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    The Complete Digital Marketing Guide - 25 Courses in 1

    BY
    Udemy

    Learn digital marketing concepts such as social media marketing and content marketing utilizing Google ads, Facebook ads, SEO, WordPress, and other tools.

    Brochure Enquire
    Mode

    Online

    Fees

    ₹ 3099

    Quick Facts

    particular details
    Medium of instructions English
    Mode of learning Self study
    Mode of Delivery Video and Text Based

    Course overview

    The Complete Digital Marketing Guide - 25 Courses in 1 online certification was created by Robin & Jesper - Digital Marketing & Business Instructors and is offered by Udemy which is intended for candidates who want to learn everything about digital marketing to transform themselves into professional digital marketers capable of launching and growing their e-commerce websites from the ground up. The Complete Digital Marketing Guide - 25 Courses in 1 online training is a compilation of 25 separate digital marketing courses in one that seeks to teach the knowledge of both fundamental and advanced digital marketing and branding principles.

    The Complete Digital Marketing Guide - 25 Courses in 1 online class by Udemy comprise  85.5 hours of comprehensive video lectures, 66 articles, and 105 downloadable resources covering topics such as online marketing strategies, market research, Google Analytics, YouTube Ads, Google Ads, Facebook Ads, social media marketing, content marketing, email marketing, and search engine optimization. This course also includes sections that deal with the strategies to work as a freelancer in the digital marketing industry.

    The highlights

    • Certificate of completion
    • Self-paced course
    • English videos with multi-language subtitles
    • 85.5 hours of pre-recorded video content
    • 66 articles
    • 105 downloadable resources
    • 30-day money-back guarantee 
    • Unlimited access
    • Accessible on mobile devices and TV

    Program offerings

    • Certificate of completion
    • Self-paced course
    • English videos with multi-language subtitles
    • 85.5 hours of pre-recorded video content
    • 66 articles
    • 105 downloadable resources
    • 30-day money-back guarantee
    • Unlimited access
    • Accessible on mobile devices and

    Course and certificate fees

    Fees information
    ₹ 3,099
    certificate availability

    Yes

    certificate providing authority

    Udemy

    What you will learn

    Digital marketing skills Social media marketing Seo skills Understanding of seo Knowledge of google ads Knowledge of google analytics

    After completing The Complete Digital Marketing Guide - 25 Courses in 1 online training, candidates will develop a greater understanding of digital marketing principles. Candidates will learn about content marketing, branding, social media marketing, email marketing, youtube marketing, LinkedIn marketing, SEO (search engine optimization), and many other topics. Candidates will learn about numerous online marketing strategies, including traffic generation strategies for their landing pages. Candidates will also learn how to publish social media posts and how to set up websites using WordPress.

    The syllabus

    Introduction

    • Introduction
    • How to Use This Course
    • What Exactly is Digital Marketing?
    • FAQ

    Digital Marketing Basics

    • Digital Marketing Basics Explained

    Market Research

    • Market Research Explained
    • Find Your Target Audience
    • Buyer Persona
    • Find Your Target Platforms
    • Exercise - Find Your Target Platforms
    • Find Your Target Competitors
    • Exercise - Find Your Target Competitors
    • FAQ

    WordPress Website

    • WordPress Website Introduction
    • How to Use This Course
    • WordPress FAQ
    • Free WordPress Alternatives
    • Install WordPress Using BlueHost
    • Install WordPress Using InfinityFree
    • Logging In
    • Navigating WordPress
    • Installing a WordPress Theme
    • Required Theme Plugins
    • Getting Started Assignment
    • Set Your Website Title
    • Set Your Home Page
    • Pages & Posts Editor: Introduction (Gutenberg)
    • Pages & Posts Editor: Blocks
    • Edit Your Home Page
    • Design Resources
    • Set Your Custom Menu
    • Publish Your Website
    • Write a Post
    • Customize Video Posts
    • Categories & Tags
    • Post Settings & Blog Design
    • Sidebar Design
    • Change Your Site Icon
    • Customize Your Footer
    • Make Your Website Mobile Friendly
    • Dashboard Cleanup
    • Building Your First Website Assignment
    • Plugins Introduction
    • How to Use Plugins
    • Backup Your Website
    • Secure Your Website
    • Website Analytics
    • Speed Up Your Website
    • Improve Search Rankings: Setup
    • Google Search Console
    • Improve Search Rankings: Posts
    • Block Spam
    • Contact Form
    • Track & Shorten Links
    • Email Opt-In: Business Email
    • Email Opt-In: Setup
    • Email Opt-In: Forms & Emails
    • Image Optimization & Compression
    • Plugins Assignment
    • Privacy Policy & GDPR
    • Create a Privacy Policy Page
    • Make Your Plugins GDPR Compliant
    • Cookie Consent
    • Add a Terms and Conditions Page
    • Privacy Policy & Terms of Service Assignment
    • Introduction Making Your Website Professional
    • Create Your Logo
    • Match Logo Into Favicon
    • Tailor Your Website
    • Copy Success
    • Start Here Page
    • Resources Page
    • Affiliate Marketing Links
    • Commenting System
    • Making Your Website Professional
    • Introduction Designing With Elementor
    • Elementor Settings
    • Home Page Pre-Design
    • Dashboard & Functions
    • Set Global Values: Fonts
    • Match Your Menu & Footer Fonts
    • Set Global Values: Colors
    • Match Your Menu & Footer Colors
    • Anatomy of Sections
    • Designing With Elementor Assignment
    • Home Page Design Background Part 1
    • Home Page Design Background Part 2
    • Title
    • Description
    • CTA Button
    • Social Proof
    • Email Opt-In Version 1 Part 1
    • Email Opt-In Version 1 Part 2
    • Email Opt-In Version 2
    • Showcase Section Part 1
    • Showcase Section Part 2
    • Scrolling Menu
    • Home Page Design Analysis
    • Elementor Home Page Design Assignment
    • Introduction: UI vs UX vs CX
    • Speed Test Your Website
    • Image Loading Speed
    • PNG to JPG Conversion
    • Eliminate Rendering-blocking JavaScript & CSS
    • Reduce Server Response Time
    • SSL & SiteLock CDN
    • SSL & CDN Compatibility
    • Cloudflare CDN
    • Home & Site URL Corrections
    • Leverage Browser Caching
    • Further Optimizations
    • Support
    • Mobile Design UX
    • Mobile Design UI
    • Tablet Design UX
    • Tablet Design UI
    • Optimizations Assignment
    • Design: Start Here Page - Template Editing
    • Design: Start Here Page - Adding Content
    • Design: Start Here Page - Templating Your Content
    • Design: Courses Page - ATF
    • Design: Courses Page - Column Design
    • Design: Courses Page - Column Template
    • Design: About Page
    • Design: Resources Page
    • Design: Resources Page Part 2
    • Design: Contact Page
    • After Designing
    • Elementor Templates & Customizations Assignment
    • WooCommerce Introduction
    • WooCommerce Basic Setup
    • Create a Simple Product
    • Remove the Sidebar
    • Create a Variable Product
    • Create a Service Product
    • Create a Digital Product
    • Create an Affiliate Product
    • Create a Grouped Product
    • Customize Shop Page
    • WooCommerce Settings
    • Add Taxes
    • Add Shipping
    • Add Payment Methods
    • Create a Coupon Code
    • Add Images to Categories
    • Fulfill Orders
    • WooCommerce Assignment
    • Blogging Introduction
    • Monetize With Ads
    • Google AdSense
    • Set Up Google AdSense
    • Set Up Auto Ads
    • Disappearing Ads Fix
    • Trending vs Evergreen Content
    • Guest Blogging
    • 30 Blog Post Templates (With 120 Examples)
    • Blogging Assignment

    SEO (Search Engine Optimization)

    • Why 90% Don't Get Traffic
    • What Is SEO
    • Before Doing SEO
    • Keywords
    • Black Hat SEO vs White Hat SEO
    • On Page & Off Page SEO
    • SEO Ranking Factors
    • Google RankBrain
    • Dwell Time
    • Do Your Know The SEO System?
    • Keyword Research Explained
    • Different Types Of Keywords
    • Find Searched Keywords
    • Keyword Research Assignment
    • Find Keywords to Rank For
    • Get Content Ideas
    • Get Video Content Ideas
    • Spy On Competitors SEO
    • Content Ideas Assignment
    • On Page SEO That Works
    • Page Title SEO
    • Write Clickable Titles
    • Meta Description
    • Using Subheads
    • Related Keywords
    • Long Content
    • Update Your Content
    • Internal Links
    • Content Writing Assignment
    • Backlinks Explained
    • The Skyscraper Technique
    • Backlinks Assignment

    Email Marketing

    • Email Marketing Introduction
    • What to Expect
    • How to Get Email Subscribers
    • Sign Up
    • Getting Started with Email Marketing Assignment
    • Create a Lead Capture
    • Create a Lead Magnet
    • Free Lead Magnets
    • 1-Step Automation
    • E-commerce Integration
    • Audience
    • Start Building Your Email List Assignment
    • Email Writing in 3 Steps
    • Products/Services Pitch Email
    • Product Launch Email
    • Testimonial/Review Request Email
    • Discount Offer Email
    • Re-engagement Email
    • Newsletter Email
    • Latest Blog Post Email
    • Convert Subscribers into Paying Customers Assignment
    • Create Campaign
    • Design Email
    • Write Email
    • Analyze Campaign
    • Create Your First Campaign Assignment

    Google Analytics

    • Google Analytics Introduction
    • What to Expect
    • GA3 vs GA4
    • Setup Google Analytics
    • Install Tracking Code
    • Install Tracking Code on Other Platforms
    • Exclude IP Address
    • Demo Account
    • Dashboard Navigation
    • Assignment: Getting Started with Google Analytics
    • Traffic
    • Locations
    • Demographics
    • Pages
    • Sources & Channels
    • Behavior Reports
    • Compare Dates
    • Annotations
    • Assignment: Analyze Data
    • Alerts
    • Track Leads
    • Track Sales
    • Analytics Intelligence
    • Assignment: Set Your Tracking
    • Create Views
    • Custom Segments
    • Add Users
    • Link Google Ads
    • Campaign Tagging
    • Google Analytics Assignment

    Digital Marketing In-Depth

    • Digital Marketing In-depth Explained

    Branding

    • The Structure of Branding
    • Branding vs Marketing
    • Why You Need a Brand Strategy
    • The Importance Of Purpose
    • Purpose Examples
    • Your Purpose
    • The Importance Of Vision
    • Vision Examples
    • Your Vision
    • The Importance Of Mission
    • Mission Examples
    • Your Mission
    • The Importance Of Values
    • Values Examples
    • Your Values
    • Who Is Your Audience?
    • Buyer Persona
    • Who Are Your Competitors?
    • What Makes You Different?
    • Differentiator Examples
    • The Importance Of Positioning
    • Your Positioning Statement
    • What Is Brand Personality
    • Define Your Brand Personality
    • Find Your Brand Voice
    • The Power Of Brand Storytelling
    • How To Tell Your Brand Story
    • Name Your Brand
    • Create Your Tagline
    • Your Brand Colors
    • Your Brand Fonts
    • Brand Logo Types
    • Your Brand Logo
    • Thank You!

    Content Marketing

    • Content Marketing Explained
    • Choose Your Objective
    • Choose Your Platforms
    • Find Content ideas
    • Content Formats Explained
    • Text Content
    • Create Text Content
    • Image Content
    • Create Image Content
    • Video Content
    • Create Video Content
    • Content Marketing Guidelines
    • Content Marketing Plan
    • Measure Results

    Sales Psychology

    • Reciprocity
    • Curiosity
    • Scarcity
    • Social Proof
    • The 3 Boxes

    Copywriting

    • What is Copywriting?
    • Benefits vs Features
    • Know What You're Selling
    • Know Who You’re Selling To
    • Three Keys
    • Writing Personalities
    • It's Never Time or Money
    • Headlines
    • Subheads
    • Use Persuasion
    • Use Power Words
    • The Steps To a Perfect Story
    • The AIDA Model
    • Remove Writer's Block
    • Call-To-Action
    • How To Call-To-Action
    • Recap
    • Copywriting Assignment
    • Copywriting Assignment - Answers

    Digital Marketing Channels

    • Digital Marketing Channels Explained

    Google Ads

    • New Students Info
    • Set Up Your Google Ads Account
    • Google Ads Structure
    • Network Settings
    • Campaign Start & End Dates
    • Campaign URL Options
    • Dynamic Search Ads
    • Location Targeting
    • Languages
    • Audiences: Types
    • Audiences: Targeting
    • Budget
    • Bidding
    • Automated Bid Strategies
    • Manual CPC
    • Ad Formulas
    • Ad Schedule
    • Ad Rotation
    • Sitelink Extensions
    • Callout Extensions
    • Call Extensions
    • Structured Snippet Extensions
    • App Extensions
    • Lead Form Extension
    • Message Extensions
    • Promotion Extensions
    • Price Extensions
    • Location Extensions
    • Ad Groups Structure
    • Set Up Your Ad Group
    • Ads Rules
    • Successful Text Ads Principles
    • Set Up Your Text Ad
    • Review Process Shortcut
    • Billing
    • Dashboard
    • Conversion Tracking
    • Generate Website Conversion Tracking Code
    • Install Global Site Tag
    • Install Website Conversion Tracking
    • Understanding Keywords
    • Keyword Research
    • Keyword Planning
    • Keyword Organising
    • Keyword Match Types
    • Negative Keywords
    • Finding & Listing Negative Keywords Part 1
    • Finding & Listing Negative Keywords Part 2
    • Keyword Research - Finding Keywords Part 1
    • Keyword Research - Finding Keywords Part 2
    • Keyword Research - Finding Competitors Keywords
    • Keyword Planning - Using the Buyer’s Funnel
    • Keyword Planning - Volume & Costs Estimates
    • Keyword Organising - Finding Themes & Wrapping
    • Calculate Your Max CPC Bid
    • Quality Score
    • Ad Rank
    • Manage Multiple Accounts (MCC)
    • Split Testing
    • Remarketing

    YouTube Ads

    • Why Use Video Ads?
    • Connect Google Ads & YouTube
    • Starting Our Video Ad Campaign
    • Video Ad Formats
    • Bidding Strategy
    • Delivery Method
    • Networks
    • Inventory Type
    • Excluded Contents, Types & Labels
    • Selective Optimisation
    • Frequency Capping
    • YouTube Keywords
    • Topics
    • Placements
    • Bidding
    • Set Up Video Ad
    • Companion Banner
    • Discovery Ad
    • Improve Profits Strategy
    • Final Words

    Facebook Ads

    • Facebook Ads Explained
    • Getting Started
    • Facebook Ads Objectives
    • Facebook Ads Structure
    • Locations & Demographics
    • Detailed Targeting
    • Languages
    • Connections
    • Placements
    • Specific Mobile Devices & Operating Systems
    • Optimization for Ad Delivery
    • Cost Control
    • Budget & Schedule
    • Delivery Type
    • Format
    • Add an Instant Experience
    • Media
    • Multiple Placements
    • Text & Links
    • Build a URL Parameter
    • Facebook Pixel
    • Review
    • Overview 1
    • Overview 2
    • View Charts
    • Quick Editing
    • Quick Creation
    • A/B Test
    • Campaign Tags
    • Rules
    • Breakdown
    • Reports
    • Bulk Manage
    • Business Manager
    • Audiences Explained
    • Audience Insights
    • Website Custom Audience
    • Email Custom Audience
    • Video Custom Audience
    • Instagram Custom Audience
    • Lead Form Custom Audience
    • Events Custom Audience
    • Facebook Page Custom Audience
    • Shopping Custom Audience
    • Lookalike Audience
    • How to Use Audiences
    • Creative Hub
    • Conversion Ads
    • Video Ads
    • Lead Generation Ads
    • Offer Ads
    • Local Awareness Ads
    • Messenger Ads
    • Catalog Sales Setup
    • Catalog Sales Ads

    Facebook Messenger Ads

    • Facebook Messenger Ads Introduction
    • Set Up Facebook Advertising Account
    • Click to Messenger Ad
    • Sponsored Messages
    • Design Your Ad
    • Facebook Messenger Ads Strategies
    • Detailed Targeting Practices
    • Facebook Messenger Ads Assignment

    Instagram Marketing

    • How To Grow On Instagram 
    • Different Types Of Accounts
    • Profile Overview
    • Instagram Marketing FAQ
    • Create Your Instagram Account
    • Profile Photo
    • Get a Professional Photo
    • Choose A Username
    • If Your Username Is Taken
    • Nail Your Bio
    • Fonts, Emojis & Hashtags In Bio
    • CTA - Call To Action
    • Switch To Business Account
    • Insights & Analytics
    • Set Up Your Account Assignment
    • Different Types Of Content
    • What Works On Instagram
    • Model What Works
    • Content Strategy Plan
    • Designing Your Feed
    • Plan Your Content Assignment
    • Why We're Researching
    • Your 10 Keywords
    • Researching
    • Research Competitors Assignment
    • Taking The Perfect Photo
    • Image Sizes & Resolution
    • Get Free Images
    • Edit with Canva
    • Post with Canva
    • Facts About Videos
    • What Makes a Video Effective
    • Set Up Your Offeo Account
    • Create Video In Simple Mode
    • Create Video In Designer Mode
    • Film Your Own Videos
    • Edit Video On Your Phone
    • Create Videos Using Others
    • Create Your 9 Posts
    • Create Content Assignment
    • Keystones Of a Post
    • What Makes a Good Caption
    • CTA’s In The Caption
    • Hashtags
    • Best Time To Post
    • Before We Post
    • Let's Post
    • Posting Assignment
    • Stories Explained
    • Use Stories Effectively
    • Post Your Story
    • Highlight Stories
    • Cover Image Highlight Stories
    • Stories Assignment
    • Sign Up & Connect to Buffer
    • Schedule Posts with Buffer
    • Schedule Your Posts Assignment
    • Get Reposted By Big Accounts
    • Get Clients
    • Contact Influencers to Grow
    • Networking Assignment
    • What is Shoppable Posts
    • Enable Shoppable Posts
    • Sell Other People’s Products
    • Manage Instagram Accounts
    • Buy and Sell Accounts
    • Make Money with Instagram Assignment
    • Going LIVE On Instagram
    • Use Instagram LIVE Effectively
    • Instagram Live Assignment
    • Instagram Ads Explained
    • Set Up Your Advertising Account
    • Promote Post Ad
    • Instagram Feed Ad - Campaign
    • Instagram Feed Ad - Ad Set
    • Instagram Feed Ad - Ad
    • Instagram Stories Ad

    YouTube Marketing

    • YouTube Marketing Introduction
    • Subscribers Hack
    • Drive Traffic
    • Keyword Research
    • Business Account
    • Icon - Description - Details
    • Channel Art
    • Channel Tags
    • YouTube SEO
    • Verify Account
    • Thumbnail
    • Cards
    • End Screen
    • Manage Comments
    • Owners and Managers
    • Monetize
    • Analytics
    • YouTube Marketing Assignment

    Pinterest Marketing

    • Why Use Pinterest
    • Create a Business Profile
    • Model Influencers
    • Profile SEO
    • Claim Website
    • Create a Design - Board - Pin
    • Get Targeted Followers
    • Collect Pins and Boards
    • Why Pinterest Ads Work
    • Set Campaign
    • Set Ad Group
    • Set Ad Pin
    • Pinterest Marketing Assignment

    LinkedIn Marketing

    • Leads Hack Tool
    • Optimize Profile
    • Why Use a Background Image
    • Design a Background Image
    • Add Information
    • Connect With People
    • Growth Hack Tool
    • Write an Article
    • Export Connections Information
    • Company Page
    • Advertising on LinkedIn
    • Set Content & Audience
    • Set Budget & Schedule
    • $50 Free LinkedIn Ad Credits
    • LinkedIn Marketing Assignment

    Quora Marketing

    • Quora Introduction
    • Get Sales - Leads - Traffic
    • Content Ideas
    • Create Account
    • Optimize Profile
    • Company Page
    • Build a Question List
    • Promote Answers
    • Optimize Answers
    • Set Campaign
    • Set Ad Set
    • Create Ad & Dashboard
    • Quora Marketing Assignment

    Twitter Marketing

    • Find Customers
    • Create Account
    • Profile Image - Bio - Link
    • Header Photo
    • Follow Top Influencers
    • Hashtags
    • How to Get Followers
    • How to Communicate
    • Create a Poll
    • Get More Retweets
    • Analytics
    • Set Campaign
    • Set Ad Group
    • Dashboard
    • Twitter Marketing Assignment

    Content Marketing Machine

    • The Big Secret
    • The Content That Goes on 7 Platforms
    • YouTube Content
    • Website Content
    • Quora Content
    • Twitter Content
    • Instagram Content
    • Facebook Content
    • Pinterest Content
    • Content Marketing Machine Assignment

    Digital Marketing Professional

    • Digital Marketing Professional Explained

    Freelance

    • Freelance on UpWork Introduction
    • How to Get Approved
    • Create a Specialized Profile
    • Importance of Profile Photo
    • Profile Title Keywords
    • Choose a Profile Rate
    • Write Your Profile Overview
    • Use an Intro Video
    • Set Availability
    • Set Languages
    • Add Education
    • Work History
    • Create Your Portfolio
    • Select Skills & Expertise
    • Pre-packaged Projects
    • Testimonials
    • Certifications & Employment History
    • Get Paid & Tax Information
    • Find Qualified Jobs
    • Submit a Proposal
    • Write a Cover Letter
    • Proposal From Client's Perspective
    • Badge Criteria
    • Thank You!

    Bonus Lecture

    • Bonus Lecture

    Instructors

    Mr Robin
    Instructor
    Freelancer

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