Certified Email Marketing Professional

BY
Vskills

Find a profession in the marketing sector by completing the Certified Email Marketing Professional programme at Vskills.

Mode

Online

Fees

₹ 3499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

One of the oldest marketing methods in the world of online marketing is Email Marketing. Email provides the biggest reach, with 2.2 billion users. In addition, being an open protocol, it offers full control over segmenting the audience, targeting them based on characteristics and behaviour and providing tailored communication. At the same time, to use it properly, it is necessary to use suitable software and techniques.

This Certified Email Marketing Professional programme is targeted at graduates and professionals who want to succeed in the marketing fields. If candidates are already employed, then also this programme is well suitable and it will be useful for their further career advancement. The need for email marketers is high always in the world.

In the dynamic job market of this present time, gaining Vskills Certified Email Marketing Professional programme certification will help candidates to distinguish and expand their job prospects by demonstrating their advanced level of skills, and end at a greater level of earning.

The highlights

  • Online programme
  • Online exam
  • Appear for the exam from anywhere at any time
  • Complete programme within one year

Program offerings

  • E learning
  • Practice tests
  • Online learning

Course and certificate fees

Fees information
₹ 3,499
  • The Fee details for the Certified Email Marketing Professional programme is Rs. 3,499

  • Certified Email Marketing Professional programme Fees Details

Particulars

Amount

Programme fee

Rs. 3,499

certificate availability

Yes

certificate providing authority

Vskills

Who it is for

The Certified Email Marketing Professional course is ideal for job seekers in email marketing departments and students who want to improve their skill set. Professionals who want to add more value to their resume can also enrol in the programme.

Eligibility criteria

Certification Qualifying Details

After completing the registration process for the Certified Email Marketing Professional programme, candidates can learn on their own schedules. After successful learning, candidates are required to take an online test. Candidates must complete the video-based course by digital vidya before taking the test. Bypassing the exam with the minimum required marks (50 percent), candidates will be certified.

What you will learn

Digital marketing skills

After the completion of the Certified Email Marketing Professional programme, candidates will be learnt these:

  • Candidates will be learnt to implement email marketing in the marketing sector.
  • Candidates will learn about the software and techniques used in e-mail marketing.

The syllabus

Email Marketing

Deliverability

  • Setting up an Email Marketing Machine
  • ISPs
  • Hosting Facility
  • MTA
  • IP/DNS
  • Shared vs. Dedicated IPs
  • Reverse DNS
  • MX Record
  • White listing
  • Response Handlers
  • Bounces

Effective Email Content

  • Conversation
  • Relevance
  • Incentives
  • Timing
  • Creative & Copy
  • Attributes

Customer Acquisition Strategies

  • Rented List Emails
  • Co-branded Emails
  • Third Party email Newsletters
  • Viral Emails
  • Event Triggered Emails
  • House e-newsletters

Effective Creative

  • Introducing: CRABS
  • Does your email have crabs?
  • Email template model
  • Best Practices
  • NLP Demonstrations (neuro linguistic programming) to understand customers better

Nurturing & Automation

  • Tools to enhance lead nurturing
  • Enhance better reach
  • Analyze behavior patterns
  • Analytics
  • Automation and more

Resources to do situational analysis and progressive

  • Customer personal tool kit
  • Complete email marketing worksheet
  • Content Editorial Calendar
  • Digital Marketing Strategy toolkit
  • Email contact strategy template
  • Email campaign calculator
  • Email Marketing Health Check
  • Structuring Digital Marketing Team
  • Web resources to improve subject lines, html codes, spam testers and deliverability issues

Admission details


Filling the form

To apply and take admission for the Certified Email Marketing Professional programme, applicants should follow these steps;

Step 1: Programme URL must be visited by the candidates:

https://www.vskills.in/certification/digital-media/certified-email-marketing-professional

Step 2: Click the ‘Buy Now' button on the website. A new page will be opened.

Step 3: If you already have an account on Vskills, log in. New users are required to sign up on the website. After that candidates can proceed to do the payment.

Step 4: Payment can be carried out through Net Banking, Credit card, and Debit Card. Registration will be completed after the success of fee payment.

Candidates will receive online e-learning access soon after registration.

Evaluation process

The online exam for the certification of the Certified Email Marketing Professional programme will be conducted every month. Candidates can take the exam at any time from anywhere. The 60 minutes long exam will contain 50 multiple-choice questions. Each correct answer will get one mark. There is no negative marking for incorrect answers. Candidates should acquire 25 marks (50 percent) to get qualified for certification.

How it helps

Candidates will be experts in Email Marketing by the end of the Certified Email Marketing Professional programme. The programme will provide very candidates with the required skills for email marketers. Email marketing is used very often in this world. Marketing sector has been using email marketing for so many years. Still, there is a need for professionals in this sector. Freelancing is also an opportunity in the email marketing field.

There is a great appetite for Email Marketing. So many companies are searching for experienced email marketing experts to support their digital media business in all verticals. In marketing agencies around the globe, email marketing practitioners are in high demand. There are a variety of marketing companies now specialised in digital media and employing hundreds of email marketing experts. These indicate the opportunities for the candidates.

This Certified Email Marketing Professional programme will be highly useful and beneficial in the career of all the candidates. They will be able to achieve what they are looking for. Freshers will find a job, professionals will get new positions and every candidate will be so successful in their professional life.

FAQs

What are the key pre-requirements for this programme?

There are no fixed eligibility criteria for Vskills certifications. Students, working professionals, retired professionals anyone can participate in the programme.

When I can take the test?

First candidates should learn the course properly. After that, if they are confident, they can appear for the exam. It will be conducted every month.

What is the time required for this programme?

There is no minimum duration but candidates must finish the certification within one year after registration.

When will I get online e-learning access?

Candidates will receive online e-learning access soon after completing registration.

How many times can a candidate take the test?

With one registration only one chance is allowed for all candidates.

Is it possible to change the schedule for the exam?

Yes. Candidates can schedule their exam by paying an additional fee.

Does Vskills provide placement support?

Vskills provides free placement assistance for certified candidates. Candidates will be helped to find their dream jobs in top companies.

Can I take another certification along with this programme?

Yes, it is allowed. Candidates can take two or more certifications at the same time.

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