Get updates on Eligibility, Admission, Placements Fees Structure
Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery | Frequency Of Classes |
|---|---|---|---|
| English | Self Study, Virtual Classroom | Video and Text Based | Weekdays |
Course Overview
The global business marketing landscape has unveiled ingenious ways to gain a competitive advantage in the industry. It is well established that those who keep a close track of where the marketing is heading remain relevant, let alone profitable. Sound digital strategies that include elements such as operational readiness, financial viability, and the organization structure can achieve the success thought of in the blueprint.
That is where the Post Graduate Certificate in Sales and Marketing Communication offered by the MICA presents a well-rounded package for Marketing managers aspiring to further their qualitative reach in this domain. The program is delivered through online classes over a 9-month period. It introduces the participants to the fundamentals of marketing and aligning them with business objectives.
One reaches deep study of the numerous elements of Provider Marketing beginning with its development to its financial development, on-ground implementation, measurement, as well as development. This brings about the advancement of a strategic state of mind. Moreover, campus immersion sessions are also included as part of the scope of this program.
The Highlights
- Nine months program
- Live online classes
- Veteran faculty
- Post Graduate Certificate issued on completion
- Special corporate pricing
- Future event invitations
- Commercial offer benefits
Programme Offerings
- Eruditus Global Faculty
- live online classes
- Expert Program Directors
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | MICA, Ahmedabad |
The fee for the Post Graduate Certificate in Sales and Marketing Communication is as follows:
Programme Fee
Base Price | Rs. 1,25,000 |
The following installment options are available:-
Instalment | Amount in INR |
Instalment 1 | INR 50,000 + GST |
Instalment 2 | INR 40,000 + GST |
| Instalment 3 | INR 35,000 + GST |
Note: GST (currently @ 18%) will be charged
Application Fee Details
Instalments | Application Fee in INR |
Round 1 | INR 2,500 + GST |
Round 2 | INR 2,500 + GST |
| Round 3 | INR 2,500 + GST |
Eligibility Criteria
Work experience
1 year of professional experience after graduation is a prerequisite
Education
Applicants need to have finished graduation at the time of application
What you will learn
Upon graduating from the Post Graduate Certificate in Sales and Marketing Communication, the participants will master the following concepts:
- Become skilled in the nuances connected with the principles of Supply and also Demand, as well as the Uncertainty related to Economics
- Acknowledge the methods associated with leading Functional methods throughout Operations, Advertising, and Human Resources
- Application of accounting-based choice making & financial evaluation
- Use the Financial fundamentals to properly analyze Capital statements in addition to reporting economic efficiency of the company
- Master the beginning principles of Business technique and calculated leadership
- Gain a deep understanding of handling advancement at work-place by investing/delegating cash, effort, and also time to originalities
- Learn the subtleties associated with International service approach
- Obtain outfitted with the first concepts related to Managerial economics and also the requisite environmental analysis to influence calculated choices
- Create a sound understanding of managing items and also customers in complicated supply chains
- Expedite the understanding and also inculcation of sector finest methods involving tasks and programs
- Use the company's sources as well as abilities to produce worth throughout the product/service offering
- Furnish yourself with business restructuring as well as turnaround methods
- Evaluate the implementation of design thinking throughout the organization's structure as well as culture
- Recognize the duty of Digital improvement techniques as well as Design thinking
- Inculcate a strong feeling of suitable Company valuation as well as managing sources of funding
- Experience the unique Self-paced HBS posting program as part of this program
- Collate and attract synergies from Digital change and organization designs
Who it is for
The Post Graduate Certificate in Sales and Marketing Communication is designed for Product Managers and Business Leaders looking to address their Marketing Management career path. A robust strategy framework modulation is at the core of this program and is an ever-evolving subject. This program will gradually enable the students to make strategy discussions come as second nature, which will yield improved corporate performance. This program is most beneficial for:
- Product Managers, Marketing Managers, and any other position that oversee the sales and marketing decisions for the product and service offerings of the company
- Public Relation professionals aspiring to update their marketing strategies to come up to speed with the latest, ground-breaking outreach campaigns
- Brand Managers inclined towards improving their qualitative output in the domain of brand strategies
- Business Leaders looking to gain formal understanding of how the sales and marketing domain has grown over the past few years to where it is today
- Entrepreneurs whose businesses primarily are a function of effective sales and marketing results
- Young professionals aspiring to get into the shoes of a Marketing Manager
Admission Details
The content that follows will guide you through the application steps for this program:
- Digital Application: This course requires all elements of the information to be provided by digital means only, thereby not requiring slow paperwork evaluation.
- Joining: The application link can be accessed from the course home-page and enter your preferred email address to receive an OTP on. Enter that OTP in the space provided to enter your account.
- Candidature Expense: The course structure requires the participants to pay Rs. 2,500 + the applicable GST for the routine administrative expense incurred in processing the application.
- The sections: The application form has 3 sections: Personal, Employment, and an optional SOP. Please fill out those in order with due diligence in place for them.
- Decision base: The panel will preside on every candidature on the score obtained for educational background, professional exposure, and the genuity of the Statement of Purpose.
The Syllabus
Student Reviews for Post Graduate Certificate in Sales and Marketing Communication
Best teachers
Verified ReviewBatch of 2022-01-01 | Post Graduate Certificate in Sales and Marketing Communication
College Infrastructure
The infrastructure of our college is well-managed part of the institution that has been raised to give the best learning experience to the students. It is the perfect example of technology All the blocks are Wi-Fi enabled to help students learn not only through books and lectures but also through an open-source of knowledge.evolved to benefit the needs and comfort of the students they are one step forward in infrastructure.
Instructors
MICA, Ahmedabad Frequently Asked Questions (FAQ's)
No, this course does not have a provision for an internship. However, the course curriculum and networking events are very useful tools.
This program is proctored online through the Zoom application and thus does not have an on-campus module at this time.
This program is categorized as a Postgraduate certificate offering and the level of difficulty is intermediate to upper-intermediate.
Yes, since the program is delivered online, it can be taken from anywhere in the world. The necessary skill-set and alignment of professional goals are the two criteria that check out.
The revised application deadline will be updated on course web-page in the coming weeks.
Yes, a GST invoice will be made available. If you have a valid GST number, please let us know before you make your application and we will have it included on the invoice for you to get the requisite input tax credit.
The main computer configuration is fairly minimalistic and should be available with all candidates. These include an Intel core i3 processor, webcam, microphone, 4 GB DDR4 RAM, with any web browser. It works for both PC and Mac. Moreover, in circumstances when you are away from the desk, one can attend the classes through a smartphone as well.
Dr. Anita Basalingappa is the professor for this program. She is a Marketing faculty and the Chairperson for the online programs at MICA, Ahmedabad.