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    • Data Driven Marketing A Z Improve Your Campaign Performance

    Data Driven Marketing A-Z: Improve Your Campaign Performance

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    Udemy

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    Mode

    Online

    Fees

    ₹ 449 1999

    Quick Facts

    particular details
    Medium of instructions English
    Mode of learning Self study
    Mode of Delivery Video and Text Based

    Course and certificate fees

    Fees information
    ₹ 449  ₹1,999
    certificate availability

    Yes

    certificate providing authority

    Udemy

    The syllabus

    Introduction

    • Introduction
    • Course Structure
    • BONUS: Learning Paths
    • Get the materials
    • Some Additional Resources!!

    Campaign Effectiveness

    • Introduction and Welcome to Campaign Effectivness
    • Updates on Udemy Reviews
    • Total Leads
    • Total Leads Practical
    • Cost Per Lead
    • Practical Excercise
    • Lead to Close Ratio
    • Reverse Engineering Success
    • Campaign Effectiveness

    Return on Investment

    • Introduction and Welcome to Return on Investment
    • How to Calculate and What does it Mean?
    • Return on Investment for Business
    • Results Analysis

    Launching a Campaign the Blueprint

    • Introduction and Welcome to Launching a Campaign Blueprint
    • Mapping Your Marketing Campaign
    • Adding Trackable Metrics
    • Cost Benefit Analysis
    • Preparation to Launch Quiz
    • Campaign Basic Design Concepts
    • Case Study : Design
    • Design Concepts in Action
    • Email Marketing AB Testing
    • AB Testing Practical Analysis
    • Campaign Blueprint

    Advanced Analytics

    • Introduction and Welcome To Advanced Analytics
    • Where to get the Dataset
    • Exploring & Understanding the Dataset
    • Pivot Analytics Blueprint
    • Replicating the Blueprint
    • Analysing Pivots
    • Checking for Statistical Significance
    • Dealing with Continuous Variables
    • BONUS: Statistical Anomalies
    • Advanced Analytics: Recap
    • Advanced Analytics

    Analysis, Big Data Tips and Opportunities

    • Introduction and Welcome to Analysis, Big Data and Opportunity
    • Analysis and Data for SME's and CEO's
    • Life Time of a Customer Further Reading
    • Time Data and Tips
    • Buying Behavior and Tips
    • Repeat Sales and Tips
    • Website Interactions and Tips
    • Demographics and Tips

    Conclusion

    • A Big and Warm Thank You
    • THANK YOU bonus video

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