Salesforce Marketing Cloud Certification Training: Administrator and App Builder

BY
Intellipaat

Develop your career in Salesforce Marketing by enrolling for the Salesforce Marketing Cloud Online Training by IntelliPaat.

Mode

Online

Fees

₹ 26049 28044

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study, Virtual Classroom
Mode of Delivery Video and Text Based
Frequency of Classes Weekdays, Weekends

Course overview

IntelliPaat is a global online professional training provider offering the best online Salesforce Marketing Cloud courses. These are ideal for professionals who wish to excel in this compelling and challenging area. 

The curriculum of the Salesforce Marketing Cloud Online Training by IntelliPaat has been designed by industry experts to give candidates an understanding of Salesforce marketing cloud tools which will enable them to run custom email & social campaigns on their own. It will help the candidates get well versed with the concepts of Email Studio, Journey Builder, and more.  It is a comprehensive course with real-time projects which will help the participants amplify their learning and become proficient marketing cloud experts.

The online training has two modes of learning, self-paced and classroom learning. The former has 28 hours of e-learning videos, 24/7 lifetime support and access. The latter has 28 hours of instructor-led training, 1:1 Doubt Resolution Sessions and the participants can attend as many batches for a lifetime. The curriculum is inclusive of review for all projects and career services like resume preparation, exclusive job portal and many more. It provides corporate training as well which includes customized learning, Enterprise-grade learning management system (LMS) and 24x7 Support.

The highlights

  • 30-hour Instructor-led Training
  • Self-paced online course
  • Certification by Intellipaat
  • 16-hour e-learning videos
  • 1:1 Doubt Resolution Sessions

Program offerings

  • Guided projects
  • Projects
  • Exercises

Course and certificate fees

Fees information
₹ 26,049  ₹28,044

Fee Details for Salesforce Marketing Cloud Online Training

Course FeeAmount
Original PriceRs. 28,044
Discounted PriceRs. 26,049
certificate availability

Yes

certificate providing authority

Intellipaat

Who it is for

The Salesforce Marketing Cloud Online Training is suitable for:

  • IT professionals
  • Data Scientist
  • Software Architects
  • Software Developers
  • Data Analysts

Professionals from other domains aspiring to develop their careers in Salesforce marketing can also pursue this online training.

Eligibility criteria

Certification Qualifying Details:

The participants will get Intellipaat’s course completion certificate only if they have completed Intellipaat’s training program, quiz, worked on real-world projects and assignments and scored at least 60 percent marks in the qualifying exam. 

What you will learn

Knowledge of cloud computing

After completion of the Salesforce Marketing Cloud Online Training participants will have mastered the following concepts:

  •  Master the concept of Salesforce Marketing Cloud
  • Fundamentals of Salesforce Marketing Cloud Configuration will be deeply understood 
  • The subject area of Trigger Send Configuration will help in solving real business complexities 
  • Subject expertise on Content Generator Configuration
  • In-depth learning of Mobile Studio Configuration and Audience Builder

The syllabus

Module 01 - Salesforce Fundamentals

  • 1.1 Introduction to Salesforce
  • 1.2 Overview of Salesforce, its editions
  • 1.3 Home page customization
  • 1.4 User management
  • 1.5 Apps creation
  • 1.6 Core CRM objects capabilities
  • 1.7 Declarative customizations boundaries
  • 1.8 Programmatic customizations use cases

Module 02 - Quote Templates – Preview, Create, and Activate

  • 2.1 Introduction to Quote Templates
  • 2.2 Quote record creation, its template, and quote PDF

Module 03 - Field Types and Salesforce Objects

  • 3.1 Field types overview
  • 3.2 Standard fields modification
  • 3.3 Creation of auto-number, formula, roll-up summary, lookup and master-detail, and checkbox fields
  • 3.4 Creation of number, currency, and percent fields
  • 3.5 Creation of geolocation, phone, and email fields
  • 3.6 Creation of date and time fields
  • 3.7 Creation of text and text area fields
  • 3.8 Creation of URL, encrypted fields, etc.
  • 3.9 Salesforce objects introduction
  • 3.10 Components, standard objects, and its modification
  • 3.11 External objects and creation of custom objects

Module 04 - Creation of Custom Buttons, Link Units, and Actions

  • 4.1 Creation of buttons, links, and actions overview
  • 4.2 Creation of new records with actions
  • 4.3 Call logging with actions
  • 4.4 Record updating
  • 4.5 Creation of custom buttons and custom links

Module 05 - Salesforce Workflow, Schema Builder, and Process Builder

  • 5.1 Overview of visual workflow, schema builder, and process builder
  • 5.2 Creation of visual flow
  • 5.3 Modification of the existing workflows
  • 5.4 Creation of process
  • 5.5 Field creation in the schema builder

Module 06 - Validation and Workflow Rules

  • 6.1 Overview of validation rules, its creation
  • 6.2 Creation of formulas
  • 6.3 Creation of error messages
  • 6.4 Overview of workflow rules
  • 6.5 Creation of workflow rule, field update, task assignment, email alert

Module 07 - Creation of Role Hierarchy

  • 7.1 Overview of the role hierarchy
  • 7.2 Creating
    • Roles
    • Groups
    • Permission Sets
  • 7.3 Enabling field history
  • 7.4 Assigning roles to users

Module 08 - Security Data Security Model

  • 8.1 Restricting logins
  • 8.2 Object access determination
  • 8.3 Record access configuration
  • 8.4 Creation of role hierarchy
  • 8.5 Record access exceptions

Module 09 - Salesforce User Profiles

  • 9.1 Profiles introduction
  • 9.2 Overview of standard profiles
  • 9.3 Page layouts assigning
  • 9.4 Settings
    • Custom app and its access
    • Tab
    • Record type
  • 9.5 Permissions

    • Administrative
    • General user
    • Standard object
    • Custom object
  • 9.6 Password guidelines
  • 9.7 Session timeout, hours of log in, IP ranges
  • 9.8 Field-level security
  • 9.9 Access of Apex and Visualforce

Module 10 - Salesforce Reporting and Dashboards

  • 10.1 Reports introduction
  • 10.2 Report formats
  • 10.3 Creation of:
  • Leads report
  • Creating contacts
  • Accounts report
  • Opportunity report
  • Charts
  • Scheduling report
  • Campaign report
  • Report formula
  • 10.4 Using report to add the leads to campaign
  • 10.5 Reports export to Excel
  • 10.6 Dashboards introduction
  • 10.7 Dashboard
  • Creation and refreshing dashboard
  • Modifying columns
  • Adding filter
  • Adding reports
  • Interfaces
  • 10.8 Access management
    10.9 Dynamic dashboards configuration
    10.10 Report builder activation on profiles

Module 11 - Data Management in Salesforce

  • 11.1 Data management introduction
  • 11.2 Importing
  • Leads
  • Contacts
  • Accounts
  • 11.3 Installation of data loader
  • 11.4 Mass delete
  • 11.5 Records
  • Importing with data loader
  • Exporting with data Loader
  • Updating with data Loader
  • Deleting with data Loader
  • 11.6 Addition of field to schema builder, etc.

Module 12 - AppExchange

  • 12.1 AppExchange Introduction and Overview
  • 12.2 Finding
  • App
  • Developer
  • Consultant

Module 13 - Deploying a Change Set

  • 13.1 Change Sets: Introduction and its deployment
  • 13.2 Change Sets
  • Inbound
  • Outbound
  • 13.3 Deployment
  • Settings
  • Status
  • 13.4 Eclipse IDE

Admission details


Filling the form

Participants who want to enrol in the Salesforce Marketing Cloud Training can follow the following steps:

Step 1: Visit the official programme URL

Step 2: Click on the Enrol now button

Step 3: You will get options for self-paced learning and online classroom. Select your preference.

Step 4: Click on the CHECKOUT option.

Step 5: You can enter the coupon code if you have any in the box above the order summary.

Step 6: Sign up with your email or Facebook account to complete the enrolment procedure.

Step 7: Fill up the billing details.

Step 8: Choose the payment mode and place the order. 

How it helps

Salesforce Marketing Cloud Online Training is an online programme designed to give you a broad introduction to Salesforce Marketing Cloud tools. It is an online training created for Software Architects, IT professionals, Data Scientist, Software Developers, Data Analysts, and more. It intends to make the participants skilled marketing cloud experts, even if they have not worked in the marketing industry before. It will help the participants build and manage marketing activities, campaigns, and relationships with end-customers. Participants aspiring to become digital marketers, automation specialists, or aiming for a promotion or salary hike should benefit from this course.

The course includes various concepts of the Salesforce Marketing Cloud. Participants will learn Salesforce marketing cloud configuration and Access, Marketing Cloud Overview, publication lists, data extensions, lists & groups, profile management, Marketing Cloud Connect, content generator, automation studio, and many other concepts.

 The course includes many real-world projects that will help the participants to implement their learning and enhance their skills. Instructor-led training, 24/7 lifetime technical support, resume preparation, exclusive job portal, interviews with top companies, e-learning videos, and dedicated learning manager for the convenience of the participants.

FAQs

What kind of projects will the participants be given?

Real-world projects in the field of technology, marketing, sales, networking, banking, insurance, will be given during the training program. These projects are designed to thoroughly test the skills and practical knowledge of the participants.

Is job assistance provided by IntelliPaat?

Intellipaat provides placement assistance to candidates who have successfully completed the training. They have tied-up with more than 80 top MNCs from around the world.  

Does the job assistance guarantee a job?

The job assistance program does not guarantee a job, it only provides openings in the corporate world to find a well-paid job.

How can I change from self-paced learning to instructor led learning?

Participants can change from self-paced training to online instructor-led training by paying the extra amount. They can join the next batch, which would be duly informed to them.

Can a support session be requested for a better understanding of a topic?

Intellipaat offers 24/7 query resolution. At any time a ticket can be raised with the support team. Email support is also available for all the queries. If the query does not get resolved through email, an individual session with the trainers can also be arranged.

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