The Complete Digital Marketing Course - 12 Courses in 1

BY
Udemy

Become an expert in digital marketing strategy, social media marketing, SEO, email marketing, Facebook marketing, analytics, and more.

Mode

Online

Fees

₹ 399 3699

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

Digital marketing is part of marketing that uses the Internet and online digital technologies like desktop computers, mobile phones, and other digital media and platforms to promote products and services. Search engine optimization, search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e-books, optical discs, and games are all commonly used in digital marketing campaigns. Digital marketing includes digital media channels outside of the Internet, like TV, cell phones, callback, and on-hold mobile ringtones. The Complete Digital Marketing Course - 12 Courses in 1 certification is made available by Udemy to candidates who aspire to learn how to implement and develop a business online from scratch.

The Complete Digital Marketing Course - 12 Courses in 1 online training includes 22.5 hours of video, 35 articles, eight downloadable resources, and a digital certificate upon course completion.

The Complete Digital Marketing Course - 12 Courses in 1 online classes consists of market research, making a website, email marketing, copywriting, SEO, youtube marketing, Facebook, Twitter, quora, Google AdWords, analytics, Instagram, Pinterest, LinkedIn, Facebook ads, and app marketing.

The highlights

  • Full Lifetime Access
  • 22.5 Hours of Video
  • 35 Articles
  • Eight Downloadable Resources
  • Access on Mobile and TV
  • Certificate of Completion

Program offerings

  • Online course
  • Learning resources
  • 30-day money-back guarantee
  • Unlimited access

Course and certificate fees

Fees information
₹ 399  ₹3,699
certificate availability

Yes

certificate providing authority

Udemy

What you will learn

Seo skills Knowledge of digital tools

The Complete Digital Marketing Course - 12 Courses in 1 certification course, the aspirant will acquire knowledge about starting and expanding an internet business, monetizing through affiliate marketing, establishing oneself as a go-to digital marketing professional, and freelancing in this field. The prospective manager will learn how to use digital marketing tools, how collect replies, conduct analysis and market research, and create a website. The candidate will learn about email marketing, setting up a Mailchimp account, writing copy, search engine optimization, search engine optimization metrics, targeted keywords, and search engine optimization campaigns. YouTube marketing, Facebook marketing, insights, Twitter marketing, hashtags, polls, tweets, optimization, and more; Quora marketing; Adwords marketing; Analytics for Instagram, Pinterest, and LinkedIn; and setting up an Ad account.

The syllabus

Introduction

  • Course Overview
  • Course Notes & Resources
  • FAQ's
  • Tip to Finish the Course in Half the Time
  • Digital Marketing Demystified in 5 Mins!
  • 4 Best Digital Marketing Tools to Grow a Business

Market Research

  • Market Research Intro
  • How to Find a Hungry-to-Buy Audience with 3 Simple Questions
  • How to Get Responses to Your Survey
  • How to Analyse Your Survey Results
  • How to Get Valuable Feedback Without Sending a Survey
  • Market Research - Assignment

Make a Website

  • Why Use Wordpress vs. Wix, Weebly etc?
  • WordPress.com vs.WordPress.org
  • How to Make a Website in 10 Mins - Simple & Easy!
  • How to Set Up Your Business Email in 5 Mins
  • How to Add Your Domain Email to Gmail
  • How to Activate Your Free SSL Certificate in 1 Click!
  • How to Verify WHOIS Information [Important]
  • Assignment - Set Up a Website

Email Marketing

  • Why Market Your Business with Email?
  • How to Create a Mailchimp Account for Free
  • Solved: Can I just use GMAIL to send emails instead of Mailchimp?
  • How to Add Opt-Ins & Pop Ups to Your Website for Free
  • How to Write Email Subject Lines That Get Opened
  • How to Create a Email Campaign with Mailchimp
  • Email Marketing Analytics
  • Assignment - Email Marketing

Copywriting

  • What is Copywriting?
  • The “AIDA” Formula
  • 11 Tips for Writing Magnetic Headlines
  • How to Flip Features Into Benefits
  • 5 Tips to Create an Irresistible Call to Action (CTA)
  • How to Write Like Your Customers Talk
  • Assignment - Copywriting

Search Engine Optimization (SEO)

  • Introduction to SEO
  • An Overview of SEO
  • 5 SEO Metrics to Measure SEO Performance
  • How to SEO Optimise Your Homepage
  • How to Add Your Website to Google Search Console
  • How to Improve Website Performance & Speed
  • How to Take the Google Mobile Friendly Test
  • How to Do Keyword Research: Steps & Strategy
  • How to Quickly Brainstorm 1000's of Keyword Ideas
  • How to Narrow Down Your Keyword List (Updated)
  • How to Assess Keyword Competition & Choose Target Keywords
  • How to Write Title Tags Search Engines Love
  • How to Skyrocket Clickthrough Rate with Meta Descriptions
  • How to Appear in the Google Image Search Results
  • Copy Optimization: Headings Tags, Outgoing & Internal Links etc.
  • The Types of Backlinks That Really Matter and How to Get Them
  • How to Maximise Links for Your SEO Campaigns
  • How to Create Content That Generates Links & Social Shares on Autopilot
  • How to Leverage Authority Websites and Top of the Search Results
  • The Poster Boy Formula - Build Traffic, Backlinks & Valuable Relationships
  • Student Q&A #1
  • Student Q&A #2
  • Local SEO: How to Rank Your Local Business in Google
  • Assignment - SEO
  • Quiz - SEO

YouTube Marketing

  • YouTube Marketing Overview
  • How to Create a YouTube Channel (Personal or Brand)
  • The Best YouTube Tool Ever Made
  • How to Increase YouTube Subscribers by 400%
  • YouTube Marketing - 3 Simple Strategies
  • Video Gear - What I Use
  • How To Record and Edit Your First YouTube Video
  • How to Find Video Ideas with Competitor Analysis
  • How To Find Video Ideas With Keyword Research
  • How To Rank Videos Higher With YouTube SEO
  • How to Add Custom Thumbnails To Get More Views
  • How to Make Eye-Catching Thumbnails for FREE
  • How to Make a YouTube Banner for Free
  • How To Add YouTube Cards To Get More Views
  • How to Add YouTube End Screens to Get More Views
  • How to Use YouTube Comments to Get More Views
  • How To Monetize Your YouTube Channel
  • How to Use YouTube Analytics to Get More Views
  • Assignment - YouTube Marketing

Facebook Marketing

  • Why Market Your Business on Facebook?
  • Facebook Page Setup
  • Facebook Icon & Cover Image
  • Facebook - What to Post?
  • 8 Tactics To Get Your First Page Likes
  • Secret Way to Boost Page Likes
  • Facebook Competitions / Contests
  • Facebook Groups
  • Facebook Live
  • Manage Multiple Facebook Pages
  • Facebook Comments & Reviews
  • Update: Facebook Reviews are Now Recommendations
  • Facebook Insights
  • Solved: What's the difference between like/follows, fans/followers?
  • Assignment - Facebook Marketing

Twitter Marketing

  • Twitter Marketing - What You Will Learn?
  • Twitter Profile Setup
  • Twitter Accounts to Follow
  • Twitter Profile Optimisation
  • Twitter Features
  • Twitter - What to Post?
  • Twitter Followers
  • Twitter Hashtags
  • Twitter Polls
  • Pinned Tweets
  • Twitter Customer Acquisition
  • Twitter @Mention Influencers
  • Twitter on Your Website
  • Twitter Analytics
  • Assignment - Twitter Marketing

Quora Marketing

  • Why Market Your Business on Quora?
  • Quora Marketing Strategy
  • Quora Account Setup
  • Quora Account Optimisation
  • Build a List of Questions to Answer
  • Solved: Why is Quora hiding the question stats field?
  • Format Your Answers for Maximum Clicks
  • Quora Promotion
  • Find Blog Post Ideas with Quora
  • Quora Business Page Setup
  • Quora Analytics
  • Assignment - Quora Marketing

Google AdWords / Ads

  • Why Market Your Business with Google Ads?
  • How Google Ads Works
  • Analyze Your PPC Competition
  • Google Ads Account Setup
  • Select the Right Campaign Type
  • Target Your Audience
  • Determine Bids & Budgets
  • Advanced Campaign Settings
  • Choose Profitable Keywords
  • Write Ads That Grab Attention
  • Assignment - Google Ads

Google Analytics

  • Introduction
  • Google Analytics Glossary - Top 50 Terms
  • Google Analytics Overview
  • Google Analytics Demo Account
  • How to Set Up Google Analytics & Install the Tracking Code On Your Website
  • Update: How to Setup & Install Google Analytics 4 + Workaround
  • How Google Analytics Works
  • How to Add Backup Views
  • How to Add Filters to Reporting Views
  • How to Set Up Goals in Google Analytics
  • How to Set Up Ecommerce Tracking in Google Analytics
  • Main Tools for Analysis
  • How to Analyse Real Time Reports
  • How to Analyze Audience Reports
  • How to Analyze Acquisition Reports
  • How to Analyze Behaviour Reports
  • How to Analyse with Segments
  • How to Track Marketing Campaigns with Campaign Tagging
  • Campaign Tagging Example
  • How to Use Benchmarking Reports to Grow a Business
  • How to Set Up Custom Dashboards for In-Depth Analysis
  • How to Set Up Event Tracking in Google Analytics
  • Goal Value: Rule of Thumb for Assigning Dollar Amounts
  • How to Set Up Custom Alerts For Traffic Spikes/Drops
  • How to Remove Spam Traffic from Google Analytics
  • Use Machine Learning to Understand Your Data (Analytics Intelligence)
  • How to Manage Multiple Google Analytics Accounts
  • How to Link Google Adwords to Google Analytics
  • Assignment - Google Analytics

Instagram Marketing

  • Instagram Business Account Setup
  • Follow These Instagram Accounts
  • Instagram Profile Image
  • Instagram Bio
  • Instagram Content Creation
  • Instagram Reposting
  • Instagram Followers Hack
  • Instagram Hashtags
  • Instagram Stories
  • Instagram @Mention Influencers
  • Instagram Spam
  • Instagram Analytics
  • Shopping on Instagram (New Feature)
  • Next Steps

Pinterest Marketing

  • Why Market Your Business on Pinterest?
  • Pinterest Account Setup
  • Pinterest Accounts to Follow
  • Pinterest Account Optimisation
  • Pinterest Account Verification
  • Pinterest Boards
  • Pinterest Followers
  • Pinterest Chrome Extension (Free)
  • Pinterest Graphics
  • Next Steps

LinkedIn Marketing

  • Linkedin Account Setup & Optimisation
  • Linkedin Connections Hack
  • Linkedin InMail Hack
  • Linkedin Viral Posts
  • Linkedin Blog Traffic
  • Linkedin Groups
  • Linkedin Company Page Setup
  • Linkedin Ad Credits ($50 Free)
  • Next Steps

Facebook Ads

  • 7 Keys to Facebook Advertising Success
  • Facebook Success Stories
  • How to Set Up An Advertising Account
  • Boost Posts vs. Ads Create Tool vs. Power Editor - Updated
  • Key Ad Policies (Facebook & Instagram)
  • Facebook Ad Structure
  • Create Your First Ad - Choose a Campaign Objective
  • Targeting by Location & Demographics
  • Targeting By Interests
  • Targeting By Behaviours & Connection
  • Ad Placements
  • Budgets
  • Ad Creative
  • Tips to Write a Winning Ad
  • Place Ad Order
  • Key Advertising Terms
  • Ad Reporting
  • How to View Your Billing Summary
  • Facebook Pixel
  • How to Install the Facebook Pixel for Apps
  • Website Custom Audiences
  • Email List Custom Audience
  • Page Engagement Custom Audiences
  • Video Views Custom Audience
  • Lookalike Audiences
  • Page Likes With Custom Audiences
  • Video Ads
  • Lead Ads
  • Instagram Ads
  • Dynamic Ads For Ecommerce
  • Collection Ads for Ecommerce
  • Canvas Ads
  • Offer Claim Ads
  • Local Awareness Ads - Updated
  • Event Response Ads
  • Power Editor
  • Easy Split Testing with Power Editor
  • Bulk Manage with Power Editor
  • Business Manager
  • Solved: Do I need to use Business Manager?
  • Business Manager - Roles & Permissions
  • Custom Conversions and Standard Events
  • Facebook Marketing Partners (FMP's)
  • How to Start a Facebook Ads Business
  • Next Steps

App Marketing

  • App Store Market Research
  • 43 Ways To Promote Your App
  • Facebook Ads : App Install & Engagement Ads
  • Google Ads : App Install & Engagement Ads

Old Content

  • Access Old Content

Conclusion

  • You've Done It! ...12 Key Takeaways from This Course
  • How to Get Your Certificate of Completion
  • Sale Now On - Best Selling Udemy Courses

Instructors

Mr Rob Percival

Mr Rob Percival
Web Developer
Udemy

Other Bachelors

Mr Daragh Walsh
Instructor
Udemy

Articles

Popular Articles

Latest Articles

Trending Courses

Popular Courses

Popular Platforms

Learn more about the Courses

Download the Careers360 App on your Android phone

Regular exam updates, QnA, Predictors, College Applications & E-books now on your Mobile

Careers360 App
150M+ Students
30,000+ Colleges
500+ Exams
1500+ E-books