Thought Leadership

BY
State Bank of India via Edx

Lavel

Beginner

Mode

Online

Duration

5 Weeks

Fees

Free

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based
Learning efforts 2-3 Hours Per Week

Course and certificate fees

Type of course

Free

certificate availability

Yes

certificate providing authority

State Bank of India

certificate fees

₹12,480

The syllabus

Module 1: Thought Leadership: The Concept

  • 1.1 What is Thought Leadership?
  • 1.2 Who is a Thought Leader?
  • 1.3 Background and importance
  • 1.4 What Thought Leadership is not!

Module 2: Thought Leadership: Types and Formats

  • 2.1 Types of Thought Leadership
  • 2.2 Forms and examples of Thought Leadership
  • 2.3 Thought Leadership: Life Cycle of an Idea

Module 3: Thought Leadership: The Mechanism

  • 3.1 Sources of Thought Leadership
  • 3.2 How Thought Leadership works
  • 3.3 Components of Thought Leadership

Module 4: Thought Leadership: Strategy and Planning

  • 4.1 Why strategy?
  • 4.2 Contents of a Thought Leadership strategy
  • 4.3 Planning models

Module 5: Thought Leadership: Dos’ and ‘Don’ts

  • 5.1 Elements of success
  • 5.2 Constraints and mistakes

Instructors

Mr Subrat Kumar Sundar Ray

Mr Subrat Kumar Sundar Ray
Deputy General Manager
State Bank of India

Diploma, Other Bachelors, Other Masters

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