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Digital Marketing for Beginners | Certificate Course
BY
Udemy
Learn various aspects of digital marketing including social media marketing, and search engine optimization, and learn ...Read more
Online
₹ 549 2299
Quick Facts
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Medium of instructions
English
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Mode of learning
Self study
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Mode of Delivery
Video and Text Based
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Course overview
The Digital Marketing for Beginners Certificate Course 2022 online training is designed by ELITEx Mentor, an educational system that proves courses for influential individuals, and is presented by Udemy which is aimed at candidates who want to build a career path and learn efficient advertising methods and processes to work as digital marketers in a tech company or expanding business.
Digital Marketing for Beginners⎢Certificate Course 2022 online course focuses on educating the principles of digital marketing as well as how to explain the concepts behind all advertising, copywriting, sales, and marketing tactics. Digital Marketing for Beginners Certificate Course 2022 online classes explains the fundamentals of adapting traditional methods in the digital age and automating all the tedious tasks by demonstrating a thorough understanding of topics such as social media marketing, social media sales, creative writing, copywriting, B2B and B2c marketing.
The highlights
- Certificate of completion
- Self-paced course
- 35 hours of pre-recorded video content
- 11 articles
- Case studies
Program offerings
- Online course
- Learning resources. 30-day money-back guarantee
- Unlimited access
- Accessible on mobile devices and tv
Course and certificate fees
Fees information
₹ 549 ₹2,299
certificate availability
Yes
certificate providing authority
Udemy
Who it is for
What you will learn
Digital marketing skills
Social media marketing
After completing the Digital Marketing for Beginners⎢ Certificate Course 2022 online classes, candidates will gain better knowledge of the basic principles and strategies associated with digital marketing along with techniques used for marketing automation operations. Candidates will learn about the strategies used in B2B and B2C marketing. Candidates will learn about digital marketing, social media marketing, social media sales, creative writing, and copywriting. Candidates will also learn about the advantages of WordPress for creating a website, as well as gain an understanding of the seven startup jobs through industry expert interviews.
The syllabus
Introduction
Testimonials
- Testimonial 1-on-1 ELITEx - A.
- Testimonial 1-on-1 ELITEx - A. (Full Interview)
The most common 7 Startup Roles, which you need to be aware of when starting
- 1.4 The most common 7 Startup Roles, which you need to be aware of when starting
- 1.4.1 Role 1 - CEO - Chief Executive Officer
- 1.4.2 Role 2 - CFO - Chief Financial Officer
- 1.4.3 Role 3 - CSO - Chief Sales Officer
- 1.4.4 Role 4 - CMO - Chief Marketing Officer
- 1.4.5 Role 5 - CCO - Chief Creative Officer
- 1.4.6 Role 6 - CTO - Chief Technology Officer
- 1.4.7 Role 7 - COO = Chief Operation Officer
- 1.4.8 Other roles and Closing remarks
Introduction to your instructor
- 1.5 Introduction to your Instructor (Speech filmed at Google StartupGrind)
Section 1c: Tools
- 1.7 1800+ Business Niches to Enter
- 1.10 Design Templates: Proposals, PPT, Social, Print, …
- 1.11 Legal Templates: Invoices, Policies, forms, contracts, proposals, wireframe
Section 2: Branding yourself, your product or your business to market easier
- 2.1 Why It’s Essential to Know Yourself & Personality Test Task
- 2.2 Vision Mapping (V)
- 2.3 8 Ways of Creating a Brand, Product or Business Name (S)
- 2.4 Branding 101: Going Premium with Your Brand (V)
- 2.5 How you can create your impact
- 2.6 How Do We Discover our Passion?
- 2.7 Your Audience (One Key Fan)
- 2.8 Your No Brainer Offer (V)
Section 3: Install a Wordpress Website Essentials
- 3.1 Hosting Provider + Setup steps + Cpanel Essentials
- 3.2 Installing Wordpress in cPanel to your Hosting Server
- 3.3 The most essential Wordpress Plugins to Download BEFORE designing Websites
- 3.4 Difference between Pages and Posts & Creating Your Home Page
Section 4: Copywriting for blogs & advertising
- 4.1 Introduction: Creative writing + Two Essential software
- 4.2 How to write a blog: Structuring your copy & Storytelling
- 4.3 Case study: Uploading Transcripts on Startup Funding Event's Wordpress Blog
Section 6: Social Media marketing Step-by-Step Guide Psychology
- 6.1 Introduction on how to write, sell or market on social media
- 6.1.2 What is social media marketing?
- 6.1.3 Definitions
- 6.1.4 Overview & Important Terms
- 6.2 Upcoming Incredibly Important Trends
- 6.3.1 Facebook: History, Context, Facebook Business Manager / Business Suite
- 6.3.2 Facebook Advertising options, Ad creation + Publishing Start to Finish
- 6.3.3 Facebook Ad tracker Template
- 6.3.4 Setup Facebook Group and then Facebook Page Step By Step
- 6.3.5 Setup Facebook Page and if you already have a page, Setup a Facebook Group
- 6.4.1 Instagram: History, Context, Ideas for Starting from 0 to 10k followers
- 6.4.2 Instagram: Influencer Marketing, Stories, How Brands use Instagram
- 6.5.1 YouTube: History, Context, Requirements video gear, Post Production and ed
- 6.5.2 YouTube/ Google Ads: Video advertising - Start to Finish
- 6.6.1 LinkedIn: History & Context
- 6.6.2 Linkedin Groups & How to advertise on Linkedin Advertising.
- 6.7.1 Reddit: History, Context, Marketing fails to avoid,
- 6.7.2 Reddit Ads, does your strategy fit Reddit?
- 6.8 Snapchat: History, Context, B2B Marketing and Snapchat case studies.
- 6.9 Pinterest: History, Context, Influencer marketing on Pinterest, Pinterest ad
- 6.10 Tiktok: History, Context, Political Scandals to be aware of, Marketing, ...
- 6.11 Tumblr: History, Context, Audience, Case study making 200,000$ in 3 weeks
- 6.12.1 Medium: History, Context, Audience Demographic, and how to market content
- 6.12.2 Medium: Create an account - Step by Step
- 6.12.3 Medium: Publish your first story in a new account - Step by Step
- 6.13.1 Quora: History, Context, and content marketing
- 6.13.2 Quora: How we write on Quora - Example Case Study
- 6.14 Congratulations & Final Remarks
Section 7: Creating content for each platform
- 7.1 Basics of Canva Design - Walkthrough Instagram Post
- 7.3 Basics of YouTube Video Content & Setting up your channel and adding premium
- 7.4.1 YouTube: Uploading Content on YouTube - How to (Keywords, SEO, …)
- 7.4.2 YouTube: Thumbnail Design
- 7.5 Google Slides: Basic Functionalities Essentials
- 7.6 Creating Workbooks or Proposals in Canva
Section 8: Basics of Email Automation, Marketing & Newsletter tools
- 8.1.1 Sendfox: Build your Email List, Setup a Provider & Step by Step: Start, Se
- 8.1.2 Mailchimp: Build your Email List & Setup a Provider
- 8.1.3 Mailchimp Part 2: Step by Step - Start, Send & Design High converting Emai
Section 9: Expert Interviews
- Highlights Interview Reddit & Google Executive
- Interview with Reddit President Global Advertising
- Interview with a Human Connection expert
- LV: Youtuber shares growing to million subscribers & how to start a new channel
- SS: Managing Marketing, Communications & PR Globally for Global brands like WWF
- CW: First professional YouTuber & Getting brand deals
- JB: #1 Business Blogger in the world
- DM: Starting and scaling a Fitness Brand & PR Boost Getting on major talk shows
- NJ: Starting a business & how to manage 200k in ad revenue and build a scaleup
- YZ: building one of the largest growing chocolate companies - no paid marketing
- DW: Managing Director & How females can progress in the corporate world
- DG: Global Head of Strategy + Angel investor
- PL: Starting a career in sales & growing to multi-million pound deals
- TU: Chief Procurement Officer - How to sell to corporate
- JS: Before the internet & After - Marketing in the fitness industry
- GB: Global Head of Events at Walt Disney Company - Disneyland Paris
Bonus
- Bonus ELITEx Ads idea generator - Lifetime deal for members
What's next?
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