Marketing Analytics Course

BY
Jigsaw Academy

Enrol in Marketing Analytics Course by Jigsaw Academy to excel in the concepts of marketing analytics and become a marketing expert in measuring performance.

Mode

Online

Duration

3 Months

Fees

₹ 24000

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

The Marketing Analytics Course by Jigsaw Academy is a highly-accessible, easy to learn online programme that covers all the critical concepts of marketing analytics. The course will help you understand the essentials of marketing analytics, including the management, analysing, and measurement of marketing performance. The Marketing Analytics Course curriculum provides you with a holistic landscape of forecasting revenue (B2B), market segmentation, pricing analytics, and more implementations of market analysis. 

Furthermore, the Marketing Analytics Course also features several relevant case studies that are spread across various industries, to put your acquired marketing skills to use. Throughout the curriculum, fundamental lessons and practical assignments will help you master the concepts of marketing analytics. These will help you in optimising and maximising ROIs and minimising the costs of your organisation. 

The Marketing Analytics Course programme aims at giving you an easy learning experience through its attractive highlights. The training course offers an easy-to-understand curriculum placed in an online learning module. Along with mobile app access, a ticketing system for technical and faculty support, Jigsaw Academy will also award you with a course-completion certificate.

The highlights

  • Highly-accessible
  • Online learning
  • Self-paced module
  • Three months course
  • Industry-relevant case studies
  • Mobile app access 
  • Six months of access to course material
  • Marketing analytics course certification

Program offerings

  • Online learning
  • Technical support
  • Mobile app access
  • Faculty support
  • Six-month access to course content
  • Hands-on case studies
  • Marketing analytics certificate

Course and certificate fees

Fees information
₹ 24,000

The Marketing Analytics Course fee comprises the programme fee and additional taxes. 

Marketing Analytics Course Fee Structure

Training Option

Fee in INR

Marketing Analytics Course

Rs. 24,000

GST

Rs. 4,320

Total Fee

Rs. 28,320

certificate availability

Yes

certificate providing authority

Jigsaw Academy

Eligibility criteria

The Marketing Analytics Course programme requires you to have a basic knowledge of Excel and R. Moreover, you will have to apply for a course certification exam after completing the training curriculum. Once you successfully clear the exam, Jigsaw Academy will award you the marketing analytics certificate within thirty days. 

What you will learn

Marketing skills

After completing the Jigsaw Academy Marketing Analytics Course online, you will: -

  • Know and utilise the basics tools and methodologies of marketing analytics
  • Work on measuring, analysing, and managing marketing performance through the various tools of marketing analytics
  • Be a marketing  analytics expert who can minimise spends and optimise ROI through analytics 
  • Understand and implement the necessary tools for retail efficiency in marketing systems

The syllabus

Marketing analytics overview (with a non-graded MCQ quiz)

Revenue forecasting for B2B clients (with one graded assignment and one non-graded quiz)

Case Study – optimising network (with a graded assignment and a non-graded quiz)

Segmentation – consumer, market, and product (with a graded assignment)

Promotion analytics (no assignments)

Pricing analytics (with a graded assignment and a non-graded quiz)

Case Study – optimising channel (with a graded assignment)

Case Study – pricing analytics (with a non-graded quiz and a graded assignment)

Case Study – customer churn (with a graded assignment)

Brand switchings and customer retention (with a graded assignment)

RFM’s business application (with a non-graded quiz and a graded assignment)

Case Study – order cancellations (with a non-graded quiz and a graded assignment)

Using text mining for social media analysis (with a non-graded assignment)

Case Study – warranty analytics (with a non-graded assignment)

Multiple quizzes

Admission details

If you want to get enrolled in the Marketing Analytics Course by Jigsaw Academy, follow these steps: -

  • Log on to Jigsaw Academy’s official website 
  • Now, search for the “Marketing Analytics Course” option and click on it
  • You will be redirected to the website’s page for the marketing analytics programme
  • Now, you will see the “Enroll Now” button
  • Click on it and confirm the course fee
  • Next, press “Checkout” to go further
  • Now, choose your preferred email and continue 
  • Once you log in, put down the required contact details and submit the form

Filling the form

To join the Marketing Analytics Course training, you will have to provide your contact details such as your email, phone number, name, etc. Once that is done, review the fee, confirm the payment, and submit the application form. 

How it helps

The Marketing Analytics Course by Jigsaw Academy is a one-stop solution to learning marketing analytics and mastering its implementations. This three months course features all the essentials of marketing analytics, helping you become an enhanced marketing professional. You will be equipped in measuring and managing market performance, understanding how the analytics help in increasing retail efficiency, and minimising the company’s spends through these analytics. 

Furthermore, the Marketing Analytics Course training provides easy access through its mobile app, interactive faculty support, and six months of access to curriculum material. With Jigsaw Academy’s marketing analytics certification, you will be an enhanced candidate for companies who look to hire marketing analytics professionals. 

FAQs

Is marketing analytics a viable career option?

Today, companies are dictated mostly by their sales and marketing numbers. Hence, they are increasingly investing in marketing analysts to dive deep into the metrics and create ways to generate higher profits while cutting on costs. Therefore, marketing analytics is a great career option for the foreseeable future. 

How can I become a marketing analytics professional?

There are several ways to become a professional marketing analyst, be it through a degree, course, or simply self-learning. However, Jigsaw Academy’s Marketing Analytics Course is a complete solution to learning the ins and outs of marketing analytics and becoming a fluent professional of the industry. 

What are the available payment methods for this course?

You can pay for this course through debit or credit cards (MasterCard, Amex, and VISA), and online transfers. International candidates can choose to pay through PayPal or credit cards.

Do I need any prior qualifications to take up this course?

Jigsaw Academy’s courses are designed to suit all students, irrespective of their prior qualifications. However, the Marketing Analytics Course is an advanced one, and thus requires previous knowledge of the basics of Excel and R. 

Where can I learn more about IoT, big data, analytics, and machine learning?

You can check our Analytics Training blog or the Explore Analytics section to read more about topics such as machine learning, IoT, artificial intelligence, big data, and data science. 

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