New Google Ads AdWords Course from Beginner to Pro

BY
Udemy

Acquire knowledge of fundamental and advanced concepts involved with Google Ads to thrive with Ads search, display network, and remarketing.

Lavel

Beginner

Mode

Online

Fees

₹ 649 4099

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

Google Ads is a platform that allows professionals to advertise their enterprise, provide products or services, increase awareness, and increase traffic to a website. Since Google Ads accounts are managed digitally, users can create and modify ad campaigns at any moment, including ad campaigns, layouts, and financial plans. 2024 New Google Ads (AdWords) Course - From Beginner to PRO certification is designed by Simon Koss - Google Premier Partner, which is presented by Udemy. 

2024 New Google Ads (AdWords) Course - From Beginner to PRO online training is a detailed program that comprises more than 12 hours of prerecorded lessons supported by 28 articles, 2 practice tests, and 20 downloadable resources designed to teach learners all of the fundamental and advanced concepts and techniques associated with Google ads from the ground up. 2024 New Google Ads (AdWords) Course - From Beginner to PRO online classes also cover the methodologies involved with Adwords search campaigns, remarketing, keyword research, Google display network, bidding strategies, image ads, responsive ads, image ads, youtube ads, and much more.

The highlights

  • Certificate of completion
  • Self-paced course
  • 12 hours of pre-recorded video content
  • 28 articles 
  • 2 practice tests
  • 20 downloadable resources

Program offerings

  • Online course
  • Learning resources
  • 30-day money-back guarantee
  • Unlimited access
  • Accessible on mobile devices and tv

Course and certificate fees

Fees information
₹ 649  ₹4,099
certificate availability

Yes

certificate providing authority

Udemy

What you will learn

Decision making skills Knowledge of google ads

After completing the 2024 New Google Ads (AdWords) Course - From Beginner to PRO online certification, learners will gain a hands-on understanding of the functionalities of Google Ads (Google AdWords) and will acquire the knowledge of the concepts involved with Gooogle Ads search for creating Adwords search campaigns with high-quality score and return on investment. Learners will explore the various types of ads including image ads responsive ads, text ads, youtube ads, remarketing campaigns, and shopping campaigns. Learners will study strategies to target the right audience using the Google display network as well as will learn about various bidding strategies and approaches for making decisions.

The syllabus

Introduction to Google Ads (AdWords)

  • We Help you Discover the Secret To Google Ads Success

Google Ads Search & Quality Score

  • Download Notes for Section 2 / 3 / 4 / 5 / 6 / 7
  • 7 Advertising Spots - How to Get the 1st
  • Quality Score = less Money & Better Ranking
  • 3 Success Factors for High Quality Score
  • Google Ads 3 Level Tree: Campaigns, Ad Sets, Ads

Keyword Research for Google Ads Search

  • 3+1 ways to Target Keywords
  • How to Use Keyword Planner
  • How to Select the Right Keywords
  • Keyword Planner Excel Google Ads

Before you Begin - Open your Account

  • How to create your account from scratch
  • Switch to Expert Mode
  • Google Ads & Payment Settings
  • Direct Access to Billing Information

New & Old Version Google Ads Step By Step

  • Select Goal & Type
  • New Or Old Version?

New Template - Step By Step Guide - Search Campaign

  • Search Network Only - Target, Type, Name
  • Budget & Bidding Strategy
  • Networks, Location & Language Settings
  • More Settings - Start Date / Schedule
  • Ad Group - Name, Keywords, Cpc
  • Create A Responsive Search Ad
  • Extensions - Sitelinks, Callouts, Call
  • Add More Keywords / Ad Groups

Old Template - Step By Step Guide - Search Campaign

  • Search Network Only - Target, Type, Name
  • Select Networks & Ad Schedule -
  • Professional Accurate Location Targeting
  • Advanced Location Settings
  • Select Audiences (In Market & Rlsa Options)
  • Budget - Bidding - Ad Rotation
  • Create Ad Groups & Skags
  • Responsive Search Ads That Sell
  • Responsive Search Ads & Pins
  • Check Stats Of Responsive Search Ads
  • Create Also Text Ads
  • Benefits & Tips
  • Select The Right Ad Extensions To Increase Quality Score And Ctr

Dynamic Keyword Insertion Ads & Strategy

  • How To Use Dynamic Keyword Insertion Ads
  • Combine Dynamic Keywords & Landing Pages
  • Exemple Of Use Of Dynamic Keywords & Landing Pages

How To Create Call Only Ads

  • Create Call Only Ads - Step By Step

Examples Of Successful Ads & How To Create Them

  • Example For Dresses Ads In The Us - Real Life Online Example
  • Example For Insurance Companies
  • Example For Hotel Companies
  • Example For Your Own Company?

Google Ads Search Analytics

  • Check Your Campaigns In 3x3 Levels
  • How To Connect Google Adwords With Google Analytics
  • Compare Your Campaigns To Find The Best One
  • Compare Campaigns Over Conversions
  • Compare Your Ad Sets To Find The Best One
  • Compare Keywords & Related Search Terms
  • Compare Your Ads To Find The Best One
  • Ad Comparison Report

How To Beat The Competition With Google Ads Search In 7+1 Steps

  • Understand The Competition Metrics [Step 1]
  • How To Check The Quality Score [Step 2]
  • Find The Bid Price For Your Keywords [Step 3]
  • Calculate The Monthly Budget You Need For 1st Spot & 100% Impression Share [4]
  • Do You Really Need The 1st Position? [Step 5]
  • Are You Ready For A Bid War? [Step 6]
  • Automated Rules: Get Informed By Email When Changes Needed [Step 7]
  • Automated Rules: Make Automatic Changes To Keep 1st Spot [Bonus]

Introduction - Google Ads Display

  • What Is Gdn And How It Works
  • Target People Based On Interests Or Purchase Intentions
  • Remarketing & Competition Targeting
  • Demographics & Targeting Rich People
  • Target Relevant Websites (Keywords / Topics)
  • 3 Levels Of Adwords Display Campaigns
  • Example Of Google Ads Display Set Up

New Template - Google Ads Display - Step By Step Guide To Create A Campaign

  • Step By Step Guide On How To Create Your Success Campaign
  • Smart Location Options (From Just 1mile Around You)
  • Ad Rotation Choice - Don't Let Google Decide
  • Never Forget To Schedule Your Campaigns
  • Networks, Devices, Start & End Date
  • Budget & Bidding Options
  • Targeting - 5 Options In Audiences
  • Targeting Demographics With Income Choice
  • Targeting Keywords & Relevant Content
  • Targeting Topics & Specific Placements
  • The Magic Button
  • Create A Responsive Display Ad
  • Image Ads (Top 3 Sizes)

Old Template - Google Ads Display - Step By Step Guide To Create A Campaign

  • Step By Step Guide On How To Create Your Success Campaign
  • Clever Ways To Target The Location (From Just 1mile Around You)
  • Advanced Location Options
  • 5 Bidding Options And Only 1 Is The Right One
  • Advanced Options That Save You Money
  • Target Affinity In Market And Custom Audiences
  • Target Advanced Demographics
  • 3 Content Targeting Options
  • Is Targeting Expansion A Trap?
  • Create Image & Responsive Ads
  • Success Example Demo - Step By Step A Full Display Campaign
  • How To Copy Paste Ads
  • Our Complete Google Ads Display Strategy

Create Remarketing Campaigns In 3 Easy Steps

  • Install The Pixel To Let Google Record Your Visitors
  • Create Audiences To Target The Right People Based On Their Visit
  • Step By Step Guide To Create Your Remarketing Campaign
  • Advanced Targeting - Target & Exclude Audiences
  • Remarketing Lists Requirements

How To Create A Shopping Campaign

  • Guide To Create A Shopping Campaign
  • How To Optimize A Shopping Campaign

True View Ads (Youtube Advertising)

  • Create Youtube Ads - Step By Step Guide
  • Youtube Ads Success Metrics
  • Advanced 3 Level Ads Comparison

Performance Ads Using Google Analytics Data

  • Our Professional Methodology To Find The Right Audience Based On Interests
  • Acquisition: The Most Important Traffic Data
  • Adwords Campaign Performance: Check The Roi Of Your Campaigns
  • Find The Keywords That Spent Your Money

Certification Training - Practice Exams

  • Google Ads Challenge No1
  • Practice Exam 01 Search - 10 Questions
  • Practice Exam 01 Search - 10 Questions
  • Practice Exam 02 Search - 10 Questions
  • Practice Exam 03 Search - 10 Questions
  • Adwords Challenge No2

For Agencies

  • How To Handle Multiple Google Ads Accounts

Answers To Your Questions! We Are Here To Help You!

  • Just Started & I Want To Spend More
  • New / Old Adwords & Repeated Information
  • New / Old Adwords & Keyword Planner
  • Strategy To Target 50 Different Locations
  • Avg. Position Is Gone In Google Ads, How To Check Our Position Now?
  • What To Do If I Get Traffic, But No Sales?
  • How To Import Emails & Phone Numbers From A Csv File To Google Ads?
  • What Is The Difference Between Standard Remarketing And Dynamic Remarketing?
  • How To Exclude Mobile App Ads On The Latest Google Ads Settings
  • Create Audiences To Target The Right People Based On Their Interests
  • How To Find Competitor's Ad Spending
  • What Can I Do To See Exact Google Search Volume Data In Keyword Planner?
  • How Do I Delete My First Test Campaign In Google Ads?
  • How To Use Adwords For Affiliate Marketing Campaigns
  • How To Link Your Google Analytics And Google Ads Manager Account?
  • How Else Can I Measure Conversions If I Don’t Have Access To My Website’s Html?
  • How To Connect Analytics Audiences To Display Remarketing
  • Setup Extension In The Ad Group Level
  • How Time Zones Work In Google Ads?
  • ”Your Ad Isn’t Scheduled To Run Right Now”
  • Unable To Track Conversion And Analytics Stats
  • How Google’s Ad Approval Process Works?
  • What Is The Difference Between Responsive Ads And Product Listing Ads?
  • What Can I Do If My Ads Are Below Average (Quality Score)
  • Is Manual Cpc The Best Bidding Strategy In Google Ads?
  • Should I Invest In Dynamic Search Ads?
  • Targeting Or Observation Mode In Google Ads, What Is The Difference?
  • How To Use Campaign Status Filters (Enabled, Paused, Deleted)
  • How To Create A Google Ads Account Using A Domain Email?
  • Should I “Enable Enhanced Cpc To Help Increase Conversions In Campaigns Currentl
  • Please Ask! We Can Help You More!

Instructors

Mr Simon Koss

Mr Simon Koss
Google Premier Partner
Freelancer

Articles

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