Dive deep into paid advertising on social media and learn to create your own social media ad with Coursera’s Fundamentals of Social Media Advertising programme.
If you need a course in understanding how to begin advertising on Facebook and Instagram, the Fundamentals of Social Media Advertising programme is an excellent course for you. It dives deep into the paid advertising on social media, offering step-by-step guidelines through the whole process. At the end of this course, you will be able to create a social media ad, learn how to collaborate using creative briefs, and understand what makes a social media ad effective.
Fundamentals of Social Media Advertising online course is the third course in the ‘Facebook Social Media Marketing’ course series. It is a beginner course that doesn’t have many entry requirements before joining. All you need is a Facebook account, an Instagram account, and basic internet navigation skills.
Facebook’s Daniel Kob will teach the Fundamentals of Social Media Advertising certification. It is a five-week course which needs a total study time of about ten hours.
The fees for the course Fundamentals of Social Media Advertising is -
Yes
Coursera +1 more
Fundamentals of Social Media Advertising by Coursera is intended for anyone interested in making and managing social media ads.
Before joining the Fundamentals of Social Media Advertising online training, having basic skills in navigating the internet, a Facebook account, and an Instagram account would be useful. You can also complete the previous two courses in the series, namely ‘Introduction to Social Media Marketing’ and ‘Social Media Management to better understand the subject matter.
Moreover, successful completion of the course is necessary to qualify for the Fundamentals of Social Media Advertising certificate, which may include graded exercises.
At the end of the Fundamentals of Social Media Advertising syllabus, you will know:
Instead of filling an application form, the Fundamentals of Social Media Advertising training course only has a sign-up procedure. If you are using Coursera for the first time, you need to either create your account or use any one of the acceptable social media profiles to sign in. For account creation, Coursera needs your name, a password of your choosing and an email address. Acceptable social media profiles are Facebook and Google.
You can apply to Coursera for financial aid to receive the Fundamentals of Social Media Advertising certificate. The application form requires details such as your educational background, income, how the course will advance your career, etc. The form can be found by clicking the ‘Financial aid available’ link on the course page. Your application form will be processed and reviewed in about two weeks from the date of submission.
There are many benefits of the Fundamentals of Social Media Advertising training. You can enrol to audit the programme for free. You'll receive training from an instructor from Facebook and can also apply for financial aid.
After completing the course, you can attach the certificate to your CV to verify your proficiency in the subject matter. Your ability to create social media ads can help you land lucrative opportunities across several digital marketing agencies.
Mr Daniel Kob General Manager Facebook
MBA
No. However, you can avail a free seven-day trial during which you can cancel with no penalty. Also, you can cancel the subscription at any time.
Yes. This course has been offered by Facebook and will be taught by Daniel Kob, Marketing Leader & Entrepreneur at Facebook.
The Social Media training is offered by Facebook.
Yes. You can avail of a seven-day free trial for this programme.
Yes. This is the third course in a six-course series called ‘Facebook Social Media Marketing’.
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