Get updates on Eligibility, Admission, Placements Fees Structure
Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study, Virtual Classroom | Video and Text Based |
Course Overview
The Advanced General Management Program certification course is designed to empower individuals with essential management skills and knowledge. The course is 11 months and offers a comprehensive curriculum covering business growth strategies, marketing, leadership, economics, finance, operations, and more. Learners can access best-in-class content through videos, cases, projects, assignments, and live sessions delivered by leading faculty and industry experts.
Advanced General Management Program certification by upGrad in collaboration with IMT Ghaziabad enhances the professional credibility of the students with their associate alumni status. The programme includes 1:1 mentoring sessions, 10 industrial case studies, and dedicated career assistance with placement support. Additionally, students have the opportunity to earn credits towards a global MBA degree through partnerships with top B-Schools in the UK and Australia.
Specially designed for sales and marketing executives, managers, and entrepreneurs, the programme welcomes individuals holding a Bachelor's degree from any UGC-recognized university with a minimum of 50% score. With upGrad's advanced learning platform and continuous support, this Advanced General Management Program training enables learners to excel in their careers and become the next management leaders.
Also Read: General Management Certification Courses
The Highlights
- Certification from IMT Ghaziabad
- 1:1 Mentoring Sessions from Industry Experts
- Career Assistance
- 11 Months Duration
- Online Learning
- Global MBA Credits
Programme Offerings
- 1:1 Sessions with Placement Support
- 24*7 Student Support
- Associate Alumni Status from IMT Ghaziabad
- EMI Option
- Flexible learning
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | IMT Ghaziabad |
The fees for the course Advanced General Management Program is -
| Head | Amount |
| Programme fees | Rs. 1,50,000/- |
Eligibility Criteria
Educational Qualification
Candidates applying for the Advanced General Management Program should have a Bachelor's degree issued by any university under UGC with a minimum of 50% marks. However, there are exceptions: applicants with less than 50% in their Bachelor's degree but more than 50% in their Master's or PG Diploma will still be eligible. Additionally, fully qualified CA/CS/ICWA candidates who have also completed graduation will be eligible, even if their graduation marks are less than 50%.
What you will learn
After completing the Advanced General Management Program certification syllabus, individuals will have an understanding of different strategies and approaches to drive business growth and achieve organizational objectives. Candidates will be gaining insights into marketing techniques, market analysis, and consumer behaviour to create effective marketing strategies. They will be developing leadership qualities and learning how to lead teams effectively in a professional environment.
Who it is for
Advanced General Management Program classes are designed for individuals who are in the following fields:
Admission Details
To apply for the Advanced General Management Program online course, follow these steps:
Step 1: Access the course application link: https://www.upgrad.com/advanced-general-management-programme-imt-ghaziabad/
Step 2: Click on the "Apply Now" button and log in using your mobile number or email address.
Step 3: Complete the application form by providing your details and click on "Next."
Step 4: If you are shortlisted, you will be directed to a new page where you can reserve a seat by clicking the corresponding button.
Step 5: Review the payment and billing details and proceed to complete the payment for enrolment.
Application Details
The application form for the Advanced General Management Program requires applicants to enter their personal information, such as their full name, date of birth, email address, contact number, city, and gender. Additionally, applicants need to provide details about their educational background, including bachelor's or master's degrees, along with the marks they scored in their degree, work experience, current job role, and the industry in which they work. There is also an optional field to enter a referral code if the applicant has one.
The Syllabus
- Marketing Strategy
- Consumer Behaviour
- Marketing Channels
- Project/ Assignment
- Effective Communication
- Building a Personal Brand
- Project/ Assignment
- Business Analytics Fundamentals
- Hypothesis Testing
- Regression Analysis
- Project/ Assignment
- Accounting Fundamentals - I
- Accounting Fundamentals - II
- Project Evaluation
- New Heritage Doll Company Simulation
- Micro Economics
- Macro Economics
- Project/ Assignment
- Fundamentals of Sales
- Territory Management
- Channel Management
- Team and Customer Management
- Individual, Group & Organisational Behaviour
- Human Resource Management
- Business Law and Ethics
- Project/ Assignment
- Operations Management
- Supply Chain Management
- Project/ Assignment
- Fundamentals of Strategy
- Growth Strategy
- Project/ Assignment
- Business Analytics Specialization
- Leadership Strategy Specialization
- Market Research Specialization
- Accounting and Finance Specialization
- Supply Chain Specialization
- HR Specialization
- What defines a leader?
- Leading teams effectively
- Leadership as a way of life
- Change Management from an individual perspective
- Change Management from an Organisational perspective
- Reimagining Change
- Understanding Risks in an organisation
- Tackling Risks
- Digital Innovation
- Digital Business Transformation
- Digital Businesses
Instructors
IMT Ghaziabad Frequently Asked Questions (FAQ's)
The course typically spans 11 months.
Yes, the programme is usually delivered online, allowing learners to study at their own pace from anywhere with an internet connection.
Yes, candidates with less than 50% in their Bachelor's degree but more than 50% in their Master's or PG Diploma, or fully qualified CA/CS/ICWA with graduation, can still be eligible
Yes, the course includes dedicated career assistance and placement support for participants.
Yes, participants will receive a certification from IMT Ghaziabad upon successful completion of the programme.