.
A Gaming Vlogger provides commentary that ranges from informative to hilarious. Markiplier is one of the most popular gaming vloggers on YouTube.
Food Vlogger: Food vlogging is one of the most famous kinds of vlogs available on YouTube. It has taken over cookbooks and cooking shows.
This is the new way of learning how to cook and searching for exactly what the viewers want. Famous chefs like Gordan Ramsay, Sanjeev Kapoor, and Vikas Khanna, all have a cooking vlog channel.
Film and Video Editor: A film and video editor is a technical professional who applies his or her creative side to producing a final video. Such videos involve both technology and creativity. A film and video editor is responsible for the outcome of a video with effective shots and storytelling that fetches the attention of viewers.
Cinematographer: A career as a cinematographer involves decision-making aspects such as selecting a camera, film stock, lenses, and filters to depict the scene in accordance with the intentions of the director.
Photographer: A photographer is someone who sacrifices his moments so that others can come back to the pictures and cherish theirs. They photograph people, landscapes, merchandise, and other subjects, using digital as well as film cameras and equipment.
What is the workplace/work environment of Vlogger like?
The vlogger is responsible for capturing and making content based on his or her niche. For example, a travel vlogger will mostly work outdoors visiting different places.
On the other hand, a technology vlogger can give reviews about products in his or her studio without stepping out. Depending on the scale at which a vlogger works he or she can hire people who can help him or do the work behind the camera like making video edits.
Does Vlogger require travelling?
Likely
In a career as a vlogger, an individual’s work includes travel, depending on his or her area of vlogging. If an individual is a travel vlogger he or she will have to travel. But, if one is a beauty vlogger then travelling is not an important part of the job.
Employment Shifts
Work From Home
Individuals pursuing careers as vloggers are generally self-employed therefore they have the liberty to work according to their preferred time. However, as vloggers, people can also make sponsored videos in those cases they work according to the deadlines decided.
Employment Nature
Contractual, Permanent
The job of a vlogger can be both permanent and temporary. In a career as a vlogger, individuals may have to work with an organisation on a full-time basis or they could also work for themselves.
Work Place
Home Office, Restaurants
In the career of a vlogger, the workplace entirely depends on the field one makes a vlog for. A food vlogger will visit different restaurants in order to create content whereas a fitness vlogger will either work in a gym or yoga-appropriate environment.
Presence in Geographical Area
Semi-urban, Urban
Vlogging can be done by staying at any geographical location as long as you have access to the internet. However, most of the individuals pursuing careers as vloggers live in urban or semi-urban locations.
Time Pressure
Likely
In a career as a vlogger, candidates generally have time pressure as they need to be consistent in delivering their content. It helps in increasing the rate of engagement.
Overtime Details
Individuals pursuing careers as vloggers may have to work extra hours depending on the workload and deadlines. There are several vloggers who put out content on a daily basis therefore, the competition is quite high in this field.
Weekly Hours of Work
Min 45 Hours
There is no fixed work timing for vloggers who are self-employed. However. Individuals pursuing careers as vloggers who work for an organisation work for about nine hours a day, which is 45 hours a week.
How to become a Vlogger?
Steps to become a Vlogger
If you love talking and can express or present things in a better way and can create creative content in the form of videos and want to make it a permanent profession? Then a career as a Vblogger is the best option for you.
If you want to opt for this fun and creative career and looking for information on how to become a Vlogger in India then in this section we have provided step-by-step guidance for you.
What are the skills and qualities required to become a/an Vlogger?
You must be wondering how to become a vlogger in India? So, in this section, we will be answering the most commonly asked question of how to become a vlogger. To make a career as a vlogger one must possess some skills. Some vlogger skills required are mentioned below:
Creativity: In a career as a vlogger, individuals should be capable of producing unique and innovative concepts. Creativity satisfies the audience’s psychological and entertainment demands. Creativity involves recognising significantly how a vlog satisfies an audience’s requirements.
Communication Skills: In a career as a vlogger, individuals should be able to interact efficiently with the viewers. One should be able to present his or her thoughts effortlessly through the medium of vlogs.
Depending on the niche or category of the vlog the vlogger should be able to give insights to the viewers with as much clarity as possible.
Analytical Skills: The vlogging market is evolving with the emergence of digital platforms, new technology, paid promotions and more accepting audiences. Apart from making creative vlogs, it is essential that a vlogger is able to evaluate his viewer’s preferences and assess their institution's most effective approaches.
Decision-Making Skills: In a career as a vlogger, individuals should have the capability to make a decision and contribute to the foundation of strong leadership competencies.
Decision-making is a process that is needed in every small or large industry whether it is a corporate or a creative field. Having decision-making skills enables one to evaluate every situation.
Which certifications and internships can be helpful in becoming Vlogger?
Internship Availability
Internships are seen as the perfect means of gaining exposure in a career as a vlogger. Internships serve to provide the candidate with real-life experience. Internships often provide future applicant with the opportunity to incorporate the theoretical concepts that they have developed in order to bring them into practical use during their college days.
Vlogging interns can work with famous content creators or vloggers and learn from them. One could handle and manage the work that takes place behind the camera.
What is the job outlook for Vlogger?
Vloggers are highly valuable and often pursued by other professionals. For internet-based content creation, vlogging is considered one of the most fruitful and consumed forms of content. One of the common questions about how to become a vlogger and make money?
Vloggers who work in a certain category for example travelling are approached by several tourism organisations to work with them to promote them. Therefore, this field is growing day by day. It is expected that the total employment of vloggers will rise by nine per cent in the coming decade.
As social media is becoming more and more popular, viewers are consuming vlog content in their field of interest. Therefore, the scope of growth for vloggers is increasing.
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Frequently Asked Questions for Vlogger
Que. Who are the most famous vloggers on YouTube?
Ans.The most famous vloggers are PewDiePie - 102 Million Subscribers, Dude Perfect - 47 Million Subscribers, HolaSoyGerman - 40 Million Subscribers and Whindersson Nunes - 37.6 Million Subscribers.
Que. Is vlogging a good career option?
Ans.Vlogging has become one of the most sought-after professions, and as astounding as it may sound, 75 per cent of youngsters expressed that they did consider either YouTubing or vlogging as their preferred career, according to a study of over 1,000 children aged between 6- 17.
Que. Can you make a living vlogging?
Ans.Vlogging can be a lucrative career for many if it is done right and develops an audience that sticks by your side. As your audience grows, so will your vlog income, making it possible to make a nice living as a vlogger.
Que. What equipment do you need to be a Vlogger?
Ans.A good quality camera, a basic lighting setup, and an external microphone will go a long way to helping you create professional-looking (and sounding) content. And since vlogs are dialogue-centric, therefore having good quality audio helps a lot.
Que. What is the role of Photographer?
Ans.In a career as a photographer, individuals take pictures to create memories and make special moments unforgettable. They photograph people, landscapes, merchandise, and other subjects, using digital as well as film cameras and equipment.
Que. What is the role of Film Director?
Ans.The director is one of the few professionals who are required to put their intimate involvement during every stage of filmmaking and film production. The film director job description includes performing additional roles such as producing, writing, or editing.
Que. What is the salary of a vlogger in India?
Ans.The salary of a vlogger in India on an average basis is Rs 92,362 per month according to Glassdoor.
Que. Who is India's No 1 vlogger?
Ans.Sourav Joshi is India's no 1 vlogger with 16.5 million subscribers on his vlogging channel. He is a sketch artist.
Que. How do you earn as a vlogger?
Ans.Vlogger earns by creating creative content for the online medium. He or she also shares his or her content on social media sites, therefore he or she will also earn from there.
Que. How to become a successful YouTuber and make money?
Ans.To become a successful YouTuber and make money, first, you need to research and decide your channel topic, optimise for SEO and create high-quality and unique content realising the target audience.
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Did you know?
Fact 1
More than 400 hours of vlog content is uploaded on YouTube every minute.
Fact 2
On an average two billion hours of vlog content is consumed from YouTube on a daily basis.
Fact 3
Adam Kontras is the first person who started vlogging.
