Learn about digital marketing concepts and how advertisers use programmatic advertising to execute digital purchases.
A programmatic advertising system automates the transactions and procedures associated with procurement and dynamically places advertisements on apps and websites. Programmatic advertising allows for the purchase and placement of advertisements, including targeted advertising content, in less than a moment. Ben Silverstein - Digital Advertising Professional & Entrepreneur in NYC designed the Introduction to Programmatic Advertising - Digital Marketing online certification, which is delivered by Udemy.
Introduction to Programmatic Advertising - Digital Marketing online training is a short-term training program that incorporates hour-long lectures supported by 2 articles and assignments which aim to provide candidates with a hands-on understanding of the concepts and methodologies associated with programmatic advertising. Introduction to Programmatic Advertising - Digital Marketing online classes revolve around topics like advertising, advertising strategies, waterfalls, header bidding, and real-time bidding as well as the intricate approaches with which digital advertising companies collaborate.
Yes
Udemy
After completing the Introduction to Programmatic Advertising - Digital Marketing certification course, candidates will develop a solid understanding of the basic concepts of programmatic advertising for various digital marketing and advertising activities. Candidates will explore the similarities and differences between waterfalls, headwear bidding, and real-time bidding. Candidates will learn about various advertising strategies as well as will acquire knowledge of the strategies involved with programmatic advertising for making decisions.
Mr Ben Silverstein Entrepreneur Freelancer
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