Instagram Marketing 101 - How To Use Instagram For Business

BY
Simpliv Learning

Lavel

Beginner

Mode

Online

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course and certificate fees

certificate availability

Yes

certificate providing authority

Simpliv Learning

The syllabus

Introduction

  •  About the instructor and the course

Instagram Fundamentals

  • Introduction to Fundamentals
  •  Basic Features of Instagram
  •  How Instagram Works
  •  Rule no.1 & Rule no.2 of Instagram Marketing
  •  Purpose and Theme

Account Setup

  • Introduction to Account Setup
  •  Username Selection
  •  Personal or Business Account
  •  How to Create an Amazing Bio Description
  •  How to Select the Perfect Display Image (Profile image)
  •  The Instagram solo link

Content Strategy

  • Introduction to Content creation on Instagram
  •  Theme of your account
  •  Quality and Quantity of content
  •  Type of content that work on Instagram
  •  How to create compelling content (non designers)
  •  Free stock photo websites
  •  Tools for creating content: IOS devices
  •  Tools for creating content: Android devices
  •  Tools for creating content: Desktop tools
  •  What to do if you don't have time to create content
  •  Tools to schedule your content
  •  Create the ultimate Content Strategy Plan
  •  Quiz

Growth Hacks

  • Introduction to Growth Hacking
  •  Growth Hack no.1 - Consistency
  •  Growth Hack no.2 - Hashtags
  •  Growth Hack no.3 - Follow
  •  Growth Hack no.4 - Engaging
  •  Growth Hack no.5
  •  Growth Hack no.6 - Give Aways
  •  Growth Hack no.7 - Paid Shoutout
  •  Tools to track your growth

Advertising and Promotion

  • Introduction to advertising and promotion
  •  Instagram ads- within the app
  •  Instagram ads - Facebook Ads Manager
  •  Paid shoutouts: how much does it cost
  •  How to reach out to influencers

How To Generate Leads

  • Introduction to lead generation
  •  Rule no.1 - Give value first
  •  Rule no.2 - The 80/20 rule
  •  Call-to-action (CTA)

Instagram Stories

  • Introduction to Stories
  •  Basics of the feature
  •  What to share in your strories

Case Studies

  • A final advice
  •  @digi_lifestyle Case Study - From 0 to 1000 in 4 weeks
  •  @lfcgadgets Case Study - From 1000 to 10000+ in 4 months

Bonuses

  • February 2018 - How to create awesome videos for Instagram with Quick app
  •  February 2018 - Instagram algorithm update
  •  March 2018 - Instagram Hashtag Algorithm Update
  •  March 2020 - How to create awesome Instagram videos

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