The Social Media Marketing Masterclass

BY
Udemy

Master social media marketing and learn to advertise on the eight topmost social media platforms.

Mode

Online

Fees

₹ 499 3499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

The Social Media Marketing Masterclass course is an online short programme developed by Robin & Jesper to help the student to make a detailed understanding of social media marketing. The curriculum will explore all the aspects of social media marketing including Facebook Marketing, Facebook Ads, Instagram Marketing,  Pinterest, etc along with digital marketing. 

Offered by Udemy, The Social Media Marketing Masterclass online course is 100% practical training that will provide the participants with practical exposure to hands-on projects. Through the course, the students will develop a thorough understanding and skills of an advertisement on the major social media platforms such as Facebook, YouTube, Instagram, Pinterest, Twitter, Quora, and LinkedIn.

The Social Media Marketing Masterclass certification also offers the learners an Udemy-offered certificate of competition providing them a set of wonderful opportunities in the field of marketing. The folk who are interested in social media marketing can enroll in the program by making the payment.

The highlights

  • 100%  Online course 
  • Downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of completion
  • 30-Day Money-Back Guarantee

Program offerings

  • Full lifetime access
  • Access on mobile and tv
  • Certificate of completion
  • English videos with subtitles
  • 34.5 hours on-demand video
  • 14 articles
  • 95 downloadable resources

Course and certificate fees

Fees information
₹ 499  ₹3,499
certificate availability

Yes

certificate providing authority

Udemy

Who it is for

What you will learn

Social media marketing

After the completion of The Social Media Marketing Masterclass online certification, the learners will learn social media marketing strategies on 8 widely used platforms. Plus, the participants can develop the capacity to grow their own business using social media marketing, and develop the skills of a freelancer with social media marketing. 

The syllabus

Introduction

  • The Social Media Marketing System in 3 Minutes
  • Why Most People Fail social Media Marketing

Facebook Ads

  • Facebook Ads Explained
  • Getting Started
  • Facebook Ads Objectives
  • Facebook Ads structure
  • Locations & Demographics
  • FAQ
  • Detailed Targeting
  • Languages
  • Connections
  • Placements
  • Specific Mobile Devices & Operating Systems
  • Optimization for Ad Delivery
  • Cost Control
  • Budget & Schedule
  • Delivery Type
  • Format
  • Add an Instant Experience
  • Media
  • Multiple Placements
  • Text & Links
  • Build a URL Parameter
  • Facebook Pixel
  • Review
  • Overview 1
  • Overview 2
  • View Charts
  • Quick Editing
  • Quick Creation
  • A/B Test
  • Campaign Tags
  • Rules
  • Breakdown
  • Reports
  • Bulk Manage
  • Business Manager
  • Audiences Explained
  • Audience Insights
  • Website Custom Audience
  • Email Custom Audience
  • Video Custom Audience
  • Instagram Custom Audience
  • Lead Form Custom Audience
  • Events Custom Audience
  • Facebook Page Custom Audience
  • Shopping Custom Audience
  • Lookalike Audience
  • How to Use Audiences
  • Creative Hub
  • Conversion Ads
  • Video Ads
  • Lead Generation Ads
  • Offer Ads
  • Local Awareness Ads
  • Messenger Ads
  • Catalog Sales Setup
  • Catalog Sales Ads

Sales Psychology

  • Reciprocity
  • Curiosity
  • Scarcity
  • Social Proof
  • The 3 Boxes
  • Buyer Persona

Instagram Marketing

  • How To Grow On Instagram
  • Different Types Of Accounts
  • Profile Overview
  • Instagram Marketing FAQ
  • Create Your Instagram Account
  • Profile Photo
  • Get a Professional Photo
  • Choose A Username
  • If "Your" Username Is Taken
  • Nail Your Bio
  • Fonts, Emojis & Hashtags In Bio
  • CTA - Call To Action
  • Switch To Business Account
  • Insights & Analytics
  • Set Up Your Account Assignment
  • Different Types Of Content
  • What Works On Instagram
  • Model What Works
  • Content Strategy Plan
  • Designing Your Feed
  • Plan Your Content Assignment
  • Why We're Researching
  • Your 10 Keywords
  • Researching
  • Research Competitors Assignment
  • Taking The Perfect Photo
  • Image Size & Resolution
  • Get Free Images
  • Edit with Canva
  • Post with Canva
  • Facts About Videos
  • What Makes a Video Effective
  • Set Up Your Offeo Account
  • Create Video In Simple Mode
  • Create Video In Designer Mode
  • Film Your Own Videos
  • Edit Videos On Phone
  • Create Videos Using Others
  • Create Your 9 Posts
  • Create Content Assignment
  • Keystones Of a Post
  • What Makes a Good Caption
  • CTA’s In The Caption
  • Hashtags
  • Best Time To Post
  • Before We Post
  • Let's Post
  • Posting Assignment
  • Stories Explained
  • Use Stories Effectively
  • Post Your Story
  • Highlight Stories
  • Cover Image Highlight Stories
  • Stories Assignment
  • Sign Up & Connect to Buffer
  • Schedule Posts with Buffer
  • Schedule Your Posts Assignment
  • Get Reposted By Big Accounts
  • Get Clients
  • Contact Influencers To Grow
  • Networking Assignment
  • What is Shoppable Posts
  • Enable Shoppable Posts
  • Sell Other People’s Products
  • Manage Instagram Accounts
  • Buy and Sell Accounts
  • Make Money with Instagram Assignment
  • Going LIVE On Instagram
  • Use Instagram LIVE Effectively
  • Instagram Live Assignment
  • Instagram Ads Explained
  • Set Up Your Advertising Account
  • Promote Post Ad
  • Instagram Feed Ads - Campaign
  • Instagram Feed Ads - Ad Set
  • Instagram Feed Ads - Ad
  • Stories Ad
  • Instagram Ads Assignment

Facebook Messenger Ads

  • Introduction Facebook Messenger Ads
  • Set Up Facebook Advertising Account
  • Click to Messenger Ad
  • Sponsored Messages
  • Design Your Ad
  • Facebook Messenger Ads Strategies
  • Detailed Targeting Practices
  • Facebook Messenger Ads Assignment

YouTube Marketing

  • Introduction Youtube Marketing
  • Subscribers Hack
  • Drive Traffic
  • Keyword Research
  • Business Account
  • Icon - Description - Details
  • Channel Art
  • Channel Tags
  • YouTube SEO
  • Verify Account
  • Thumbnail
  • Cards
  • End Screen
  • Manage Comments
  • Owners and Managers
  • Monetize
  • Analytics
  • YouTube Marketing Assignment

YouTube Ads

  • Why Use Video Ads?
  • Connect Google Ads & YouTube
  • Starting Our Video Ad Campaign
  • Video Ad Formats
  • Bidding Strategy
  • Delivery Method
  • Networks
  • Inventory Type
  • Excluded Contents, Types & Labels
  • Selective Optimisation
  • Frequency Capping
  • YouTube Keywords
  • Topics
  • Placements
  • Bidding
  • Set Up Video Ad
  • Companion Banner
  • Discovery Ad
  • Improve Profits Strategy

Pinterest Marketing

  • Why Use Pinterest
  • Create a Business Profile
  • Model Influencers
  • Profile SEO
  • Claim Website
  • Create a Design - Board - Pin
  • Get Targeted Followers
  • Collect Pins and Boards
  • Why Pinterest Ads Work
  • Set Campaign
  • Set Ad Group
  • Set Ad Pin
  • Pinterest Marketing Assignment

LinkedIn Marketing

  • Leads Hack Tool
  • Optimize Profile
  • Why Use a Background Image
  • Design a Background Image
  • Add Information
  • Connect With People
  • Growth Hack Tool
  • Write an Article
  • Export Connections Information
  • Company Page
  • Advertising on LinkedIn
  • Set Content & Audience
  • Set Budget & Schedule
  • $50 Free LinkedIn Ad Credits
  • LinkedIn Marketing Assignment

Quora Marketing

  • Introduction Quora
  • Get Sales - Leads - Traffic
  • Content Ideas
  • Create Account
  • Optimize Profile
  • Company Page
  • Build a Question List
  • Promote Answers
  • Optimize Answers
  • Set Campaign
  • Set Ad Set
  • Create Ad & Dashboard
  • Quora Marketing Assignment

Twitter Marketing

  • Find Customers
  • Create Account
  • Profile Image - Bio - Link
  • Header Photo
  • Follow Top Influencers
  • Hashtags
  • How to Get Followers
  • How to Communicate
  • Create a Poll
  • Get More Retweets
  • Analytics
  • Set Campaign
  • Set Ad Group
  • Dashboard
  • Twitter Marketing Assignment

Content Marketing Machine

  • The Big Secret
  • The Content That Goes on 7 Platforms
  • YouTube Content
  • Website Content
  • Quora Content
  • Twitter Content
  • Instagram Content
  • Facebook Content
  • Pinterest Content
  • Content Marketing Machine Assignment

Copywriting

  • What is Copywriting
  • Benefits vs Features
  • Know What You're Selling
  • Know Who You’re Selling To
  • 3 Keys to Sell Anything
  • Writing Personalities
  • It's Never Time or Money
  • Headlines
  • Subheads
  • Use Persuasion
  • Use Power Words
  • The Steps To a Perfect Story
  • The AIDA Model
  • Remove Writer's Block
  • 04:56
  • Call-To-Action
  • How To Call-To-Action
  • Recap
  • Copywriting Assignment
  • Copywriting Assignment - Answers

OUTDATED: Facebook Messenger Chatbot Marketing

  • What Facebook Messenger Chatbot Marketing Is
  • Who Can Use Facebook Messenger Chatbots
  • Sign Up
  • Navigation
  • Audience
  • Create Facebook Page & Connect
  • The 24+1 Hour Rule
  • Main Menu
  • Default Reply
  • Welcome Message
  • Keywords
  • Sequences
  • Rules
  • Flow Builder
  • Flow Builder Actions
  • Restaurant Template
  • Ecommerce Template
  • Professional Services Template
  • Automotive Template
  • Real Estate Template
  • Coffee Shop Template
  • Create Your Own Template
  • Facebook Comments
  • Landing Page
  • Messenger Ref URL
  • Facebook Messenger Code
  • Customer Chat for Websites
  • Integrate With Shopify
  • Checkbox
  • Overlay & Embeddable Widgets
  • JSON Ads
  • Custom Fields
  • Broadcasting

Bonus Lecture

  • Bonus Lecture

Instructors

Mr Robin
Instructor
Freelancer

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