Sales Training: Techniques for a Human Centric Sales Process

BY
Hubspot Academy via Coursera

Learn the tactics of the human-centric sales process and latch onto the desirable opportunities in the domain with the certification course by Hubspot.

Lavel

Beginner

Mode

Online

Duration

6 Weeks

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

Sales is always a booming domain that generates profit for the company as well as for the employee. A human-centric sales process focuses on the user's needs, desires, and abilities. Sales are the pillar of any organization and a strong pillar can yield better results for a long time so is sales. Companies are always in demand of people who have effective sales techniques and can help in the growth of the company. The Sales Training: Techniques for a Human-Centric Sales Process is the course offered by Hubspot on the online learning platform Coursera for candidates who wish to learn about sales and effective techniques. 

Sales Training: Techniques for a Human-Centric Sales Process training will be delivered by the experts through the online mode. This is an online training course of 6 weeks and the duration of the classes is 14 hours. The learners will gain comprehensive knowledge of negotiating a deal, handling the buyer’s objections, and prospecting a new business. This is a comprehensive course, where learners will get evaluated through quizzes and assignments. The candidates will also receive Sales Training: Techniques for a Human-Centric Sales Process certification by the providers of the course i.e, Hubspot and Coursera. 

Also Read,

  • Sales Management
  • Advanced Certificate Program in Sales

The highlights

  • 6 weeks duration 
  • Online course 
  • 14 hours for classes
  • Shareable certification
  • Self-paced learning 
  • Graded assignments 
  • Quizzes and programming assignments
  • Financial Aid

Program offerings

  • 6 weeks duration
  • Trained by experts
  • Online course
  • Shareable certification
  • Flexible deadlines
  • Graded assignments
  • Feedback
  • Quizzes
  • Assessments
  • Financial aid
  • 14 hours of classes
  • Audit mode.

Course and certificate fees

The candidates can pay the Sales Training: Techniques for a Human-Centric Sales Process certification fee through debit card, credit card, and online banking on the Coursera portal. Click on the ‘Check Out’ tab and pay the fee for the course. The fee is only applicable to the candidates who are opting for the certification course. The candidates choosing audit mode can learn for free, but they shall not be getting any certification and benefits. Detailed fee structure according to the time period that a candidate is required to complete the course is mentioned below. 

Sales Training: Techniques for a Human-Centric Sales Process fee structure

Description

Fee in INR

1 month

Rs. 4,117

3 months

Rs. 8,234

6 months 

Rs. 12,352

certificate availability

Yes

certificate providing authority

Coursera

Who it is for

Sales Training: Techniques for a Human-Centric Sales Process certification benefits candidates who wish to step into the domain of sales with effective techniques. This course will enhance the skills of sales managers, and sales representatives and shall help them to discover new opportunities in their careers. 

Eligibility criteria

Certification Qualifying Details

Sales Training: Techniques for a Human-Centric Sales Process certification will be given at the end of the program to all the students who have opted for the certification mode of this course. Candidates should complete the reading material, videos, quizzes, and project to receive a shareable certificate from Hubspot and Coursera. The certification shall increase the chances of learners to secure a prominent job with a desirable package. 

What you will learn

Sales skills

Sales Training: Techniques for a Human-Centric Sales Process certification syllabus is designed to provide comprehensive knowledge of sales to the candidate. A learner will be grasping a firm understanding of prospecting a new business, qualifying for the high-quality prospects, booking meetings with decision-makers of an organization, handling the objection of a buyer, and negotiating and closing a deal, By the end of the course, the candidate will gain proficiency in the following skills. 

  • Sales Strategy
  • Negotiation
  • Customer Dealing
  • Planning

The syllabus

Module 1: Techniques for a Human-Centric Sales Process

Videos
  • Welcome
  • Everyone is a salesperson
Readings
  • Why "To Sell Is Human" and We're All Salespeople
  • Course Overview
Discussion Prompt
  • What's your purpose?

Module 2: How To Find Businesses To Sell To

Videos
  • Determine Your Target Persona
  • How to Prospect on Google
  • How to Prospect on Social Media aka Social Selling
  • How to Prospect at Networking Events
  • Inbound Marketing for Salespeople
Readings
  • 8 Little-Known Ways to Find New Prospects on LinkedIn
  • How to Create Detailed Buyer Personas for Your Business
  • How to Network Like a Pro: 10 Ways to Make a Long List of Meaningful Connections
  • A Minute-By-Minute Breakdown of How I Navigate Networking Conversations
  • Buyer Persona Resources
  • Create a CRM Account and Adding a Contact
  • Prospecting on Google Maps and LinkedIn
Quizzes
  • Prospecting Fundamentals
  • The Hybrid Salesperson
  • Why a CRM?
Discussion Prompts
  • Write a LinkedIn Update
  • Write a LinkedIn Post
  • Create a Target Persona

Module 3: How to Book Meetings with Your Prospects

Videos
  • Meet Rob Malta
  • How to Filter for High Quality Prospects
  • Book a Meeting with High Quality Prospects
  • A Formula to Write Bulletproof Emails
  • What’s Your Value Proposition?
  • Create an Sequence of Emails for Automated Follow Up
Readings
  • How to Write Networking Emails That People Can't Ignore
  • Company Research Tools
  • Prospecting Email Templates
  • Researching for High Quality Prospects
  • Top-down or bottom-up?
Quizzes
  • Booking Meetings, Value Propositions, and Writing Effective Emails
Discussion Prompts
  • Create Your First Email Template
  • Create Your Value Proposition
  • Create Your Own Email Sequence

Module 4: Qualifying a Prospect Through Conversation

Videos
  • Meet Jill Fratianne
  • Preparing for the Call
  • The Exploratory Call is the New Closing Call
  • Scripts and Phrases for the Exploratory Call
  • Follow Up Calls
  • The Other Side - Personal Branding
Readings
  • GPCT: A New Framework for Qualifying Prospects
  • The Ultimate List of Sales Exploratory Call Questions
  • Exploratory Call Checklist
  • Improve Your Personal Branding
Quizzes
  • Effectively Qualifying Your Prospects
Discussion Prompt
  • Research Your Prospect

Module 5: Handle Objections and Close the Deal

Videos
  • Meet Brian Signorelli
  • How do you know it’s time to close?
  • Prepare for the Closing Call
  • 3 Closing Techniques
  • Do’s and Don’ts of Negotiation
Readings
  • How to Close a Sales Deal on the Phone: 9 Steps
  • Closing Techniques Reference Material
  • Negotiation Reference Sheet
  • Practice the Closing Techniques
  • Practice Negotiation Techniques
Quizzes
  • Negotiation, Objection Handling, and Closing
Discussion Prompts
  • Reflection on Closing Practice
  • Reflection on Negotiation Practice

Module 6: Congrats!

Video
  • You are Finished
Reading
  • Apply to Work at HubSpot

Admission details

To enroll yourself in Sales Training: Techniques for a Human-Centric Sales Process online course. Follow the steps mentioned below. 

Step 1: Visit the portal of Coursera for the Sales Training: Techniques for a Human-Centric Sales Process course. The direct link for the course is https://www.coursera.org/learn/sales-process-techniques-training

Step 2: The screen with the detailed introduction of the course shall be displayed on the portal of Coursera. 

Step 3: Click on the tab “Enrol for free” and sign up for the course. 

Step 4: Complete the enrollment process by paying the Sales Training: Techniques for a Human-Centric Sales Process certification fee. 

Step 5: Start learning by attending Sales Training: Techniques for a Human-Centric Sales Process classes.

Scholarship Details

Click on the button ‘Financial Aid Available’ on the homepage of Sales Training: Techniques for a Human-Centric Sales Process certification course. The button will direct the candidate to the form that one needs to fill for availing of the financial assistance. 

How it helps

The domain of sales can yield the candidate a good package at a prominent company. Sales are one such field that requires techniques and tactics. The candidates opting for the certification mode for the Sales Training: Techniques for a Human-Centric Sales Process course can avail of multiple benefits which are provided by Coursera for making learning easy and effective. Mentioned below are the benefits that a candidate can avail of after enrolling in the course through certification mode. 

  • The candidate enrolling in the certification mode will get access to all the four courses available on the Coursera platform and provided by the Hubspot.
  • Candidates can pay the Sales Training: Techniques for a Human-Centric Sales Process certification fee through EMI. 
  • The candidates will have lifetime access to all the reading materials. 
  • A shareable certificate will be given to all the candidates by the end of the course from Hubspot.

Instructors

Mr Kyle Jepson

Mr Kyle Jepson
Sales Professor
Hubspot Academy

FAQs

What is the duration of the Sales Training: Techniques for a Human-Centric Sales Process online course?

The online course is for 6 weeks and the classes will complete within the time frame of 14 hours. 

What is the average salary of the person in the sales domain?

The average salary of a person in the sales domain is between 1.2 LPA to 3.6 LPA

What are the skills learned in the course by a candidate?

The candidate will be learning Sales Strategy, Negotiation, Customer, and Planning

Which institute is the provider of Sales Training: Techniques for a Human-Centric Sales Process course?

This course is provided by Hubspot and it is available on the Coursera platform. 

Which language is chosen for teaching and mentoring candidates for this course?

Sales Training: Techniques for a Human-Centric Sales Process course is in the English language and the Arabic, French, Portuguese (European), Chinese (Simplified), Italian, Vietnamese, German, Russian, English, Spanish, and Romanian.

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