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Course Details

The Online MBA in Marketing Management at Mysore University is a two-year postgraduate programme that offers students the advanced marketing skills and strategic insights to excel in today's dynamic business environment. Students engage with industry-relevant case studies and projects to develop practical knowledge and problem-solving abilities through the Online MBA in Marketing Management at Mysore University course.

The programme adopts a flexible learning approach, allowing working professionals to access high-quality education without compromising their current commitments. Students have opportunities to participate in networking events, workshops, and internships to gain real-world experience and build professional connections in the marketing field. Read the Online MBA in Marketing Management at Mysore University programme, admission procedure, eligibility criteria and more.

Programme Offerings

UGC-Accredited Online Degree Programme
Online learning materials
Learning Management System (LMS)
Credit System Based Learning
24/7 Support
Flexible Fee-Plan
assignments
assessments
Interactive videos
Web resources

Eligibility Criteria

Any individual who is interested in joining the Online MBA Marketing Management at Mysore University course must fulfil the eligibility criteria prescribed by the university. The following criteria should be followed:

Aspirants should hold a bachelor's degree in any discipline from a recognised university.
Foreign candidates must have 15 years of formal education.

Admission Details

Students for the Mysore University Online MBA Marketing Management can apply through the university's website. After providing basic details, applicants receive a verification email. Upon verification, they complete the application form, paying the fee online via debit/credit card, net banking, or DD made out to the University.

Application Details

To fill up the Online MBA in Marketing Management at Mysore University application form, candidates can follow the below-given steps:

Visit the official website - https://www.uni-mysore.in/
Select and navigate through the online MBA Marketing Management course
Create an account
Verify your email and mobile number
Complete the online application process
Pay the fee as applicable
Submit the form

After submission, candidates are required to download the PDF, and then mail it along with signed copies of the required documents to the Registration Department.

The Syllabus

The Mysore University Online MBA Marketing Management syllabus spreads across two years. Each year is divided into two semesters containing core courses related to the marketing domain. There are also elective courses in the third and fourth semesters. Candidates can find the semester-wise Online MBA Marketing Management syllabus at Mysore University below:

Management Concepts & Theories
Organisational Behaviour
Business Environment
Managerial Communication
Managerial Accounting
Managerial Economics
Statistics for Management

Marketing Management
Human Resource Management
Corporate Finance
Quantitative Methods
Legal aspects of Business
Operations Management
Management Information Systems

Elective - I - Advertising Management
Elective - II - Consumer Behaviour
Entrepreneurship
Project Management
Project Work Diary
Summer Internship Report
Elective - III - Sales Promotion Management

Elective - IV - Brand Management
Elective - V - Internet Marketing
Project Report
Project Viva-voce
Elective - VI - Service Marketing
Strategic Management
Elective - VII - Business Marketing

Evaluation Process

Students need to appear for the continuous assessments for the MBA Marketing Management online course which will be conducted in online mode. They must complete continuous assessments (C1 & C2) with a minimum score of 40% to qualify for the end-term assessment (C3) in the online MBA Marketing Management course.

Mysore University's Online MBA Marketing Management exam is part of the end-term assessment, and is conducted through a proctored system. Students take the exam from home, monitored via webcam by a proctor. This flexible setup allows for convenience and scheduling flexibility.

University of Mysore Online Frequently Asked Questions (FAQ's)

1: How can I reach Mysore university to enrol for the MBA Marketing Management online course?

You must visit the official university website - uni-mysore.in - to apply for the Mysore University Online MBA Marketing Management.

2: What qualifications would I require to join the online MBA Marketing Management course?

To enrol in the online MBA Marketing Management course at the University of Mysore, you must have completed a bachelor's degree in a relevant discipline from a recognised university.

3: What kind of study material will I get to study the MBA Marketing Management online course?

Once you get enroled in the online MBA Marketing Management course, you will be given study materials comprising online learning books, recorded lectures, and PPTs.

4: Is it mandatory to submit assignments for the online MBA in Marketing Management?

Yes. After submitting assignments and clearing the semester exams, you can progress in your academic programme to the next level.

5: Is this online MBA programme from Mysore University valid for Government jobs?

Yes. the government of India approves any programme studied in online mode and has allowed various universities to offer education virtually. Hence, earning an online MBA degree from an approved university will give you a greater edge for government jobs.