Certified Web Analytics Professional

BY
Vskills

Kickstart your career in Web Analytics and acquire Grassroot learning of website optimisation with Certified Web Analytics Professional Course by Vskills.

Mode

Online

Fees

₹ 3499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

Vskills has designed the said course for the highly talented and aspirational workforce of today to prepare them for the best and for the worst in the field of Web Analytics. With deep insights on Social Media analytics, Google Analytics, do's and don'ts, the Certified Web Analytics Professional course is just the right pick for candidates who wish to acquire the best training in this field.

The course will be taught by Pradeep Chopra and Kapil Nakra, who are both alumni of IIT Delhi and experts in the field of Web Analytics, making the pedagogy highly engaging and wholesome. Video lectures are slow-paced to help candidates understand concepts better. 

Practice tests ensure candidates revisit their learnings and learn to implement them in a proper and industry-oriented way.

The certification-qualifying examination has multiple-choice questions designed to assess candidates in various areas in Web Analytics, through which they will learn to strain their minds and acquire deep-root insights on Web Analytics. All in all, this course is a perfect guide for learners' transformation from a Web Analytics enthusiast to a skilled Web Analytics professional.

The highlights

  • Access to free practice tests 
  • Certification which is valid for a lifetime
  • Get job prospects from Shine and Monster
  • Government recognized certificate
  • Certificate available from VSkills 
  • Access to the eLearning programme module for a lifetime. 

Program offerings

  • E-learning
  • Classroom teaching
  • Video modules
  • Practice tests

Course and certificate fees

Fees information
₹ 3,499
  • The candidates need to pay a Certified Web Analytics Professional Course fee of Rs. 3,499.

Please note: There is a discrepancy. The fee amount in brochure is Rs. 3,499.

Certified Web Analytics Professional Course Fees Details

Fee

Amount in Rs

Base Fee

Rs. 3,499

certificate availability

Yes

certificate providing authority

Vskills

Who it is for

Certified Web Analytics Professional Course will aid both professionals and students alike to sharpen their skills in the domain of Web Analytics and upskill their career. The skills acquired by this course would empower the following individuals to strike a niche in their career-

  • Students wishing to polish their skill set and CV stronger.
  • Job seekers finding employment opportunities in Web Analytics.
  • Existing employees looking for a salary hike, promotion, or better jobs can show their employers their credited skills through the certification.

Eligibility criteria

Work Experience

Professionals already working in the field of Web Analytics and wishing to attain a certification can pursue this course.

Education    

Learners willing to pursue the Certified Web Analytics Professional Course must possess a graduate degree.

Certification Qualifying Detail

To qualify for a certificate of completion, candidates should successfully appear in the online test and clear that securing a minimum of 25 marks out of 50 marks. 

What you will learn

Knowledge of google analytics Knowledge of web analytics

After pursuing the Certified Web Analytics Professional Course, candidates need not bother about partaking in any other training as this course would offer them all the relevant insights pertaining to Web Analytics while discussing the mechanism and real-world topics. Learners will gain the following from this course-

  • Common mistakes made by Web Analysts and how to rectify them.
  • Mechanism of Social Media Analytics.
  • How to navigate through Google Analytics.
  • Practical utility and theoretical concepts behind Web Analytics tools.

The syllabus

Introduction

  • What’s analysis?
  • Is analysis worth the effort?
  • Analysis vs intuition
  • What is web analytics?
  • Getting started with Google Analytics

Navigating Google Analytics

  • Basic Metrics
  • Main Sections of Google Analytics reports

Traffic Sources

  • Direct, referring, and search traffic
  • Campaigns
  • AdWords, Adsense

Content

  • Pages and Landing Pages
  • Event Tracking and AdSense
  • Site Search

Visitors

  • Unique visitors
  • Geographic and language information
  • Technical reports
  • Benchmarking

Goals & Ecommerce

  • Setting-up goals
  • Goal reports
  • Ecommerce tracking

Actionable Insights and the Big Picture

  • Recap of Google Analytics reports and tools
  • Finding actionable insights
  • Getting the organization involved
  • Creating a data-driven culture
  • Resources
  • Web analytics tools

Web Analytical Tools

Making Better Decisions

Summing up

Common Mistakes Analysts Make

Social Media Analytics

  • Facebook insights
  • Twitter analytics
  • Youtube analytics
  • Social Ad analytics / ROI measurement

Social CRM & Analytics

  • Radian6
  • Sentiment analysis
  • Workflow management
  • Text analytics

Admission details

Certified Web Analytics Professional Course comprises a very simple procedure for registration. Candidates can trace the given steps-

Step 1: Visit and click the course link- https://www.vskills.in/certification/digital-media/certified-web-analytics-professional Look for the option of "Buy Now" and click on it.

Step 2: You must either be registered on Vskills or logged in through your existing account, else the resulting webpage would require you to first do either of the above.

Step 3: Enter your details of billing.

Step 4: Choose the preferred mode of payment. 

Step 5: The candidate can then proceed to make the payment and confirm admission. 

Evaluation process

Participants must clear the online exam of 50 marks with minimum of 25 marks to get the certificate of completion of Certified Web Analytics Professional. 

How it helps

Certified Web Analytics Professional course has been designed keeping in mind the professionals and freshers to boost their career in the fascinating field of Web Analytics. 

The experts understand that if provided the right training, individuals can attain lucrative placements. 

Vskills certification for Web Analytics would expose candidates to questions as per the companies' requirements for running Web Analytics campaigns increasing traffic of websites and polishing their Digital Marketing abilities.

Acquiring Vskills Web Analytics Professional Certification can help learners broaden their employment opportunities and make their mark in today's competitive job market by showcasing their advanced skills, leading to greater earning potential. 

It is unbeknownst to every Web Analytics aspirant that the field is in great demand in today's digitised world. Companies hunting for professionals are willing to pay handsome packages for skilled Web Analytics professionals who could promote their business on Digital Media. 

Their need can also be felt in marketing agencies across the world, which recruits hundreds of professionals. The highly robust and interactive programme of Vskills coupled with the valuable learnings would make a candidate totally job-ready.

FAQs

What are the different features Vskills provides to candidates?

Candidates can build their resume, an intern with Vskills as Content Writer/Campus Ambassador, access common interview questions for jobs in this domain and also access different additional learning material.

How does tagging on Monster.com help a candidate stand out from others?

When an employer does a resume search on Monster.com, the candidate's name gets highlighted along with the tag-"Certified Web Analyst (Vskills)" which highlights his profile.

Does the certification require renewal?

The certificate for Certified Web Analytics Professional Course is valid for a lifetime so it need not be renewed and can be attached anywhere throughout.

When is the examination conducted for Certified Web Analytics Professional Course?

The certificate-qualifying examination is conducted every month. Learners must take the exam within at least one year from the date of registration.

Where can the demand for Web Analytics be seen?

Candidates can witness a rising demand for Web Analysts in organisations like marketing agencies and digital media companies which hire a great number of such professionals.

What are the other advantages of Vskills certification?

 A certification builds confidence, increases visibility among employers, and provides greater options for salary hike.

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