Branding & Marketing for Startups: Learn How To Stand Out

BY
Udemy

Mode

Online

Fees

₹ 599 2499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course and certificate fees

Fees information
₹ 599  ₹2,499
certificate availability

Yes

certificate providing authority

Udemy

The syllabus

Promo Video

  • Promo Video
  • Why I Created This Course And What You Will Learn?
  • Do I Walk My Talk? Check Out My PORTFOLIO and Say Hello!

Introduction to Branding

  • Common Misconceptions About Branding
  • So What Actually is a Brand?
  • 3 Powerful Reasons Why People Buy Brands
  • Stop Competing On Price!
  • Have a Quick Look
  • EXERCISE: Define a REAL Value Of Your Product

Branding Strategy

  • Defining Your Customer: It All Starts With The Right Mindset
  • 7 Questions To Define Your Customer Like a PRO
  • Brand Values: How To Get Customers and Make World a Better Place? (CASE STUDIES)
  • Brand Personality: The Easiest Way To Build Relationship With Customers
  • EXERCISE: Try Also This Method
  • Unique Selling Proposition: How To Be Different and Charge More? (CASE STUDIES)
  • Brand Positioning Statement: Let's Put It All Together
  • EXERCISE: Create Your Internal Guide

Verbal Elements of Branding

  • Brand Name: Why It's So Important?
  • TOP Techniques For Finding Sticky Brand Name
  • Brand Voice: How To Talk So Customers Love To Listen? (CASE STUDIES)
  • EXERCISE: Listen and Learn From Your Audience!
  • Storytelling: How To Turn Your Personal Story Into New Customers? (CASE STUDIES)
  • Bonus: Use Your Team as an Advantage Over Bigger Competitors (CASE STUDY)
  • EXERCISE: Show Time!

Visual Elements of Branding

  • What Do Colors Say About Your Brand?
  • DIY: Choose Your Perfect Color Palette
  • What You Should Know About Typography (Fonts)?
  • DIY: Choose Your Perfect Font Combination
  • Why Your Logo is NOT as Important as You Think?
  • How To Design Professional Looking Logo For FREE (or close)?
  • How To Build Premium Brand By Improving Quality Of Pictures? (CASE STUDIES)
  • How To Use Images To Maintain Consistent Brand Experience?
  • Brand Mood Board: Why You Need It?
  • Put It All Together: Step By Step To Create Your Brand Mood Board (CASE STUDY)

Tips & Tricks

  • How To Find a Professional Graphic Designer Without Breaking a Bank?
  • A-Z How to Talk to Your Graphic Designer To Achieve Best Results
  • You're not a Shakespeare? How To Find a Copywriter That Really WOWs?
  • Why You Should Consider Hiring Photographer and Why it's Cheaper Than You Think?
  • BONUS: The Surprising Benefit of Having Strong Brand
  • Thank you!

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