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Fees Details
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Course Details
SRM Institute of Science and Technology, Chennai offers an online BBA programme with a specialisation in Digital Marketing. The Online BBA course can be pursued by individuals seeking careers in the management field. By pursuing the BBA online programme from SRM University, Chennai, students will be able to learn digital marketing, content strategy planning, and more.
This online bachelor's course will also provide students with a comprehensive understanding of all aspects of business and management while allowing them to go deeper into a functional area of interest. Upon completion, students can work as Project Managers, Social Media Managers, Web Designers, and many more
Programme Offerings
- UGC entitled online programme
- Global online classroom
- Expert Faculty
- Experiential Learning
- Student-centered learning
- Competency-based learning
- 24/7 technical support
- Evening live session
Eligibility Criteria
To enrol in the online BBA programme at SRM University, interested candidates must meet the following eligibility criteria prescribed by the university:
For students with Indian Education
Must have passed class 12 with 50% or more.
Must have enough knowledge and understanding of the English language.
For students with Foreign Education
Must have O level certificate (10 years of formal schooling)
Must hold A level certificate (12 years of formal schooling)
Diploma holders will not be considered eligible for the course
Admission Details
The online BBA admission at SRM Institute of Science and Technology, Chennai is an online process that includes the following steps:
Step 1: Application Submission and Uploading of Documents
Step 2: Selection process
Step 3: Selection intimation and fee payment
Step 4: Formal enrollment in the program
When applying for the course, applicants must keep the following documents with themselves:
Grade sheet upload of class 10th, 12th and Qualifying Degree
Passport size photograph
Aaadhar or another Government-issued identity for Indian nationals
Passport (for foreign students)
Application Details
Candidates can follow the below-mentioned instructions to apply for the online BBA application form:
Visit the official website - https://www.srmonline.in/
Select and navigate through the online BBA course
Click on Apply Now option
Fill in the required details and register yourself
Sign in with your registered email
Complete the application form online
Upload the required documents
Pay the application fee
Upon successful submission of the application and the documents, the university will review and verify the documents submitted. If a candidate is selected for the programme, he/she will have to pay the course fees.
The Syllabus
Spread across six semesters, the online BBA syllabus at SRM University contains credit-based courses and electives. Candidates can find the detailed SRM University Online BBA programme structure below:
Communication for Managerial Personnel
Principles of Management
Fundamentals of Financial Accounting
Basics of Production and Operation Management
Managerial Economics
Managerial Accounting
Human Resource Management
Marketing Management
Software Solutions for Business
Understanding Digital Marketing
Quantitative Aptitude and Reasoning
Statistics in Business
Small Business and Entrepreneurial Development
Services Marketing
Legal Aspects of Business
Elective 1
Elective 2
Universal Human Values
My India Project
Elective List
SEO Tools and Techniques
Social Media Marketing
Marketing in the Digital Age
Data Warehousing and Data Mining
Operations Research in Business
Essentials of Financial Management
Organisational Culture and Behaviour
Information Technology for Retail Management
Elective 3
Elective 4
Professional Skills
Elective List
Business Analytics and Intelligence
User Interface Design
Competitive Marketing
Data Visualisation
Digital Design
Introduction to Research Methods
Strategic Management
Elective 5
Elective 6
Environmental Studies
Leadership and Management Skills
Elective List
E-Commerce & Digital Marketing
Product Design & Development
Software Quality Management
Web Analytics
Global Marketing Management
Ethics and Corporate Governance in business
Project Work
Evaluation Process
SRM Institute of Science and Technology, Chennai conducts examinations in online proctored mode only through SRM Online Remote Proctored Examination System. The exam comprises internal and external (end-term) assessments. The end-term examination includes Objective Type (MCQs) and Descriptive questions (Essay/Case study). For descriptive questions, students will have to upload the scanned answer sheet in picture format (JPG) before the exam time gets over into the RPES.
To appear in the exam, students must have a Laptop or Desktop with a webcam, Windows Operating System, and Good internet connectivity. They also must have a Mobile or Scanner for scanning answer sheet(s), a pen (blue or black) and a pencil if required.
SRM Online Frequently Asked Questions (FAQ's)
SRM University Online BBA is a three-year bachelor's degree programme and students need to complete it within the given timeframe.
The classes for online BBA will be held in online mode through video lectures.
To take this course, candidates must have a basic knowledge and understanding of the English Language since the lectures will be delivered in English medium.
Yes, the institute provides job assistance for placement for both experienced and fresh candidates.
Yes, the online BBA course at SRM Institute of Science and Technology, Chennai is accredited and approved by the Union Grants Commission (UGC).