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    Marketing Strategy: Why are they not buying your product?

    BY
    Udemy

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    Mode

    Online

    Fees

    ₹ 499 2299

    Quick Facts

    particular details
    Medium of instructions English
    Mode of learning Self study
    Mode of Delivery Video and Text Based

    Course and certificate fees

    Fees information
    ₹ 499  ₹2,299
    certificate availability

    Yes

    certificate providing authority

    Udemy

    The syllabus

    Consumer Decision Dymystified

    • Class introduction
    • How consumers make decisions - Discover the Journey!
    • Examples of decision making process
    • How to identify barriers to purchase

    Understand the Critical Must-Win Moments

    • Winning the critical moments of the purchase journey
    • Winning that single moment when the sale is made
    • Understand the important moment in post-purchase
    • How you can lose the chance to be considered at all!
    • How to win the Ultimate Moment of Truth

    Creating a Winning Plan

    • Check Your Understanding
    • Create a plan to influence consumer decisions
    • Putting it together!
    • Class Wrap Up
    • Facebook group

    Bonus Materials

    • Study Aid: Consumer Decision Journey
    • Study Aid: Mapping Template
    • BONUS PREVIEW: Identify your target consumer
    • BONUS PREVIEW: Introduction to market sizing
    • Additional Resources

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