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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Course Overview

The Customer-Centric Solutions with Design Thinking & Innovation certification is a 2 monthly course that is a joint effort of providers Emeritus, and the National University of Singapore. Design thinking is a process that depends on knowing about the user’s needs, and preferences so that they are constantly evolving. With this online certification course, the candidates can develop more customer-centric solutions keeping in mind the requirements of the consumers.

Customer-Centric Solutions with Design Thinking & Innovation training is suitable for individual contributors, business directors who are the ones driving growth, and innovation for solving problems in business enterprises. For fostering teamwork, and culture in the organisational teams. The course is designed using elements like industry expert recorded interviews, video lectures, discussion boards, and case studies so that one can learn from the lecturers as well as peers for only devoting 4-6 hours every week. Emeritus, and NUS Business school enhance the learning process with world-class quality lectures and real-world case studies.

The Highlights

  • 2 months course
  • 4-6 hours per week
  • Online sessions
  • Certificate of completion
  • Respected faculty members

Programme Offerings

  • 2 Months Programme
  • assignments
  • video lectures
  • Online Course
  • 8 Modules
  • Flexible Payment Options
  • Group Discount
  • Guest speakers
  • Discussion boards
  • Case Studies
  • Pre-recorded Roleplay
  • Design thinking playbook
  • a course completion certificate

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesNUS Business School, Singapore

Eligibility Criteria

Certification Qualifying Details

  • Upon successful completion including solving assignments, all the programme participants will be given a verified, and digital Customer-Centric Solutions with Design Thinking & Innovation certificate by NUS Business School.

What you will learn

Design thinking

With the Customer-Centric Solutions with Design Thinking & Innovation certification syllabus, the students will be able to:

  • Candidates will be learning to apply design thinking for creating strategy in their organisations.
  • The learners will be able to make applications of the frameworks for design thinking for developing complex solutions to organisational problems.
  • The aspirants will be developing opportunities for innovation, and identify the needs of the customers to cater to them.
  • Candidates will be evaluating products or services that are innovative in their nature.
  • The aspirants will be responsible for developing new strategies for creating business models.

Who it is for

Here is some ideal candidates list for the course:

  • Management consultants, business development consultants, product development managers, heads of digital products, design managers, and more
  • Design industries where design thinking is mandatory like finance, marketing, hospitality, entertainment, information technology, retail, and more.
  • Product or marketing directors, innovative directors, client relations, and solutions consulting directors.

Admission Details

Here are the Customer-Centric Solutions with Design Thinking & Innovation classes admission process:

Step 1: Visit the official site: https://nusbsee.emeritus.org/design-thinking

Step 2: Fill the form for downloading the brochure, and then get redirected to start the application.

Step 3: Once the ‘Start Application Now’ is clicked, another page redirects, on which any new account using social handles has to be created.

Step 4: Using the newly made details, the candidates need to again login, and then proceed by filling the form regarding the application.

Step 5: After everything is completed including fee payment, the candidates can easily seek full admission.

Application Details

Once the sign up is done, the candidates can start their application form by completing the about me section, and some professional details.

The Syllabus

  • Identify the customer journey, problem statement, or underlying issue and possible solution options
  • Pinpoint target users and design interview questionnaires to understand customer pain points

  • Develop an empathy map to define customer profile and needs by using ethnographic research methods (interviews and observations)

  • Map the customer journey to understand customers' experiences with your product/service
  • Develop persona(s) of your target customers

  • Analyse customers' professional profiles to gather a customer's functional, social, emotional, and basic needs
  • Cluster your insights and develop a point of view to envision and evaluate possible solutions

  • Brainstorm ideas to explore solutions that will help customers meet their needs
  • Identify desirable features of solutions and cluster ideas
  • Select high-quality solution ideas that can be prototyped

  • Design a prototype for the selected idea to enable a conversation with the stakeholders
  • Derive insights from user-prototype interactions and stakeholder feedback to rectify flaws, address constraints and enhance strengths
  • Discuss the importance of failing quickly and cheaply

  • Refine prototype and solutions based on feedback from target users to better fit with user needs
  • Test and refine point of view (POV)

  • Discuss the practical applications of design thinking
  • Describe the applications of complementary tools of innovation: Value Proposition Designer, Business Model Canvas

Instructors

NUS Business School, Singapore Frequently Asked Questions (FAQ's)

1: Who is the organising provider for this programme?

The organising provider is the National University of Singapore.

2: How are lectures held for the Customer Centric Solutions with Design Thinking & Innovation online course?

Using the video format, the lectures are held.

3: Using which social accounts, is registration on Emeritus possible?

One can use Linkedin or Facebook, or even a Gmail account for registration.

4: When does Emeritus solve queries regarding Customer Centric Solutions with Design Thinking & Innovation online certification?

Emeritus usually tries to resolve certain queries within the first 24 hours.

5: What happens if the students face problems regarding assignment submission?

In the above case scenario, the students are offered help by the Emeritus Programme Support Team.

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