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    The WordPress & SEO Masterclass with Generative AI

    BY
    Udemy

    Begin your digital marketing career by learning how to design websites using WordPress and how to use search engine optimization.

    Brochure Enquire
    Mode

    Online

    Fees

    ₹ 3499

    Quick Facts

    particular details
    Medium of instructions English
    Mode of learning Self study
    Mode of Delivery Video and Text Based

    Course overview

    The WordPress & SEO Masterclass with Generative AI certification course was created by Robin & Jesper - Digital Marketing & Business Instructors and is available on Udemy which is meant for learners who want to begin building an SEO-optimized WordPress website. The Complete WordPress Website & SEO Training Masterclass online course is designed to take learners from newbie to professional in WordPress, website design, and search engine optimization, as well as focus on teaching the strategies for applying them for digital marketing endeavors from the bottom up.

    The WordPress & SEO Masterclass with Generative AIonline classes by Udemy offer more than 30.5 hours of video-based training, as well as 24 articles and 29 downloadable resources, intending to teach SEO tactics to increase traffic to the WordPress websites. This training session is designed to aid learners in optimizing their search engine optimized websites as well as focus on delivering the most up-to-date and relevant resources to help with the learning process.

    The highlights

    • Certificate of completion
    • Self-paced course
    • English videos with multi-language subtitles
    • 30.5 hours of pre-recorded video content
    • 24 articles
    • 29 downloadable resources
    • 30-day money-back guarantee 
    • Unlimited access
    • Accessible on mobile devices and TV

    Program offerings

    • Certificate of completion
    • Self-paced course
    • English videos with multi-language subtitles
    • 30.5 hours of pre-recorded video content
    • 24 articles
    • 29 downloadable resources
    • 30-day money-back guarantee
    • Unlimited access

    Course and certificate fees

    Fees information
    ₹ 3,499
    certificate availability

    Yes

    certificate providing authority

    Udemy

    What you will learn

    After completing The WordPress & SEO Masterclass with Generative AI online certification, learners will acquire a thorough understanding of both the basic and core functionalities of WordPress, as well as search engine optimization (SEO), including on-page and off-page SEO, for developing and ranking websites at the top of search engines. Learners will explore the approaches for designing and deploying websites on the internet. Learners will study numerous digital marketing principles such as copywriting, content writing, blogging, and email marketing, as well as sales psychology. Learners will also be introduced to a variety of tools for generating and tracking traffic and performance, including Google Analytics, Elementor, and WooCommerce.

    The syllabus

    Introduction

    • How to Use This Course
    • WordPress FAQ
    • Free WordPress Alternatives
    • Install WordPress Using BlueHost
    • Install WordPress Using InfinityFree
    • Logging In
    • Navigating WordPress
    • Installing a WordPress Theme
    • Required Theme Plugins
    • Getting Started Assignment

    Building Your First Website

    • Set Your Website Title
    • Set Your Home Page
    • Pages & Posts Editor: Introduction (Gutenberg)
    • Pages & Posts Editor: Blocks
    • Edit Your Home Page
    • Design Resources
    • Set Your Custom Menu
    • Publish Your Website
    • Write a Post
    • Customize Video Posts
    • Categories & Tags
    • Post Settings & Blog Design
    • Sidebar Design
    • Change Your Site Icon
    • Customize Your Footer
    • Make Your Website Mobile Friendly
    • Dashboard Cleanup
    • Building Your First Website Assignment

    Plugins

    • Plugins Introduction
    • How to Use Plugins
    • Backup Your Website
    • Secure Your Website
    • Website Analytics
    • Speed Up Your Website
    • Improve Search Rankings: Setup
    • Google Search Console
    • Improve Search Rankings: Posts
    • Block Spam
    • Contact Forms
    • Track & Shorten Links
    • Email Opt-In: Business Email
    • Email Opt-In: Setup
    • Email Opt-In: Forms & Emails
    • Image Optimization & Compression
    • Plugins Assignment

    Privacy Policy & Terms of Service

    • Privacy Policy & GDPR
    • Add a Privacy Policy Page
    • Make Your Plugins GDPR Compliant
    • Cookies Consent
    • Add a Terms and Conditions Page
    • Privacy Policy & Terms of Service Assignment

    Making Your Website Professional

    • Introduction
    • Create Your Logo
    • Match Logo Into Favicon
    • Tailor Your Website
    • Copy Success
    • Start Here Page
    • Resources Page
    • Affiliate Marketing Links
    • Commenting System
    • Making Your Website Professional Assignment

    Designing With Elementor

    • Introduction: Designing With Elementor
    • Settings
    • Home Page Pre-Design
    • Dashboard & Functions
    • Set Global Values: Fonts
    • Match Your Menu & Footer Fonts
    • Set Global Values: Colors
    • Match Your Menu & Footer Colors
    • Anatomy of Sections
    • Designing With Elementor Assignment

    Elementor: Home Page Design

    • Background Part 1
    • Background Part 2
    • Title
    • Description
    • CTA Button
    • Social Proof
    • Email Opt-In Version 1 Part 1
    • Email Opt-In Version 1 Part 2
    • Email Opt-In Version 2
    • Showcase Section Part 1
    • Showcase Section Part 2
    • Scrolling Menu
    • Home Page Design Analysis
    • Elementor Home Page Design Assignment

    Optimizations

    • Introduction: UI vs UX vs CX
    • Speed Test Your Website
    • Image Loading Speed
    • PNG to JPG Conversion
    • Eliminate Rendering-blocking JavaScript & CSS
    • Reduce Server Response Time
    • SSL & SiteLock CDN
    • SSL & CDN Compatibility
    • Cloudflare CDN
    • Home & Site URL Corrections
    • Leverage Browser Caching
    • Further Optimizations
    • Support
    • Mobile Design UX
    • Mobile Design UI
    • Tablet Design UX
    • Tablet Design UI
    • Optimizations Assignment

    Elementor: Templates & Customizations

    • Design: Start Here Page - Template Editing
    • Design: Start Here Page - Adding Content
    • Design: Start Here Page - Templating Your Content
    • Design: Courses Page
    • Design: Courses Page - Column Design
    • Design: Courses Page - Column Template
    • Design: About Page
    • Design: Resources Page
    • Design: Resources Page part 2
    • Design: Contact Page
    • After Designing
    • Elementor Templates & Customizations Assignment

    WooCommerce

    • Introduction: WooCommerce
    • Basic Setup
    • Create a Simple Product
    • Remove the Sidebar
    • Create a Variable Product
    • Create a Service Product
    • Create a Digital Product
    • Create an Affiliate Product
    • Create a Grouped Product
    • Customize Shop Page
    • WooCommerce Settings
    • Add Taxes
    • Add Shipping
    • Add Payment Methods
    • Create a Coupon Code
    • Add Images to Categories
    • Fulfill Orders
    • WooCommerce Assignment

    Sales Psychology

    • Reciprocity
    • Curiosity
    • Scarcity
    • Social Proof
    • The 3 Boxes

    Blogging

    • Introduction: Blogging
    • Monetize With Ads
    • Google AdSense
    • Set Up Google AdSense
    • Set Up Auto Ads
    • Disappearing Ads Fix
    • Trending vs Evergreen Content
    • Guest Blogging
    • 30 Blog Post Templates (With 120 Examples)
    • Blogging Assignment

    SEO Fundamentals

    • Why 91% Don't Get Traffic
    • What Is SEO
    • Before Doing SEO
    • Keywords
    • Black Hat SEO vs White Hat SEO
    • On Page & Off Page SEO
    • SEO Ranking Factors
    • Google RankBrain
    • Dwell Time
    • Do You Know The SEO System?

    Keyword Research

    • Keyword Research Explained
    • Different Types Of Keywords
    • Find Searched Keywords
    • Find Keywords to Rank For
    • Keyword Research Assignment

    Content Ideas

    • Get Content Ideas
    • Get Video Content Ideas
    • Spy On Competitors SEO
    • Content Ideas Assignment

    Google Analytics

    • Why Analytics
    • Set Up Analytics
    • Install Tracking Code
    • Google Analytics Assignment

    Content Writing

    • On Page SEO That Works
    • Page Title SEO
    • Write Clickable Titles
    • Meta Description
    • Using Subheads
    • Related Keywords
    • Long Content
    • Update Your Content
    • Internal Links
    • Content Writing Assignment

    Backlinks

    • Backlinks Explained
    • The Skyscraper Technique
    • Backlinks Assignment

    Copywriting

    • What is Copywriting
    • Benefits vs Features
    • Know What You're Selling
    • Know Who You’re Selling To
    • 3 Keys to Sell Anything
    • Writing Personalities
    • It's Never Time or Money
    • Headlines
    • Subheads
    • Use Persuasion
    • Use Power Words
    • The Steps To a Perfect Story
    • The AIDA Model
    • Remove Writer's Block
    • Call-To-Action
    • How To Call-To-Action
    • Recap
    • Copywriting Assignment
    • Copywriting Assignment - Answers

    Email Marketing with MailChimp

    • FAQ
    • Create a Free Account
    • Price Plans
    • Profile & Account
    • Mailchimp Signatures - Removing & Editing
    • Create a List
    • Add Subscribers Manually
    • Import & Manage Subscribers
    • List Stats
    • List Settings
    • List Fields & Merge Tags
    • General Forms
    • Embedded Forms
    • Signup Response Emails
    • Subscriber Pop-Ups
    • Offline Signups
    • Groups
    • Segments
    • A/B Testing
    • Landing Page
    • Creating & Designing a Template
    • Create & Send Email Campaigns
    • Campaign Stats
    • Automated Campaigns
    • Integration Options
    • Last Words

    Bonus Lecture

    Instructors

    Mr Robin
    Instructor
    Freelancer

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