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Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf StudyVideo and Text Based

Course Overview

The Strategic Management programme by Swayam is a course that aims to educate the candidates on how strategic management is an important concept for entrepreneurs, managers, and decision-makers. It is designed to show the candidates the perspective of the CEO or a manager. Also, it covers how they view the business in the context of its environment. 

P D Jose, Reije George Pallathita, and Sai Yayavaram of the Indian Institute of Management Bangalore mentor the postgraduate-level Strategic Management course. The course is determined to teach its candidates the concepts of competitive advantage, industry, resource, and competitive and competency analysis. It also introduces the importance and methods of strategising across corporate and business levels. 

The Swayam Strategic Management course will take around six weeks to complete. The course is online and rife with video lectures, study material, and assignments. This course content can be accessed completely free of cost. The candidate will also receive a certificate upon completion once they meet all the eligibility criteria, as mentioned in the brochure.

The Highlights

  • Six-weeks course
  • Postgraduate-level course
  • 100 percent online programme
  • Video lectures
  • Downloadable study material
  • Weekly assignments
  • Examination for certification
  • Certificate available
  • Course course
  • Management Studies course category
  • Industry expert course faculty

Programme Offerings

  • Online Course
  • video lectures
  • Reading Material
  • assignments
  • Study Material Available For Free
  • practice test
  • Strategic Management Certificate
  • certification examination
  • expert mentor
  • Core Course Type

Courses and Certificate Fees

Certificate AvailabilityCertificate Providing Authority
yesIIM Bangalore
  • The Strategic Management online programme is a free of charge course. Swayam does not charge any fee for this one.
  • However, candidates need to pay a certain amount to sit for the final examination. An exam registration form also needs to be filled while applying for the end-term examination.

Eligibility Criteria

To become eligible for the Strategic Management course certificate, the candidate must appear for the end-term certification examination. They must secure at least 40 percent marks in the same. Besides that, the candidate must also secure a minimum of 40 percent marks in the in-course assessments. An overall score of 40 percent is mandatory to obtain the certificate.

What you will learn

Business Management

The candidates will become well-versed in the following after completing the Strategic Management online course from Swayam:

  • The concepts of competitive advantage
  • The relation of competitive advantage concerning the strategy of a firm
  • Analysis of resource and competency
  • Industry and competitive analysis
  • Analysing various strategies across the business and corporate levels

Who it is for

The Strategic Management course by Swayam is intended for postgraduate students who are interested in understanding the various aspects of management studies, strategic management, and the various concepts behind it. 


Admission Details

Step 1) Firstly, for joining the Strategic Management programme is to visit the course page.

Step 2) Then select the “Sign-up/Register” option at the top of the course page.

Step 3) Register with Swayam and create a new username and password.

Step 4) Finally, proceed with the course by entering your details. 

The Syllabus

  • What is strategy? 
  • The role of strategy 
  • Strategic decisions 
  • Aligning strategy and organization

  • Strategic context of the firm •
  • Industry Analysis : Porter's framework, complements, strategic groups and key success factors. 
  • PESTLE Analysis

  • The Resource based view of the firm 
  • VRIO framework 
  • Sustenance of competitive advantage

  • Competitive positioning 
  • Business level strategies : Cost leadership, differentiation, focus and dual advantage. 
  • Value chain analysis

  • Strategies for the multi-business firm. 
  • The need of corporate strategy 
  • Corporate level strategies 
  • Strategy portfolio frameworks
  • Strategy implementation

Evaluation process

The candidates will have to sit for the end-term examination to be eligible for the Strategic Management programme certification. Swayam will conduct the computer-based test at a designated test centre in the presence of a proctor. They must secure at least 40 percent marks in both the certification exam and the internal assessments to be eligible for receiving the certificate. 

The Swayam Strategic Management course certificate will show the grade you secured in the examinations. Grade A, the highest grade, is credited to students whose final score is above 85 percent. And, grade D is the lowest grade, which is given to those scoring between 40 percent to 49 percent. Candidates scoring below 40 percent will not be eligible for certification. 

Instructors

IIM Bangalore Frequently Asked Questions (FAQ's)

1: Will the course material be available online?

The Strategic Management course is entirely online, and all the course material will be available online. You will also have specially prepared downloadable and printable study material for this course.

2: Do I have to make a payment for enrollment into this course?

No. All the course materials and weekly assignments can be accessed completely free of cost. You just have to create a username and password and register with Swayam for taking admission.

3: Will there be any examination at the end of the Swayam Strategic Management course?

There will be an end-term examination after the candidates complete the Strategic Management online programme. However, the exam is optional and requires a fee during registration.

4: Will I be able to follow this course as a college student?

There might not be any restrictions that will stop you from taking this course. However, you might face problems following the course, since it is intended for candidates who are pursuing a postgraduate degree.

5: Will the examinations be conducted online?

Swayam will conduct all the in-course tests and assignments online, but the end-term certification exam is conducted offline.

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