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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Course Overview

Business model development is the introduction of innovative, distinctive solutions that support a company's financial stability, including its mission, as well as the procedures for making those ideas a reality. Business model innovation's main objective is to create new revenue streams by enhancing the quality of the business and the customer experience. The Business Model Innovation online certification was created by HEC Paris and is offered by Coursera and is taught by Laurence Lehmann-Ortega, affiliate professor, and Hélène Musikas, affiliate professor.

Business Model Innovation online classes comprise 14 hours of study materials that begin with a thorough examination of the three business model pillars and provide participants access to the Odyssey approach to assist them in developing the skills necessary to create or redesign business models. Business Model Innovation online course explains the topics like business strategy, strategic management, value proposition, and business modeling as well as provides an understanding of a comprehensive framework and toolkit that can be used to create, devise, or recreate business models in a very methodical manner.

The Highlights

  • Shareable certificate of completion
  • Self-paced course
  • 14 hours effort
  • 100% online content
  • Flexible deadlines

Programme Offerings

  • English video lectures with multiple subtitles
  • 100% online content
  • Learning resources
  • Case Studies
  • Graded Quizzes
  • Graded Assignments
  • Accessible on mobile devices and TV

Courses and Certificate Fees

Fees InformationsCertificate AvailabilityCertificate Providing Authority
INR 4928yesCoursera

Depending upon the number of hours required to complete the learning, the participants may choose from any of the following Business Model Innovation certification fees mentioned in the table down below. All these structures include certificates after course completion.

Business Model Innovation Fee Structure

Description

Amount in INR

Course fee

Rs. 4,928


What you will learn

Business Management

After completing the Business Model Innovation certification course, participants will gain a better understanding of the fundamental concepts associated with business models and will acquire an understanding of the principles of business model innovation. Participants will also acquire an understanding of the methodologies involved with business modeling, value proposition, strategic management, and developing business strategies.


Who it is for


The Syllabus

Videos
  • What is innovation?
  • Learning methods and outcomes
  • The 3 components of a business model
  • Business model vs. strategy
  • Other business model frameworks
Readings
  • About this lesson
  • About this lesson
  • What you need to know about assignments
  • About this lesson
  • About this case study
Practice Exercise
  • Module 1 Lesson 1- Practice Quiz
  • Module 1 Lesson 3 - Practice Quiz
  • Case study: Michelin - Graded Quiz
  • Module 1 - Graded Quiz

Videos
  • Value proposition - Introduction and client
  • VP: price and perceived value
  • VP: detailed examples of game changing VP
  • Value Proposition: The value curve
  • Value Proposition: The value curve in practice
  • Value Architecture: The value chain
  • Value Architecture: The extended value chain
  • Value Architecture: Distinctive resources and competencies
  • Profit equation overview
  • Profit equation details
Readings
  • About this lesson
  • About this lesson
  • About this lesson
  • Further reading: additional examples to inspire you
Practice Exercise
  • Module 2 Lesson 1 - Practice Quiz
  • Module 2 Lesson 2 - Practice Quiz
  • Module 2 Lesson 3 - Practice Quiz
  • Module 2 - Graded Quiz

Videos
  • Introduction to the 14 directions
  • Direction 1: Reduce client price
  • Direction 2: Reduce clients' hassle
  • Direction 3: Look for non-clients
  • Direction 4: Introduce more functionality or more emotion
  • Direction 5: Search other segments or industries
  • Direction 6: Introduce a third party
  • Direction 7: Modify the revenue stream
Readings
  • About this lesson
  • Questions to consider to explore each direction
Practice Exercise
  • Module 3 Lesson 1 - Practice Quiz
  • Module 3 Lesson 2 - Practice Quiz
  • Module 3 - Graded Quiz

Videos
  • Direction 8: Introduce technology
  • Direction 9: Modify one or several steps in the value chain
  • Direction 10: Eliminate or add a step in the value chain
  • Direction 11: Leverage strategic resources
  • Direction 12: Associate with competitors
  • Direction 13: Identify supplementors
  • Direction 14: Find new resources
  • Summary of the 14 directions

Readings
  • About this lesson
  • Summary of the 14 directions
  • Questions to consider to explore each direction
Practice Exercise
  • Module 4 Lesson 1 - Practice Quiz
  • Module 4 Lesson 2 - Practice Quiz
  • Module 4 - Graded Quiz

Videos
  • Applying the Odyssey 3.14 approach
  • Trends in business models: Part 1
  • Trends in business models: Part 2
Readings
  • Template for Applying the Odyssey 3.14 approach
  • Course Evaluation: Business Model Innovation
Practice Exercise
  • Verification of Course Evaluation Completion

Instructors

Articles

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