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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Video and Text Based |
Course Overview
The Customer-Based Business Strategy Certification Course is a specialized programme designed for business leaders that discusses the need to shift from product-centric business strategies to customer-centric strategies. The certificate course is offered as a 3-day long programme.
Through the Customer-Based Business Strategy Live Course, learners will understand the steps and methodologies involved in formulating a customer-based business strategy. The course is led by domain experts at the Indian Institute of Management Ahmedabad.
After successfully completing the Customer-Based Business Strategy Training Course, all learners will receive a certificate of completion. The course will be delivered through interactive sessions and case studies.
The Highlights
- Certificate of completion
- 3-day programme
- Lectures and peer discussions
- Interactive sessions
- Group exercises, role-plays
- Simulation games
- Presentations and case analysis
- Led by experts
- Professional networking
- Support of IIM Ahmedabad faculty
Programme Offerings
- Certificate of completion
- 3 Days Duration
- Expert Tutors
- Professional Networking
- Lectures and Peer Discussions
- Group exercises
- Role-plays
- Simulation Games
- Presentations
- Case analysis
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | IIM Ahmedabad (IIMA) |
Customer-Based Business Strategy Certification Fees
| Head | Amount |
| Programme fees | Rs. 1,15,000 + GST |
What you will learn
After completing the Customer-Based Business Strategy Classes, you will gain knowledge about the following topics:
- Comparison of customer-centric view and industry-sided view
- Concepts and approaches to developing business strategy
- Concepts of customer-centric business strategy
- Designing thinking for customer-centric innovation
- Customer Based business-market segmentation
- Customer perceived value advantage
Who it is for
The course is suitable for CXOs, business development executives, functional heads, or senior executives working in B2B and B2C companies who wish to gain knowledge about customer-centric marketing for entrepreneurs.
Admission Details
Given below are the steps to enroll in the Customer-Based Business Strategy Course:
Step 1: Go to the official website by clicking on the URL given below -
https://exed.iima.ac.in/programme-details.php?id=OTA2
Step 2: Click on the ‘Apply Online’ option.
Step 3: Fill out your personal and professional information for the nomination entry.
The Syllabus
Instructors
IIM Ahmedabad (IIMA) Frequently Asked Questions (FAQ's)
Yes, all learners who successfully complete the Customer-Based Business Strategy Training Course will receive a certificate.
The course is administered by the faculty of the Indian Institute of Management Ahmedabad.
The course fee can be paid through a Demand Draft cheque or electronic fund transfer.
No, the Customer-Based Business Strategy Course does not offer placement support.
Yes, all learners are required to be on campus to attend the course.