Learn about marketing activities for your android apps to promote, monetise, and increase the number of your app users with Marketing your Android apps by edX.
In the digital age, numerous mobile applications are being developed every day. While the app industry is booming, many developers think of monetising or selling their applications for a profit. The Marketing Your Android Apps online course will help candidates achieve this goal.
In the Marketing Your Android Apps programme by edX, candidates will learn various types of promotion and monetisation strategies for their mobile applications. The course will establish the best practices for advertising and publishing mobile apps. The course is a collaboration between edX and Universidad Galileo and has expert faculty to help candidates gain maximum knowledge.
The Marketing Your Android Apps training is a five-week course that requires about six to eight hours a week of study time. It is an intermediate course in engineering designed for self-paced learning. Moreover, the programme curriculum will introduce business models for extracting maximum benefit from Google AdMob, Google’s mobile advertising platform designed specifically for mobile apps. The learners can join the programme by paying the prescribed fee and getting a certificate and unlimited access. They can also audit it for free for a limited period.
The Highlights
An intermediate course in Engineering
Collaboration with Universidad Galileo
Certification course
Weekly study time of six to eight hours
Five-week course
Online course
Self-paced learning
Short-term course
Videos with English transcripts
Programme Offerings
Videos with English transcripts
Self-paced learning
Intermediate course in Engineering
Short-term course
Collaboration with Universidad Galileo
Online Course
Certification course
Five-Week Course
Weekly study time of six to eight hours
Courses and Certificate Fees
Fees Informations
Certificate Availability
Certificate Providing Authority
INR 3265
yes
Galileo University, Guatemala City
Marketing your Android apps program by edX does not have a program fee. Individuals who want to qualify for a certificate after successfully completing the course need to pay a program fee of ₹3,265
Marketing your Android apps course fee structure:
Course Name
Fee
Marketing your Android apps
Free
Marketing your Android apps (Certificate experience)
₹3,265
Eligibility Criteria
As Marketing your Android apps online course is a program to understand how to monetise mobile applications, candidates joining the course need to know about mobile application development.
What you will learn
Marketing skills
Completing the Marketing your Android apps program will offer students valuable information about various topics as mentioned below:
How to monetize your application
License and monitor your application
Learning when to use ads to improve user experience
How to acquire a user base and how to engage and maintain them
Publish your app
Display interstitial and banner ads in an app
Who it is for
The Marketing your Android apps training course would be useful for mobile application developers as it will help them promote and monetise their app. They will learn how to grow the number of users for their app.
Admission Details
Candidates can get admission to the Marketing your Android apps certification course by following the steps given below:
Go to the website: https://www.edx.org/course/marketing-your-android-apps and click on “Enroll Now.”
Create a profile with edX.org. The email entered will be used for further correspondence with edX. If candidates have already registered themselves, this step can be skipped.
Once the registration is complete, they need to select whether they want to qualify for a certificate at the end of the course.
If they want to qualify, they will be redirected to the payment gateway. Once the payment is done, they will join the course.
In case they do not want a certificate, they can skip the payment process and directly join the course.
Application Details
There is no specific application form for the Marketing of your Android apps course. Upon clicking on “Enroll Now,” candidates can register themselves on the edX website, pay the program fee (in case they want to qualify for a certificate), and directly join the course.
The Syllabus
Introduction to monetization
Why and how to monetize your App
How to monetize apps using subscription & in-App purchase
How to monetize apps using Advertising
Data from App Market
Tools: Admob
Showing Tools: Analytics Adwords, Facebook
Business Models
Monetization Models Advertising
Monetization Models: In App Purchase
Increase your Retention and Revenue with Gamification and Payment Gateway
Key Performance Indicators
Extra PRO Native Ads
IAPs + Advertising = Killer Combination
User Acquisition
Introduction to User Acquisition
User Acquisition Strategies
SEO for the App stores
Introduction to Advertising
Performance Advertising
Advertising Acquisition
Tools for creating the correct message
Technical implementation on Android
Analytics
Notifications
Remote Config A/B Testing
Onboarding Process
Implement firebase invites and dynamic links
Admob
Facebook
Facebook Analytics
Facebook Audience Network
Instructors
Galileo University, Guatemala City Frequently Asked Questions (FAQ's)
1: Is this Marketing your Android apps training a certification course?
Yes, Marketing your Android apps program is a certification course.
2: What are the qualifying criteria to join this Marketing your Android apps online course?
Candidates must know about the development of mobile applications to join and fully understand this course.
3: Is the Marketing of your Android apps training an online course?
Yes, Marketing your Android apps program is an online course.
4: Is online Marketing your Android apps a short-term course?