MBA in Sales and Marketing Course, Admissions, Eligibility, Syllabus, Fees, Career

MBA in Sales and Marketing is a master's degree programme with the duration of two academic years, that prepares students for entry-level sales and marketing positions. The course focuses on product and service sales and marketing. It also focuses on developing knowledge and expertise in sales and marketing strategies, management, and leadership skills. Around 15 colleges in India offer MBA Sales and Marketing degrees, the popular ones are Jagannath University, Dr. DY Patil University, and RIMT University.

The sales and marketing course at the postgraduate level provides the students with a thorough understanding of market dynamics, consumer behaviour, and efficient sales techniques and principles. The course covers topics such as analysing market trends, sales management, marketing campaigns, and developing pricing plans to boost profitability.

The eligibility requirements of an MBA Sales and Marketing degree, to be eligible for the course, students must have a bachelor’s degree in management with an aggregate of at least 50 per cent from a recognised institute in India. The admission procedure entrance examinations such as CAT, XAT, MAT, CMAT, and SNAP. Students should clear the entrance examinations and follow the admission procedure of the colleges.

The sales and marketing MBA curriculum combines traditional business education with certain coursework in sales and marketing, preparing graduates for various job roles such as sales manager, marketing manager, product manager, and business development manager in a wide range of industries.

Highlights - MBA Sales and Marketing

Eligibility Criteria of MBA Sales and Marketing

The eligibility criteria for MBA Sales and Marketing are set by the administration of the college, they have to prepare for the entrance examination for admission to the degree programme. Below, we have listed the minimum requirements that a student must qualify for the MBA in Sales and Marketing course.

• Candidates must appear for the entrance examinations, such as CAT, XAT, GMAT, SNAP, NMAT, or CMAT.
• Students are required to clear the required cutoff of the entrance exam asked by the institute.
• Those belonging to the reserved categories may get a relaxation of up to 5 per cent in the aggregate score.
• Candidates must have completed their bachelor's degree or must be in their final year of bachelor's from any discipline. Aspirants can pursue their bachelor's degree in any degree such as. BBA, B.Tech. and B.Com.

MBA Sales and Marketing Admission Process

Admissions for Sales and Marketing MBAs vary depending on the institution and the mode of the course offered. While some MBA B-schools prefer academic excellence, others prefer to focus more on candidates' overall profile. Most of the top MBA colleges in India follow a three-step selection process, which includes entrance exams, group discussions, and interviews.

• Candidates are required to successfully clear the entrance exam specified by the university. There are various entrance exams conducted all across the country out of which some of the popular ones are CAT, XAT, GMAT, SNAP, NMAT, and CMAT.
• Candidates who successfully clear the entrance exams are required to apply to the particular university they are interested in to get an MBA in Sales and Marketing admission.
• Some institutes in India also conduct aptitude tests, personal interviews and/or group discussions as additional admission requirements.
• Shortlisted candidates are then asked to attend the group discussion and personal interview round.

Top Entrance Exams for MBA in Sales and Marketing

In this section, we have discussed the popular entrance examinations that a student should successfully clear to get admission to an MBA degree in Sales and Marketing. These exams can be conducted at the national, state, or university level depending on the admission criteria of the institute. Mentioned below are the popular entrance examinations for different B-schools in India.

Cutoff of Top Colleges

The cutoff of MBA Marketing and Sales is a set of criteria used to determine admissions to the course. Students can choose the appropriate college based on their cutoff percentile in the examination. The cutoff depends on many factors such as the difficulty level of the examination, the number of candidates applicants and the prestige and stature of the examination.

MBA in Sales and Marketing Cutoff for Top Colleges

Skills Required for MBA Sales and Marketing

To excel in the field of Sales and Marketing, students require certain skills. The course requires candidates who have a passion for creativity and good communication skills. It involves developing and implementing a marketing plan that focuses on increasing sales and branding. Listed below are the important skills for an MBA Sales and Marketing course.

• Managerial Skills
• Decision-making skills
• Interest in Business and Marketing
• Good Observation skills
• Leadership
• Strategic Mindset

Syllabus of MBA Sales and Marketing

Subjects of MBA Sales and Marketing prepare the students for various academic paths. The syllabus may vary from one institute to another, however, the core structure of the syllabus remains the same for every institute. In this table, we have mentioned below the syllabus of MBA Sales and Marketing course.

Fee Structure of MBA Sales and Marketing

The fee structure of an MBA Sales and Marketing course is different for different institutes, it depends on the placement facilities provided by the students and on the ownership of the institutes. The average fees of an MBA Sales and Marketing ranges from

Scope of MBA in Sales and Marketing

Once candidates have completed the course, students can either work at a company or choose to study further. Some of the popular career options one can choose are Product Manager, Sales Manager, Marketing Manager, Copywriter, and Brand Manager. Students can also choose to pursue a Ph.D or M.Phil in specialisations similar or related to Sales and Marketing.

Career Options after MBA in Sales and Marketing

The MBA in Sales and Marketing course provides the students with thorough knowledge of the field. It provides a wide range of career opportunities after graduation. Students can find below some of the popular career options in the field of MBA Sales and Marketing.

Sales Manager: A sales manager is a professional who is responsible for the continuous development and improvement of the sales team. He or she prepares and implements strategies and charts to achieve sales goals.

PR Manager: A PR Manager is a professional who works with a company to manage its public image. He or she is responsible for developing and implementing effective marketing and branding strategies for a company.

Brand Manager: A brand manager is responsible for developing the company's brand image and ensuring that its customers are satisfied with the products and services that the company offers. They also ensure that the services provided by a company are in strict accordance with the quality standards.

Marketing Manager: A marketing manager is responsible for all aspects of the company's marketing strategy. He or she coordinates all the marketing efforts of the various departments and helps them reach their goals.

Top Recruiters

• Apple
• JP Morgan
• McKinsey
• Microsoft
• Citigroup
• BCG
• Bain & Company

Benefits of Studying MBA in Sales and Marketing

Aside from having the necessary skills and experience to manage various aspects of a business, candidates in this field also benefit from being an MBA candidate. The field offers a dynamic work environment with challenges at every doorstep that could be solved with creativity and good communication skills.

The field of sales and marketing offers the student with variety of opportunities, the graduates can work at top multinational companies in many metro cities. The companies are also ready to offer handsome salary packages to the graduates.

Expected Salary after MBA in Sales and Marketing

The MBA Sales and Marketing course provides the student with a great return on investment. Students who have less than a year of experience can expect to earn a monthly salary of around Rs. 56,000. The highest salary that a marketing and sales professional can get is around Rs. 1.5 Lakhs per month. In the following table, students will find the popular job profiles along with their average salaries.

MBA in Sales and Marketing Colleges in Popular States

Browse Top MBA Colleges in Sales and Marketing in Top Locations

Browse Popular MBA Colleges By Cities

Browse Popular MBA Colleges By States

List of Top MBA Colleges in India Offering Sales and Marketing Specialisations

The top MBA in Sales and Marketing colleges in India are the ones with excellent academic curricula, good faculty, and decent placements. In the table below, we have mentioned the MBA Sales and Marketing colleges in India and the MBA Sales and Marketing fees.

Top Private MBA in Sales and Marketing Colleges in India

The MBA admission process for candidates in India is very rigorous since the student-to-institute ratio is very high. Such a rigorous admission process and lack of government management colleges in India have given rise to some of the private MBA colleges in India with exceptional educational quality and outstanding placements. In the table below, we have mentioned private MBA in Sales and Marketing colleges and MBA in Sales and Marketing fees.

Top Government MBA in Sales and Marketing Colleges in India

The top government MBA colleges in India offer various courses in business management. These colleges are in demand due to their lower fees and high placement statistics along with exceptionally well-trained faculty. In the table below, we have mentioned government MBA in Sales and Marketing colleges and MBA in Sales and Marketing fees.

MBA in Sales and Marketing focuses on developing knowledge and expertise in sales and marketing strategies, management, and leadership skills. Various research institutes cater to the needs of both academic and commercial students. Graduates can work in top MNCs in various cities in India and abroad.