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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Course Overview

Amity Online education offers a programme called Professional Certificate in Customer Relationship Management. This course is designed for anybody who is willing to assimilate the concepts behind Customer Relationship Management. This Professional Certificate in Customer Relationship Management program is planned as with 6 weeks duration and candidates can avail themselves a self-paced mode of learning. Being an intermediate level course from Amity University, the candidate needs to have background knowledge behind Customer Relationship Management. Every week the student is expected to commit himself or herself for at least 7 hours to complete this course and earn this certificate. 

Customer Relationship Management course will involve the curriculum for examining processes that are strategic in Customer Relationship Management. This course aims to maximize the derived profits or improve profitability through the growth of new customers and retention of existing customers at the same time. The Customer Relationship Management certification course will be addressing the challenges faced in Customer Relationship Management and its implementation in a business environment involving both B2B and B2C types.

The Highlights

  • 6 weeks course duration
  • 7 hours of weekly candidate participation. 
  • 100% e-learning course
  • Self-paced mode of learning
  • Verified certificate provided by Amity Online
  • Intermediate level of course
  • Inaugural discount available

Programme Offerings

  • Digital classrooms
  • discussions
  • Projects

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesAmity Online
  • The total fee payment that has been required to enroll for the course is Rs.20, 000.
  • Discount: For a limited period, the fee of enrollment has been slashed with a 40% discount of Rs.12,000.

Fee Details

Amount in Rs.

Total fee

Rs. 20,000 + GST

Discounted fee

Rs. 12,000 + GST



Eligibility Criteria

Education

The candidate must have 10th and 12th completion certificates. The candidate must have either a 3 year or a 4 year’s Bachelor’s degree with 40% marks secured at the time of graduation. 

Certification qualifying details

The verified certificate offered by Amity Online has certain coursework requirements such as projects and discussions required to be completed by the candidate within the programme duration to be awarded the certificate of completion.

What you will learn

This specific professional course in Customer Relationship Management is aimed at the following candidates 

  • The candidates will learn the basics behind customer relationship management and the benefits that are derived. 
  • The candidates will be exposed to the contexts behind CRM implementation along with an understanding of the technological deployment. 
  • The candidates will learn about how it is imperative that we can enhance the achievements in salesmarketing and service objectives. 
  • Through CRM practices, the candidates will learn how CRM technology and practices will help in customer acquisition, development and retention through its life cycle in stages. 
  • The candidates will learn to broaden and support the organisational goal in customer relationship management. 
  • The candidates will learn how customer relationship management is affected by contemporary issues.
  • The candidates will also learn about using projects and discussions for both B2B and B2C businesses.

Who it is for

This course is generally aimed at the following:

  • Any individual who could be a professional or an employee at any organisation is interested to know about customer retention and development. 

Admission Details

The admission procedure for Customer Relationship Management  are: 

Step 1: The candidates must fill in the details of name, email, country and phone number in the following link - https://application.amityonline.com/apply/home/eligibility?p=523 

Step 2:  After entering the details they must click on the “Enroll Now” option

Step 3:  Once the page is redirected, the candidates are expected to check or re-enter the details required. 

Step 4: Once entered, they are expected to opt for payment of the certificate through any available online method. The candidate can click on the “Pay Now” option.

Note: The payment process needs to be completed first for enrollment to get complete.

The Syllabus

Amity Online Frequently Asked Questions (FAQ's)

1: What is the duration of this full course?

The course duration has a total of 6 weeks and the student is expected to put in his contribution every 7 hours per week.

2: Does this course have any discounts or fee waivers?

Yes, currently the Customer Relationship Management course is charged at a reduced fee of Rs.12,000 and this discount is available at 40% than the usual fee of Rs.20,000. 

3: Is this a beginner level course?

No, it is an intermediate or advanced level course that requires the student to have some understanding of the basics of the subject.

4: Is this professional certificate verified?

Yes, the certificate is offered by Amity Online and is verified as a professional certificate directly signed by the Director of Amity University Online.

5: What are the requirements to be qualified for this certificate?

This certificate requires the student to attend online digital classroom lectures and take part in discussions and contribute well to projects.

6: What is the unique feature of this course on Customer Relationship Management?

The Customer Relationship Management course will have lectures tailored to focus on strategies that are involved in new customer development and old customer retention for profit-maximizing.

7: What is the mode of learning offered in this course?

The programme offers a self-paced type of learning for the student and the student can learn the programme without requiring any quick responses to the instructor.

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