Dear Student,

The most preffered criteria by most of the employers for this course are to have a degree or equivalent qualification in marketing, management, business or a related subject. Some of them may also expect you to have some experience of working in a marketing role and have knowledge of digital marketing or online advertising. However, A MBA degree holder might get  the difference in higher pay and better employability though. 

Hi Aman,

A course in digital marketing

A digital marketing course would help you first know what is the exact meaning of the subject at hand.

So what is basically digital marketing?

Digital marketing is nothing but the online promotional activity carried out in order to help businesses promote their products and services online through social media another digital means, creating a strong online presence for them through websites and blogs, etc.

A course in digital marketing would aim at helping you learn about these nitty-gritties of digital marketing as a subject and make you well aware of all the basic fundamentals of digital marketing making your base stronger.

Hello Sanika,

Yes, you can continue this field after doing B.Tech Engineering. Also you can do a MBA in Digital Marketing after your B.Tech.

Here is some more information about Digital Marketing Managing course https://bschool.careers360.com/articles/mba-in-digital-marketing-management

Hope that helps and feel free to ask if you have any more queries. Best of luck!

Dear aspirant,

You can get a good job in Search engine optimization . Nowadays, this profession is growing rapidly and have enough vacancy available . If you have proper knowledge and skills for this field , then you will definitely get a good job . The starting salary in this field is around RS. 3 LAKHS PER ANNUM. But this is just the basic package , if you have proper advanced knowledge and skills your salary will be more than the basic salary . The days you should work it depends upon the company , any individual works 5 days a week to almost 6 days a week , it depends upon the company which will hire you .

Yess..You can..But for Digital marketing manager you must need To do Extra certified Courses like Digital marketing certified By NPTEL.

Lots of Digital marketing Courses online are available you can find that On google..That is the only way To Find the matching profile..& One more thing Is Choose the college where Marketing stream heave better opportunity..so That you can have more choices

Best Of luck.

Thanxs

It depends on how your employer pays you.

The company in the appointment letter might tell that they are ganna pay you a certain amount of money per year or per annum. This means that the total salary they pay you is for one whole year.

On the other hand if they tell you that the salary is monthly then the money will be paid per month.

Remember to always calculate your TDS and PF 

Hello aspirant,

It is little difficult to get your question but to acquiring digital marketing skills not only helps you get better job opportunities, but it will prove beneficial for you in many ways. You can use it for your personal work as well. A digital marketer can always take freelance projects along with full-time work. Conduct proper research before opting for a digital marketing course, as this course requires more of practical knowledge than theoretical knowledge. To find the top digital marketing jobs in your city or anywhere in the world, just upload an impressive video expressing your digital marketing skills, past experiences etc on the O’hire also. 

Thank you!!

Digital Marketing can be defined as a unique marketing strategy that is implemented in digital platforms through the Internet medium to reach the target audience. When compared to traditional marketing, search analytics gives you an extra edge in Digital Marketing. Analytics empowers the business to analyze the success in their business strategies and provides the required data to modify the strategies to suit the market requirements and improve ROI.

Digital Marketing doesn't need any programming skills and familiarity with the Internet is sufficient to master the concept to pursue a successful career. A few months of dedicated efforts will ensure a rewarding career in the space of IT. The demand for Digital Marketing professionals is exceeding the supply and this void is creating ample job opportunities for non-technical graduates. 

Who can learn this course?

• Working Professionals
• Branding/sales/ Marketing Professionals
• Students: Job, Freelancing
• Entrepreneurs: Promote Business, Manage Agency
• Startups
• Housewives

Opportunities For Digital Marketers

• Job/Freelancer/Consultant
• Website (Blog)
• Start an App/Video Channel monetize
• Start a Digital Marketing Agency
• Marketing Campaign Manager
• Web Marketing Advisor
• Internet Marketing Consultant
• Internet Marketing Specialist
• Online Marketing Manager
• Online Marketing Executive

Top institutes that offer a c certification course in Digital Marketing

• Digital Vidya
• Digital Academy of India
• Edukart
• IMRI - Internet and Mobile Research Institute
• Webnext Solutions
• Learning Catalyst

What is the duration of the course?

Given below are the duration provided by some institutes. Each institute provides a different duration for the course.

• Digital Vidya - 6 months
• Digital Academy - 16 weeks
• Edukart - 6 months
• Internet and Mobile Research Institute - 1 month, 6 months, 12 months
• Webnext solutions - 220 hrs.
• Learning catalyst - 2 months

What are the modes of teaching Digital Marketing?

The modes of teaching can either be classroom training or online (distance learning) training. Most of the digital marketing courses use an online training mode. In such cases, the institutes provide the candidates with books, case studies, presentations, study materials, tutorials, etc.

Is there any exam that a candidate has to go through at the end of the course?

It depends on the institute, whether to conduct an exam or not. Most of the institutes give away the course completion certificate without conducting an exam. Whereas, a few institutes, like Webnext Solutions, conduct an online exam. There are two attempts to appear for the exam.

There's a variety of courses available online for people seeking to move to the Digital Marketing profession, both free programs as well as paid intensive courses from accredited institutions.

As is the case with everything, there are pros and cons to both types of programs.

While the free programs are typically much shorter in time, less costly in comparison to paid courses and also less of a commitment, they are also less intensive and don't guarantee that learners will retain and be able to apply the limited knowledge they have just been exposed to.

You could find free Digital Marketing courses on Google Digital Unlocked, Udemy and Coursera.

In contrast, paid Digital marketing courses are really intensive and worth the monetary investment for those seriously considering a career shift. These courses from accredited institutions typically range from about 90,000 INR to 3 Lakhs. A great mid-range and worthy paid Digital Marketing course is the one offered by Great Lakes. You can find information about their PG Program in Digital Marketing on their website.