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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf Study, Virtual Classroom, Campus Based/Physical ClassroomVideo and Text Based

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesColumbia Business School, New York

The Syllabus

  • The Five Domains of Digital Transformation
  • Building Data as a Strategic Asset
  • Platforms and Multi-Sided Business Models
  • Leveraging Artificial Intelligence (AI) for Competitive Advantage
  • Adapting Your Value Proposition
  • Customer Networks and the New Path to Purchase

  • Lean Startup: The Customer Development Method
  • The Four Stages of Business Model Validation
  • Innovating through Experimentation: A/B Tests, MVPs, Failing Smart
  • Lessons from Agile and Scrum
  • Innovation at Enterprise Scale: Structures, Boards, and Teams
  • The Three Paths to Growth

  • Designing Your Digital Transformation Road Map
  • Why Most Transformations Fail
  • Culture, People, and Digital Transformation
  • Data-Driven Decision Making and Quantitative Intuition™
  • Bridging the Digital Capabilities Gap
  • Leadership and Making the Case for Change

Instructors

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