All Questions

Sales

Follow
Showing 61 - 70 out of 246 Questions
8 Views

Question : Statement 1: Selling concept aims to increase short-term sales by aggressive promotional strategies.

Statement 2: Marketing concept disregards customer preferences and solely focuses on sales.

Option 1: Both statements are correct.

Option 2: Statement 1 is correct, and statement 2 is false.

Option 3: Both statements are incorrect.

Option 4: Statement 2 is correct, and statement 1 is incorrect.

Team Careers360 18th Jan, 2024

Correct Answer: Statement 1 is correct, and statement 2 is false.


Solution : The correct answer is (b) Statement 1 is correct, and statement 2 is false.

Statement 1 is correct. The selling concept does aim to increase short-term sales through aggressive promotional strategies and high-pressure sales techniques. Its focus is on achieving immediate sales rather than long-term customer satisfaction.

Statement 2 is false. The marketing concept does not disregard customer preferences; in fact, it emphasizes understanding and fulfilling customer preferences. The marketing concept is customer-oriented and aims to deliver value to customers based on their needs and preferences.

6 Views

Question : Assertion: The marketing concept aims to achieve long-term customer loyalty and satisfaction.

Reason: The marketing concept solely focuses on short-term sales targets.

Option 1: Both assertion and reason are true, and the reason is the correct explanation of the assertion.

Option 2: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.

Option 3: Assertion is true, but the reason is false.

Option 4: Assertion is false, but the reason is true.

Team Careers360 23rd Jan, 2024

Correct Answer: Both assertion and reason are true, and the reason is the correct explanation of the assertion.


Solution : The correct answer is (c) Assertion is true, but the reason is false.

The assertion is true. The marketing concept does indeed aim to achieve long-term customer loyalty and satisfaction. It emphasizes building strong and lasting relationships with customers by understanding and fulfilling their needs and preferences.

The reason is false. The marketing concept does not solely focus on short-term sales targets. While achieving sales is a part of marketing, the primary focus is on long-term customer satisfaction and loyalty. Marketing is about creating sustained customer relationships and meeting customer needs in the long run.

In summary, the assertion is true, but the reason is false. The marketing concept is more concerned with long-term customer relationships and satisfaction rather than just short-term sales targets.

16 Views

Question : Distress sales conducted by farmers mean:

Option 1: Sales of spoiled produce

Option 2: Selling the harvest through commission-based salespeople

Option 3: Selling the produce at the government-set MSP

Option 4: Sale of the crop at a very poor price

Team Careers360 22nd Jan, 2024

Correct Answer: Sale of the crop at a very poor price


Solution : Distress sales: For fear of spoiling or settling a looming debt, farmers are frequently forced to sell their produce at low prices due to a lack of agricultural marketing infrastructure.
Hence option d is the correct answer.

5 Views

Question : Case Study:

ABC Bookstore provides a discount to university students who show their student IDs when purchasing books. What sales promotion technique is used here?

 

Option 1: Trade Shows

Option 2: Premiums

Option 3: Trade Allowances

Option 4: Discounts

Team Careers360 25th Jan, 2024

Correct Answer: Discounts


Solution : The correct answer is (d) Discounts. 

Providing a discount to university students who show their student IDs is a common way to stimulate sales and attract a specific target market—students in this case. Discounts involve reducing the regular price of a product or service, encouraging customers to make a purchase due to the perceived cost savings. Trade shows, premiums, and trade allowances are different sales promotion techniques involving distinct strategies and incentives.

 

17 Views

Question : Assertion: Sales promotion does not include discounts, coupons, and contests to attract consumers.

Reason: Sales promotion techniques aim to influence consumer behaviour and increase sales in the short term.

 

Option 1: Both assertion and reason are true, and the reason is the correct explanation of the assertion.

Option 2: Both assertion and reason are true, but the reason is not the correct explanation of the assertion.

Option 3: Assertion is true, but the reason is false.

Option 4: Assertion is false, but the reason is true.

Team Careers360 20th Jan, 2024

Correct Answer: Assertion is false, but the reason is true.


Solution : The correct answer is (d) Assertion is false, but the reason is true.

Sales promotion is a marketing strategy that involves offering incentives to consumers to encourage them to purchase a product or service. This can include discounts, coupons, contests, and other types of promotions.

Sales promotion techniques are designed to influence consumer behavior and increase sales in the short term. They can be used to attract new customers, encourage repeat purchases, and boost sales of slow-moving products.

The assertion in the question is false, but the reason is true. Sales promotion does include discounts, coupons, and contests to attract consumers.

26 Views

Question : Opening Inventory Rs.28,000

Closing Inventory Rs.52,000

Revenue from Operations (Sales) Rs.6,00,000

Gross Profit 25% on the cost of revenue from operations

The inventory turnover ratio will be ………

Option 1: 8 times

Option 2: 2.4 times 

Option 3: 1.2 times

Option 4: 12 times

Team Careers360 18th Jan, 2024

Correct Answer: 12 times


Solution : Answer = 12 times

Inventory Turnover Ratio = Cost of goods sold/Average Inventory

$\begin{gathered}\Rightarrow \quad 4,80,000 /40,000 \\ =12 \text { times }\end{gathered}$

Cost of goods sold = Sales - G.P

$x=6,00,000-\frac{x}{4}$

$\begin{aligned} 5 x & =6,00,000 \times 4 \\ x & =4,80,000\end{aligned}$

Cost of goods sold = 4,80,000

Average Inventory 

$\begin{aligned} & =\frac{28000+58000}{2} \\ & =80,000 / 2 \\ & =40,000\end{aligned}$
Hence, the correct option is 4.

15 Views

Question : What will be the Sundry debtors if, Debtor velocity = 6 months; Sales Rs.50,00,000; Bills receivable & bills payable were Rs.6,00,000 and Rs.36,667 respectively.

Option 1: Rs.19,00,000

Option 2: Rs.29,00,000

Option 3: Rs.25,00,000

Option 4: None of the above

Team Careers360 22nd Jan, 2024

Correct Answer: Rs.19,00,000


Solution : 6 = X/50,00,000 × 12
x = Account receivable = 25,00,000
Debtors + Bills receivable = Account receivable
x + 6,00,000 = 25,00000
x = Debtors = 19,00,000
Hence option 1 is the correct answer.

The question have been saved in answer later, you can access it from your profile anytime. Access now