The Content Writing Course

BY
Udemy

Gain knowledge of AI-assisted advanced content writing, topic selection, research, outline, writing, editing, and publication.

Lavel

Beginner

Mode

Online

Fees

₹ 499 3099

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

In today's digital age, content writing refers to the art of planning, creating, and releasing web content. Content authors may also be accountable for promoting and revising their own work. Content writing is a sort of inbound marketing aimed to attract visitors to a certain business, product, or digital place. The objective is to provide relevant information about a product or brand, develop customer trust, enhance engagement, and generate sales possibilities. Today, content writing techniques are employed to create a variety of content types. The Content Writing Course is made available by Udemy to individuals with the opportunity to strengthen their writing and content development skills.

The Content Writing Course online training comprises 4.5 hours of video streams, 20 articles, and one downloadable resources are included. After completing the course, individuals will receive a digital completion certificate and unlimited access to the course materials online.

The Content Writing Course online classes include basic concepts of content writing, the mindset of a content writer, what is a niche, outlining lectures, research methods, topic research tools, and writing approaches and methods of content writing.

The highlights

  • Full Lifetime Access
  • One Downloadable Resources
  • 20 Article
  • 4.5 Hours of On-Demand Video
  • Access on Mobile and TV
  • Certificate of Completion

Program offerings

  • Online course
  • Learning resources
  • 30-day money-back guarantee
  • Unlimited access to course content for six weeks

Course and certificate fees

Fees information
₹ 499  ₹3,099
certificate availability

Yes

certificate providing authority

Udemy

What you will learn

Content Writing Course certification, the aspirant will have thorough knowledge to develop a strategic approach to content writing for their own website or others, understand the different forms of content writing, and enhance their writing efficiency utilizing easy workflows and tools. The candidate will learn about SEO article writing, niche selection, search intent, AI, outlining articles, and establishing their own research approach that saves time in creating unique content, editing, and proofing. The aspirant will learn how to optimize articles to obtain the most clicks from Google, how to structure, format, and publish content in WordPress, and how to track results easily, precisely, and for free.

The syllabus

Introduction and Overview

  • Welcome to the Course - Here's What You Get
  • What is Content Writing?
  • The Book of the Course - Downloadable Resource
  • Course Notebook and Exercises
  • Exercise: Your Aim in Taking This Course
  • Experience and Results
  • Content Writing Is a Growing Industry
  • Course Roadmap, Feedback and Suggestions
  • Three Core Questions Re Content Writing
  • What Google Wants
  • Exercise: What Google Wants
  • Exercise: How Small Businesses and Solopreneurs Can Compete
  • Google Search and the Longtail
  • GLOSSARY

Setting Up for Content Writing

  • Mindset as a Content Writer
  • Exercise: Mindset Recap
  • Strategy Part 1 - Content Writer
  • Exercise: Writer Strategy
  • Strategy Part 2 - Content Writing Business
  • Introduction to Tools for Content Writer and Publishers
  • Budget Options for Content Writing Tools

Niche and Topic Research

  • What is a Niche
  • Broad vs Narrow Niches
  • Niche Selection - Writers
  • Niche Selection - Publishers
  • Exercise: Choose a Niche
  • How Keywords Work in Google Autocomplete
  • Demo of My Topic Bank and How to Enable Mozbar in Incognito
  • Over the Shoulder Searching Longtails in Google Autocomplete, Plus Cost Benefit
  • Trigger Words for Google Autocomplete
  • Exercise: Try the manual keyword research method
  • The Longtail Search Tool I Now Use - Over-the-Shoulder Demo
  • Second Longtail Tool Worth Using - Over the Shoulder Demo
  • Exercise: Use free credits on the two longtail tools to compare them

Creating Your Outline: The Vital First Steps

  • The Sample Article for the Long-Form Section of This Course
  • Introduction to the Outlining Lectures
  • Creating the First Outline from Your Own Brain
  • Exercise: Make Your First Outline BEFORE Stepping Into Research for the Article

Augmenting the Outline With Initial Research Using Free Tools

  • Initial Fast Research Method - Free Sources - Part 1
  • Initial Research Method - Free Sources - Part 2
  • Recap of overall process to date, with infographic
  • Method Being Shown Can Be Adapted & Repurposed to Any/Many Content Writing Tasks
  • Exercise: Use the Free Research Method to Augment the Outline

Augmenting the Outline With Initial Topic Research Using Paid Tools

  • Paid Topic Research Tool #1 (BuSu)
  • Paid Topic Research Tool #1 (BuSu) - access elsewhere (WriAcc)
  • Paid Topic Research Tool #2 (TopMoj)
  • Paid Topic Research Tool #3 (DevAg)
  • Exercise: Using Paid Tools to Build Out the Outline

Augmenting the Outline With SEO Research Using Tools

  • Recap of Where We Are So Far in the Overall Process & Look Ahead
  • Paid SEO Research Tool #1 (Fra) Automated Brief - Part 1
  • Paid SEO Research Tool #1 (Fra) Manual Approach - Part 2
  • Paid SEO Research Tool #1 (Fra) Outline Builder - Part 3
  • Paid (And Now With Free Level!) SEO Research Tool #2 (MarMu)
  • Other Paid Tools (SurfSEO/CleSco/UseTo)
  • Running a Quick Check That Our Article Is on Track (MM & Fr)
  • Exercise: Building SEO Into the Outline Using Paid Tools

Getting the Final Article Outline Structure and Flow

  • Taking the Outline Into the Writing Stage - Part 1
  • Taking the Outline Into the Writing Stage - Part 2
  • Taking the Outline Into the Writing Stage - Part 3
  • Exercise: Restructure Your Outline to Get It to Flow and Make Sense

Writing Approaches and Methods for Content Writing

  • The Importance of First Drafts
  • The Traditional Approach - Writing Carefully Through
  • A Much Faster Approach to the First Draft
  • Writing on Steroids Using the Very Best AI Writing Assistant Available
  • Tips on Setting Up Dictation and the AI Writing Assistant
  • Exercise: Try the Three Writing Approaches - NB Only Do This After Outlining
  • Desk and Screen Ergonomics

Editing

  • Fun-Erudition: 60 Minutes Writing by Dictation Compressed to a 1-Minute Video!
  • The Very Best Approach to Editing - Using AI Help - Part 1
  • The Very Best Approach to Editing - Using AI Help - Part 2
  • Exercise: Edit Your First Draft
  • AI Enhancement Post-Editing & Second Pass Editing
  • Exercise: Second Pass Editing Before Fact Checking

Writing About Topics You Know Nothing About

  • Determining Your Approach to Research
  • The Free Approach to General Topic Domain Research
  • TCWC-076 Paid Tools to Document and Reference Research.mp4
  • TCWC-077 Researching New Sources and Angles.mp4
  • TCWC-078 Best Way to Train a Lab Puppy Research Demo 2.mp4
  • TCWC-079 Best Way to Train a Lab Puppy - AI Method.mp4

Fact Checking

  • The Fastest Way to Fact Check Your Articles

Plagiarism and Referencing

  • Plagiarism and how to avoid it
  • Exercise: Make sure you understand plagiarism

On Page Search Engine Optimization

  • The Very Best on Page Optimization (Now With a Free Plan!)

Publishing, Structuring and Formatting

  • Structuring and Publishing Good Content - Formatting, Headlines, Enriching
  • Internal Linking
  • How to check and correct plagiarism issues

Indexing, Tracking and Ranking

  • The First Things You Need to Do After Publishing on WordPress
  • Rank Tracker Results After 24 Hours
  • Rank Tracker Results on Day 4
  • Rank Tracker Results after 2 weeks, and Updating Strategy
  • Last Check: 6 weeks after publishing, ranking at Number 4

Enhancing Your Articles After Publishing

  • 'Prettyfying' Your Articles
  • How to Build Copywriting Into Your Article Titles
  • Top Options for Grammar, Spelling, Readability and Style Improvements

Content Ideas and Post Types

  • The Different Post Types and How to Approach Them
  • How to Build Storytelling into Articles
  • How to find Content Ideas Easily - Tools, Forums, and Competitors

Website Hosting (And How to Avoid Site Speed Nightmares)

  • Tips on How to Set Up WordPress for Speed and Security
  • The Best Free Way to Understand User Behavior

The Main Pages of a Website

  • How to set up the 5 main pages of every website

Distribution/Syndication & Updating

  • Content Calendar and Easy Ways to Get Extra Clicks to Your Content

How to Make Money with Content Writing - Content Writing Marketplaces

  • Best Freelance Writing Sites: How to Approach Them

The Future of Content Writing

  • ChatGPT and What It Means for Content Writers

Lectures Retired from Version 1 of the Course

  • The 5 Key Challenges for a Successful Content Writing Based Site
  • Being a Daily Writer
  • What Should My Site Be About (Niche) and What Should I Write (Topics)?

Bonus Lecture: Links, Budget Packages and Additional Resources

  • Bonus Lecture: Tools and Apps, and Resources List

Instructors

Mr Paul Jenkins
Documentary Film Director
Freelancer

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