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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Courses and Certificate Fees

Fees InformationsCertificate AvailabilityCertificate Providing Authority
INR 2436yesCoursera

The Syllabus

Videos
  • Course overview
  • Disrupting the legal sector with technology
  • Legal Startup
  • Interview: Dan Martin Katz - Professor Chicago-Kent College of Law
  • Principal Legal Tech business areas – Market Place and Practice Management
  • Principal Legal Tech business areas – Documents and Case Management
  • Principal Legal Tech business areas – Legal Research and Online Lawyers
  • Most relevant companies in online tech
  • Innovation and legal education with Javier de Cendra
  • Be an entrepreneur
  • Starting a business
  • Glossary and basic concepts
Readings
  • "A revolution in legal services"
  • "Artificial intelligence disrupting the business of law"
  • Important concepts
Practice exercise
  • Let´s make sure you got it right!

Videos
  • The idea
  • Where do good ideas come from?
  • Share your idea
  • A good business idea
  • The business model
  • Protect your idea
  • Introduction
  • Big data and legal
  • Blockchain and legal
  • Bots and legal
  • Machine learning and legal
  • Virtual reality and legal
  • New professionals with Javier de Cendra
  • Interview: Daniel Lewis - Ravel Law CEO & Co-founder
  • Business Model Canvas – Infrastructure and Offering
  • Business Model Canvas – Customers
  • Business Model Canvas - Finances
  • LegalZoom and Rocket Lawyer
Readings
  • "How to Get Startup Ideas"
  • The idea maze
  • "Fear of bad ideas"
  • "How Big Data Is Disrupting Law Firms And The Legal Profession"
  • "A Guide to Four Technologies Disrupting Legal Tech"
  • "Create products that people love by validating your idea first"
  • "There's always time to launch your dream"
Practice exercise
  • Let´s make sure you got it right!

Videos
  • Introduction
  • What resources do you need?
  • Do you really need a “Business Plan”?
  • How to finance your project?
  • Building your core team
  • Professional skills for lawyers with Javier de Cendra
  • Hiring “attractive” employees
  • MVP
  • Agile management
  • Introduction
  • Email, docs and collaborations
  • Build a web page
  • Build an ecommerce website
  • Big data and Machine Learning for Legal Tech
  • Blockchain
  • Work tools
  • Dashboards
Readings
  • "Writing a Business Plan"
  • Why a startup's initial business plan doesn't matter that much
  • "16 Common Questions About Fundraising"
  • "Fundraising Mistakes Founders Make"
  • "How to Hire Great People"
  • "Minimum Viable Product: a guide"
  • Product Hunt Began as an Email List
  • "DIY vs Delegate"
  • "The Hacker's Guide to Investors"
  • "How to Ruin Your Company with One Bad Process"
Practice exercise
  • Let´s make sure you got it right!

Videos
  • Introduction
  • Online marketing
  • Online marketing tools
  • Offline marketing
  • Social marketing
  • Inbound marketing
  • CRM
  • What is “Growth hacking”?
  • Social marketing growth: Dropbox, Paypal and Hotmail
  • Data driven companies concept
  • KPI´s
  • Lean startup model
  • A/B testing
  • Wrap up with Javier de Cendra
Readings
  • "From 0 to $1B - Slack's Founder Shares Their Epic Launch Strategy"
  • "How to create a profitable Freemium startup"
  • "What are the best books or web resources on Growth Hacking and User Acquisition?"
  • "Why the Lean Start-Up Changes Everything"
  • "The 6 Best Growth Hacks to Get Customers Without Having to Pay for Them"
  • "4 Growth Hacking Strategies That Work Like Magic"
  • "20 Growth-Hacking Strategists You Should Follow In 2016"
  • "Vanity Metrics vs. Actionable Metrics"
  • "Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies"
Practice exercise
  • Let´s make sure you got it right!
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