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    Product Management Essentials

    BY
    Futurelearn

    Brochure Enquire
    Lavel

    Beginner

    Mode

    Online

    Duration

    4 Weeks

    Fees

    Free

    Quick Facts

    particular details
    Medium of instructions English
    Mode of learning Self study
    Mode of Delivery Video and Text Based
    Learning efforts 3 Hours Per Week

    Course and certificate fees

    Type of course

    Free

    certificate availability

    Yes

    certificate providing authority

    Futurelearn

    certificate fees

    ₹1,300

    The syllabus

    Week 1: An introduction to product management and product strategy

    • What is product management?
    • Introduction to products
    • Getting your product out there

    Week 2: Introduction to product design

    • Understanding product design to build successful products
    • Effective product design for valuable products
    • Conceptualising effective products with value

    Week 3: Product launch

    • Introduction to a product launch
    • What is product marketing?
    • Launching your product to the market

    Week 4: Product improvement and growth

    • Introduction to product improvement
    • Types of metrics to measure performance
    • Customer feedback mechanisms for product improvement

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