Content Writing + Creative Writing Certification Training Course

BY
Henry Harvin

Mode

Online

Duration

48 Hours

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study, Virtual Classroom +1 more
Mode of Delivery Video and Text Based

Course and certificate fees

certificate availability

Yes

certificate providing authority

Henry Harvin

The syllabus

Module 1: Introduction to Language Skills

  • Basics and Jargons; Tactical vs Strategy; Expert vs Influencer; Agglomeration vs Aggregation; Creative vs Technical Writing; Readability vs Searchability
  • Content Formats: Online/Offline – Print/Digital & Transactional Cost

Module 2: Grammar: Bookish v/s Digital

  • Tone & Its Types; Style and Its Types; Sentence Structures; Common Grammatical Errors; Spellings: UK/US; Presentation Skills

Module 3: Punctuation Rules in Digital Content Writing

  • Comma, Full Stop, Hyphen, Apostrophe, Parentheses, Questions Mark, Exclamation Mark, etc.

Module 4: Content Flow & Presentation

  • Text Designing: Use of Comma, Spacing, Capital, Italics, Margins, Indentation, Bullets, Fonts, Font Size

Module 5: Internet Skills

  • Research Skills: Advanced Online Research; Internet through Google; Google Keyword Planner; Wolfram Alpha (Computational)
  • Graphic Skills: Cover page designing; Logo Software
  • Data & Reporting: Google Analytics
  • Understand Ranking Reports: Woorank, Alexa
  • Editing Tools: Grammarly, Ginger, Hemingway

Module 6: Other Digital Skills

  • Spinning software; Creative Common; Google Local Pages; Blogging; Article directories; Content tags; Using social media for content distribution

Module 7: Business and Marketing Writing

  • SEO Writing; Landing Pages; Blog; Social media; E-Book Writing; Newsletter & Magazine Writing; Copywriting; Press Releases; Book Reviews; Product Reviews & Descriptions; Resume Writing; Writing cover letter; Editing & Proofreading

Module 8: Content Strategy

  • Permanent challenges in creating effective content; Broader structure for creating content for social media; Creating and promoting brands with strategic content; Segmenting markets; Understanding the target segments; Road map to create strategic content; Writer's Block; Ninja Writing; Mind Mapping

Module 9: Technical and Research Writing

  • Foundation of Technical Writing; Research Paper; Thesis; Project Reports; Grant Writing; Medical Writing; User Manuals; FAQs

Module 10: Academic Writing

  • Study Material; Academic Guides; Tutorials; E-Learning; Instructional Design; Question Banks; Workbooks; Courseware; Rubrics

Module 11: Creative Writing

  • Initiating Creative Writing; Understanding Creative Writing; Difference between Blogging & Creative Writing
  • Writing Styles, Tones, and their usage to build Write Ups

Module 12: Literary Elements & Techniques

  • Structure of a Story; Developing a Literary Piece; The importance of Point of View; Creating images with Figurative Language

Module 13: Creating Stories

  • Building the Narrative Pace; Preparing a Perfect Draft; Overcoming Writer’s Block; Writing Hacks

Module 14: Fiction Writing

  • Writing Prompts; Forms of Short Fictions; Compiling a Book of Short Stories; Writing your First Book

Module 15: Script Writing

  • Introduction to Script Writing; Dialogues and its types; How to punctuate a dialogue; Play-Writing

Module 16: Poetry Writing

  • Difference between Prose & Poetry; Forms of Poetry; Understanding Rhyme Schemes & Rhythms; Syllable counts, its Usage, & Check; Usage of Literary Devices in Poetry

Module 17: Earn Online- Get International Projects; Publish Your Book

  • Content Writing Projects (Website Selection); Choosing the Right Projects; Writing Impressive Proposals; Setting up milestones; Get Freelance Projects; Affiliate Marketing; Ad sense and Blogging; Ghostwriting; Blogging secrets; Create Outstanding Poetry, Stories; Write a fiction
  • Collection using Escrow; Withdrawing Using PayPal

Complimentary Module 1: Soft Skills Development

  • Soft Skills Training

Complimentary Module 2: Resume Writing

  • Resume Writing

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