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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf Study, Virtual ClassroomVideo and Text Based

Course Overview

Today, marketing innovative services and products take place in an ever-changing business environment, and require rapid decision making, even with incomplete information. Innovations, products, and services in today's world are introduced at a breakneck pace, and therefore, have faster mortality rates. That's why it's essential to market them while they're still relevant.

Keeping these needs in mind, Amity Online, in collaboration with the University of Maryland and edX has designed the four-week, Professional Certificate in Marketing of Services and Innovative Products online course. 

The programme is essentially a how-to guide to help you navigate marketing challenges and bring new, innovative services and products to the market. The learning modules are also designed in an all-encompassing manner, with lessons on growth strategies, products strategies, and other market strategies.

The Professional Certificate programme in Marketing of Services and Innovative Products also provides a balance between conceptual learning and hands-on analysis with real-life projects. Lastly, you would also receive a course completion certificate for all the hard work you put in, which you can use to enhance your employability.

The Highlights

  • Hands-on projects
  • Four-week course
  • Introductory level
  • Self-paced
  • Professional Certificate
  • 12-13 hours effort per week
  • 100% online

Programme Offerings

  • Self-paced learning
  • 100% Online
  • Four-week course
  • professional certificate
  • Introductory level
  • hands-on projects

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesUMDAmity Online
  • You will need to pay a course fee to participate in the Professional Certificate in Marketing of Services and Innovative Products online programme
  • The course also has a limited period inaugural 40% discount. Here are the details regarding the fee

Professional Certificate in Marketing of Services and Innovative Product fee structure

Course

Fees

Original price

Rs. 50,000 + GST

Price after discount

Rs. 30,000 + GST



What you will learn

After completing the Professional Certificate in Marketing of Services and Innovative Products online training programme, you will be able to:

  • Explore how to design an informed, data-driven marketing plan, based on real market research, and which aligns with customer needs 
  • Bring innovative new services and products to market
  • Apply the latest strategies for interviews and focus groups, customer discovery, product design, content marketing, product development, marketing campaign management, and social media marketing
  • Build your skills in applying and understanding the latest marketing tactics and strategies

Admission Details

To apply to Amity Online's online programme in Professional Certificate in Marketing of Services and Innovative Products, follow the steps listed below:

Step 1: Visit the official course website using this link: https://application.amityonline.com/apply/home/eligibility?p=512 

Step 2: Carefully go through all the programme details like fees, course outcomes, curriculum, and duration. Once satisfied with the offerings, click on the 'Apply Now button at the course page's top.

Step 3: You will be redirected to the registration page, wherein you will have to fill in personal contact details, your country of origin, and programme name.

Step 4: Once that is done, you will need to make the fee payment. After you have successfully paid the requisite cost, you will be enrolled in the programme.

Application Details

Filling and submitting a separate application form isn't necessary. Paying the fee and creating an Amity Online account is sufficient.

The Syllabus

Amity Online Frequently Asked Questions (FAQ's)

1: How do I get my course login credentials?

Once you have paid the course fee, you will generate an enrollment number. Shortly after you have received the number, Amity Online sends you a confirmation mail with your login credentials.

2: Where can I access the academic calendar for the course?

You can access the academy calendar for Professional Certificate in Marketing of Services and Innovative Products online certification course in the Student Zone.

3: What kind of study material will be provided to me?

Video lectures will be made available to you at the online LMS. Reference books are also couriered to your registered address.

4: How do I access the course syllabus?

You can find the course syllabus under the 'My course' section in the Student Zone.

5: Does the course have a refund policy?

No, once the fee is paid, no refund will be issued under any circumstances.

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