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Highlights

Medium of InstructionsMode Of Delivery
EnglishVideo and Text Based

Course Details

The Postgraduate Diploma in Digital Marketing Strategies course in collaboration by Illinois with Columbia Business School is designed to explore principles and framework of internet marketing by using various digital tools to achieve marketing goals. The course focuses on making digital marketing strategy and business models and executing them to target customers.

The Postgraduate Diploma in Digital Marketing Strategies training offers knowledge of identifying the market specific goals and planning digital media campaigns to target the audience in order to achieve marketing objectives. The course includes different industry examples to demonstrate the digital marketing strategy of established brands.

The Postgraduate Diploma in Digital Marketing Strategies syllabus encourages candidates to research and survey about the business’s target audience to build a strong customer channel by reading and analyzing various analytics extracted by advanced digital tools. The course also offers various simulations to teach the use of digital marketing strategy toolkits and its impact on the target audience.


Programme Offerings

  • Case Studies
  • Capstone Projects
  • Online training
  • Postgraduate Diploma

Eligibility Criteria

Candidates must complete the following requirements to be eligible for admission in Postgraduate Diploma in Digital Marketing Strategies online training:

  • Candidates must have 50% or more marks in Bachelor’s degree
  • Minimum 3 years of work experience
  • Score of 550 in TOEFL
  • Score of 6.0 in IELTS
  • Score of 59 IN Pearson Versant Test

Admission Details

Step 1. For detailed information of Postgraduate Diploma in Digital Marketing Strategies online course by Columbia Business School, open the course website 

(https://emeritus.org/online-diploma-programs/postgraduate-diploma-in-digital-marketing-strategies/)

Step 2. Fill the brochure form and click on ‘Download Brochure’ button to proceed, you will be redirected to brochure download and application page.

Step 3. Click on “Start Application” button and create an account with required details.

Step 4. Login your Emeritus account your credentials.

Step 5. Choose your program and submit application with required information.

Application Details

The application form process of Postgraduate Diploma in Digital Marketing Strategies training is fully online, course provider Emeritus asks candidates to submit following details:

  • Personal Information including name, mailing address, permanent address, email, phone, gender, residence, resume, etc.
  • Educational Information including previous degree/diploma, transcripts, English proficiency test scores, etc.
  • Professional experience including work details, total years of working experience, name of company, etc.

Emeritus Institute of Management Frequently Asked Questions (FAQ's)

1: How much time does it take to complete this course?

Digital Marketing Strategies Training takes 6 month at the rate of 4-6 hours per week to complete.

2: What certification will I get?

After the successful completion of the Postgraduate Diploma in Digital Marketing Strategies program, candidates will be awarded a diploma certificate by Emeritus in collaboration with Columbia Business School.

3: What is the validity of a certificate earned by Emeritus?

There is no expiry date of the certificate earned by Emeritus, it's valid forever.

4: Can I enroll for 2 programs in Emeritus at the same time?

Yes, you can enroll for as many courses you want, but you will have to fulfill the required hours for courses each week.

5: What is the mode of Education?

The whole Diploma program in Digital Marketing Strategies is in online format.

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