Start Your Online Business Masterclass | Work From Home

Udemy

Develop a solid understanding of the basic techniques and abilities necessary to start and grow your own online business utilizing digital marketing strategies.

Online

₹ 3099

particular

details

                                    Medium of instructions
                                    English

                                    Mode of learning
                                    Self study

                                    Mode of Delivery
                                    Video and Text Based

Introduction

What to Expect of This Course
75 Online Business Ideas
FAQ

Find & Evaluate Business Startup Ideas

How Startups Succeed
How Ideas Are Born
5 Ways to Find Ideas
Capture & Activate Inspiration
Your Unfair Advantage
Assignment - The Idea List
How to Evaluate Startup Ideas
Evaluate the Problem
Evaluate the Solution
Evaluate the Market
Calculate Your TAM
Calculate Your SAM
Calculate Your SOM
Evaluate the Competition
The Evaluation Checklist
Scalability
B2B vs B2C
Digital vs Physical
Service vs Product
Thank You!

Write Your Business Plan

Why You Need a Business Plan
Business Description
Marketing Analysis
Organization & Management
Marketing Strategy
Sales Strategy
Financial Projection
Executive Summary
Thank You!

Set Up Your Business

Setting Your Business Legally
Creating Your Legal Entity
Set Up Your Taxes
Open Your Business Bank Account

Business Branding

The Structure Of Branding
Branding vs Marketing
Why You Need a Brand Strategy
The Importance Of Purpose
Purpose Examples
Your Purpose
The Importance Of Vision
Vision Examples
Your Vision
The Importance Of Mission
Mission Examples
Your Mission
The Importance Of Values
Values Examples
Your Values
Who Is Your Audience?
Buyer Persona
Who Are Your Competitors?
What Makes You Different?
Differentiator Examples
The Importance Of Positioning
Your Positioning Statement
What Is Brand Personality
Define Your Brand Personality
Find Your Brand Voice
The Power Of Brand Storytelling
How To Tell Your Brand Story
Name Your Brand
Create Your Tagline
Your Brand Colors
Your Brand Fonts
Brand Logo Types
Your Brand Logo
Thank You!

Financial Startup Budgeting

Startup Budget Template
Budget Currency
Budget Goal
Startup vs Overhead Expenses
Startup Expenses
Overhead Expenses
Months at a Loss (Products)
Months at a Loss (Services)
Summary

Financial Planning

Financial Planning Explained
Financial Forecasting
Financial Statements
Profit & Loss Statement
Profit & Loss Statement Template
Balance Sheet
Balance Sheet Template
Cash Flow
Cash Flow Template
Financial Statements Summary

Fundraising

Fundraising Explained
Funding Stages
Network
Investor Presentation
Tips & Tricks

Crowdfunding

Crowdfunding Explained
Crowdfunding Models
Tips & Tricks
Thank You!

Set Up Your Website

Introduction
How to Use This Course
WordPress FAQ
Free WordPress Alternatives
Install WordPress Using BlueHost
Install WordPress Using InfinityFree
Logging In
Navigating WordPress
Installing a WordPress Theme
Required Theme Plugins
Getting Started Assignment
Set Your Website Title
Set Your Home Page
Pages & Posts Editor: Introduction (Gutenberg)
Pages & Posts Editor: Blocks
Edit Your Home Page
Design Resources
Set Your Custom Menu
Publish Your Website
Write a Post
Categories & Tags
Post Settings & Blog Design
Sidebar Design
Change Your Site Icon
Customize Your Footer
Make Your Website Mobile Friendly
Dashboard Cleanup
Building Your First Website Assignment
Plugins Introduction
How to Use Plugins
Backup Your Website
Secure Your Website
Website Analytics
Speed Up Your Website
Improve Search Rankings: Setup
Google Search Console
Improve Search Rankings: Posts
Block Spam
Contact Form
Track & Shorten Links
Email Opt-In: Business Email
Email Opt-In: Setup
Email Opt-In: Forms & Emails
Image Optimization & Compression
Plugins Assignment
Privacy Policy & GDPR
Create a Privacy Policy Page
Make Your Plugins GDPR Compliant
Cookie Consent
Add a Terms and Conditions Page
Privacy Policy & Terms of Service Assignment
Introduction Making Your Website Professional
Create Your Logo
Match Logo Into Favicon
Tailor Your Website
Copy Success
Start Here Page
Resources Page
Affiliate Marketing Links
Commenting System
Making Your Website Professional
Introduction Designing With Elementor
Elementor Settings
Home Page Pre-Design
Dashboard & Functions
Set Global Values: Fonts
Match Your Menu & Footer Fonts
Set Global Values: Colors
Match Your Menu & Footer Colors
Anatomy of Sections
Designing With Elementor Assignment
Home Page Design Background Part 1
Home Page Design Background Part 2
Title
Description
CTA Button
Social Proof
Email Opt-In Version 1 Part 1
Email Opt-In Version 1 Part 2
Email Opt-In Version 2
Showcase Section Part 1
Showcase Section Part 2
Scrolling Menu
Home Page Design Analysis
Elementor Home Page Design Assignment
Introduction: UI vs UX vs CX
Speed Test Your Website
Image Loading Speed
PNG to JPG Conversion
Eliminate Rendering-blocking JavaScript & CSS
Reduce Server Response Time
SSL & SiteLock CDN
SSL & CDN Compatibility
Cloudflare CDN
Home & Site URL Corrections
Leverage Browser Caching
Further Optimizations
Support
Mobile Design UX
Mobile Design UI
Tablet Design UX
Tablet Design UI
Optimizations Assignment
Design: Start Here Page - Template Editing
Design: Start Here Page - Adding Content
Design: Start Here Page - Templating Your Content
Design: Courses Page
Design: Courses Page - Column Design
Design: Courses Page - Column Template
Design: About Page
Design: Resources Page
Design: Resources Page Part 2
Design: Contact Page
After Designing
Elementor Templates & Customizations Assignment
WooCommerce Introduction
WooCommerce Basic Setup
Create a Simple Product
Remove the Sidebar
Create a Variable Product
Create a Service Product
Create a Digital Product
Create an Affiliate Product
Create a Grouped Product
Customize Shop Page
WooCommerce Settings
Add Taxes
Add Shipping
Add Payment Methods
Create a Coupon Code
Add Images to Categories
Fulfill Orders
WooCommerce Assignment
Blogging Introduction
Monetize With Ads
Google AdSense
Set Up Google AdSense
Set Up Auto Ads
Disappearing Ads Fix
Trending vs Evergreen Content
Guest Blogging
30 Blog Post Templates (With 120 Examples)
Blogging Assignment

Optimize Your Website (SEO)

Why 91% Don't Get Traffic
What Is SEO
Before Doing SEO
Keywords
Black Hat SEO vs White Hat SEO
On Page & Off Page SEO
SEO Ranking Factors
Google RankBrain
Dwell Time
Do Your Know The SEO System?
Keyword Research Explained
Different Types Of Keywords
Find Searched Keywords
Keyword Research Assignment
Find Keywords to Rank For
Get Content Ideas
Get Video Content Ideas
Spy On Competitors SEO
Content Ideas Assignment
On Page SEO That Works
Page Title SEO
Write Clickable Titles
Meta Description
Using Subheads
Related Keywords
Long Content
Update Your Content
Internal Links
Content Writing Assignment
Backlinks Explained
The Skyscraper Technique
Backlinks Assignment

Google Analytics

Why Analytics
Create Account
Install Tracking Code
Demo Account
Create Views
Add Filters
Analytics Navigation
Reports Navigation
Custom Segments
Analyze Audience
Analyze Acquisition Reports
Analyze Behavior
Campaign Tagging
Set Goal
Link Adwords
Add Users
Spam Filters
Custom Alerts
Intelligence Analytics
Google Analytics Assignment

Sales Psychology

Reciprocity
Curiosity
Scarcity
Social Proof
The 3 Boxes

Copywriting

What Is Copywriting?
Benefits vs Features
Know What You're Selling
Know Who You’re Selling To
Three Keys
Writing Personalities
It's Never Time or Money
Headlines
Subheads
Use Persuasion
Use Power Words
The Steps To a Perfect Story
The AIDA Model
Remove Writer's Block
Call-To-Action
How To Call-To-Action
Recap
Copywriting Assignment
Copywriting Assignment - Answers

Business Model Innovation

The Importance of Innovation
How to Innovate
What’s a Business Model?
Business Model Canvas
Customer Segments
Value Propositions
Channels
Customer Relationships
Revenue Streams
Key Resources
Key Activities
Key Partners
Cost Structure
Summary
What is Business Model Innovation?
Market Disruption
Assignment - Competitors Business Model
Differentiated Segmentation
Buyer Persona
Underserved Customer Segments
New Segments
Features & Design
Features Innovation
UI & UX
Physical Products Design
Digital Products Design
Customer Journey
Physical & Digital Channels
Physical Marketing
Physical Sales
Physical Delivery
Digital Marketing
Digital Sales
Digital Delivery
Explore Relationships
Personal Assistance
Self-service
Automation
Community
Revenue Models
Freemium
Micropayments
Subscription
Affiliate
Key Processes
Development: The Lean Method
Development: Design
Development: Science
Development: Data Analysis
Development: Co-creation
Production: On Demand
Production: Standardization
Production: Automation
Production: Partnerships
Thank You!

Launch Your Business

The Next Step
Digital Marketing in 2 Minutes

Conclusion

Bonus Lecture

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Start Your Online Business Masterclass | Work From Home

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₹ 3099

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