Certified Retail Analytics Professional

BY
Vskills

This course will help you become an expert in optimising corporate processes and take informed business decisions using data collation processing and analysis.

Mode

Online

Fees

₹ 3499

Quick Facts

particular details
Medium of instructions English
Mode of learning Self study
Mode of Delivery Video and Text Based

Course overview

The rise in market competition has increased the importance of Retail Analytics in growing retail sales and improving inventory management. Thus, taking the Retail Analytics certification course by Vskills will aid you in becoming a successful Retail Analytics professional.

Moreover, the comprehensive curriculum covers topics such as Excel Formulas, Spreadsheet Modelling, Problem Solving and Decision Making, Distribution Fitting, Data Preparation, among others. By the end of the Retail Analytics Professional programme, candidates will have become familiar with primary concepts and skills essential in undertaking successful retail operations.

Once candidates complete the Retail Analytics Professional course and pass the certification exam, they will receive a government-recognised certificate; along with a ‘Vskills Certified’ tag on Monsterindia.com and Shine.com. Not to mention, Vskills will also provide you with free practice tests and lifelong access to e-resources for a flexible learning experience.

Besides, any retail professional, consultant, manager, or graduate interested in retail operations can take the Vskills Retail Analytics Professional course to improve prospects.

The highlights

  • ‘Vskills Certified’ tag 
  • Government-recognised certification 
  • Free Practice Tests 
  • A hard copy of the study material
  • Lifelong e-learning access 
  • Resume assistance
  • Certification valid for life

Program offerings

  • Lifelong e-learning access
  • Government-recognised certification
  • Free practice tests
  • Tutorials
  • Study material
  • Self-paced learning
  • Resume assistance
  • Internship opportunities
  • Interview preparation

Course and certificate fees

Fees information
₹ 3,499
  • The total fee amount for the Retail Analytics Professional programme has two elements – the course fee and GST.
  • Vskills accepts fee payment via net banking, credit cards, and debit cards.

Certified Retail Analytics Professional fee structure

Course Name

Fee

Certified Retail Analytics Professional

Rs. 3,499

certificate availability

Yes

certificate providing authority

Vskills

Who it is for

Retail professionals, consultants, and managers can apply for the Vskills Retail Analytics Professional online course to acquire advanced skills. Graduates interested in retail management can also benefit from this certification course.

Eligibility criteria

Certificate Qualifying Details

You will be eligible for the Retail Analytics Professional Certification after you pass the certification exam. You will have to score at least 50% marks to pass the same. Besides, Vskills offers a host of preparatory exam materials you can access on your LMS – from tutorials to practice tests.

What you will learn

Statistical skills Knowledge of excel Supply management

After the completion of the Retail Analytics Professional training programme, you will be skilled in:

  • Retail Management
  • SKU Optimization
  • Market Basket Analysis
  • Using MS-Excel for analytics
  • Category Management
  • Basics of Analytics and statistics

The syllabus

Introduction to Retail Analytics

  • Overview of the Retail Industry
  • An Overview of Role of Analytics
  • Overview of Retail Data Sources
  • Data Collection and Preparation Techniques
  • Retail Analytics Applications
  • Retail Analytics Tools

Retail Data Collection and Preparation

  • Retail Data Sources
  • Data Collection Methods
  • Data Cleaning
  • Data Warehousing
  • Data Visualization
  • Data Security
  • Data Governance
  • Retail Data Preparation Case Studies

Using Spreadsheets for Analytics

  • Excel Formulas
  • Excel Functions
  • Spreadsheet Add-Ins
  • What is Spreadsheet Modeling

Visualizing Data in Spreadsheets

  • Excel Data Visualization Tools
  • Data Queries in Excel
  • Data Summarization in Excel
  • PivotTables and Pivot Charts

Descriptive Statistical Measures

  • Statistical Notation
  • Measures of Location
  • Measures of Dispersion
  • Measures of Shape
  • Measures of Association
  • Frequency Distributions
  • Excel Descriptive Statistics Tool

Probability Distributions

  • Probability Basics
  • Discrete Probability Distributions
  • Continuous Probability Distributions
  • Distribution Fitting

Sampling and Hypothesis

  • Statistics Basics
  • Data Basics
  • Measurement Systems
  • Some Basic Terms
  • Types of Sample Designs
  • Bases of stratification
  • Characteristics of a Good Sample Design
  • Determining the Sample Size

Data Processing and Analysis

  • Data Preparation
  • Data Validation
  • Data Editing
  • Coding
  • Tabulation
  • Data-Processing Methods

Introduction to Data Analytics

  • Origin of Data in Retail Analytics
  • Processes in Retail and Supply Chain Analytics
  • Analytical methods used in Retail Analytics
  • Use of Data Analytics and Decision-Making Models
  • Advanced Analytics in Retail
  • Overview of IoT (Internet of Things) and its application in Retail
  • Understanding Contemporary Analytics

Clustering Techniques in Retail Analytics

  • Introduction to Clustering
  • Types of Clustering Algorithms
  • K-means Clustering
  • Hierarchical Clustering
  • Density-based Clustering
  • Model-Based Clustering
  • Clustering Evaluation Metrics
  • Applications of Clustering in Retail Analytics
  • Limitations and Challenges of Clustering Techniques

Customer Analytics

  • Introduction to Customer Analytics
  • Customer Data Collection and Management
  • Customer Segmentation
  • Customer Profiling
  • Customer Lifetime Value
  • Customer Churn Analysis
  • Customer Behavior Analysis
  • Customer Feedback Analysis
  • Customer Journey Mapping
  • Applications of Customer Analytics

Introduction to Pricing Analytics

  • Price Elasticity of Demand
  • Competitor Pricing Analysis
  • Customer Segmentation
  • Price Optimization
  • Price Perception
  • Price Psychology
  • Price Discrimination
  • Price Bundling
  • Promotional Pricing
  • Value-Based Pricing

Introduction to Marketing Analytics

  • Marketing Mix Modeling (MMM)
  • Customer Acquisition Cost (CAC)
  • Customer Retention and Churn
  • Marketing Attribution
  • A/B Testing
  • Predictive Analytics
  • Web Analytics
  • Social Media Analytics

Introduction to Retail Operations Analytics

  • Process of Inventory Management
  • Supply Chain Analytics
  • Store Operations
  • Price Optimization
  • Customer Demand Forecasting
  • Sales and Promotion Analysis
  • Labor Optimization
  • Loss Prevention
  • Customer Analytics
  • Retail Performance Metrics

Understanding Retail Technology

  • Point of Sale (POS) Systems
  • E-commerce Platforms
  • Customer Relationship Management (CRM) Systems
  • Inventory Management Systems
  • Supply Chain Management Systems
  • Mobile Technology
  • Data Analytics
  • Artificial Intelligence (AI) and Machine Learning (ML)
  • Explain Process of Automation
  • Augmented Reality (AR) and Virtual Reality (VR)

Admission details

  • Log-in to the official website of Vskills here: https://www.vskills.in/certification/.
  • Locate the “Certified Retail Analytics Professional” course and open the course page.
  • Click on the ‘Buy Now’ button.
  • Register with Vskills first. You need to enter your contact information for the same. After that, proceed to pay the course fee.
  • Once you pay the course fee, Vskills will share your LMS credentials via email. You can start learning immediately.

Filling the form

You will have to register on the Vskills' website to apply for the Retail Analytics Professional course. To register, you will have to provide your contact details such as full name, last name, email address, mobile number, region/state, and the country of residence.

Evaluation process

You will be certified as a Retail Analytics Professional only after you pass the online certification exam. The exam consists of 50 MCQ-based questions, and you will have to answer at least 25 of them correctly to pass. Moreover, the exam will be 60 minutes long, and there will be no negative marking.

How it helps

The Retail Analytics Professional certification course will help you become a competent Retail Analytics Professional. After completing this course, you can work in various retail management, consultancy, and analytics departments of both private and public companies.

Besides, as a Vskills Certified Retail Analytics Professional, you will have advanced skills to stand out in the job market. You can widen your career opportunities and find lucrative positions easily.

FAQs

Can I retake my certification exam?

Yes, you can retake the certification exam by applying on V skills’ website.

Will the students be provided with practice Tests?

Yes, the students will receive free practice tests as a part of this course.

What is the duration of the certification exam?

The exam will be for 60 minutes.

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