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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery | Frequency Of Classes |
|---|---|---|---|
| English | Self Study, Virtual Classroom, Campus Based/Physical Classroom | Video and Text Based | Weekends |
Course Overview
In today’s business landscape more and more firms are leveraging data analysis and aggregation to get ahead in the competition. This highly interactive programme aims to confront and address the myths and realities that surround business analytics. The programme is a well-designed blend of practical and theoretical strategies that will help you understand and leverage data analytics for business advancement.
This part time 9-month Senior Management Programme in Business Analytics certification course is a blend of immersive lectures and case studies to help you better understand how data analytics can be used for business model innovation. With the help of case studies from North America, Europe, China, Japan and many more this programme will also highlight the global perspective of business analytics. It covers everything from statistics for analysis, data sources to experimentation so as to help you understand and visualize the future of analytics oriented competition.
Through the Senior Management Programme in Business Analytics course participants will be able to make data-driven business decisions. The Senior Management Programme in Business Analytics course also offers a global immersion module to better understand the global outreach of data analytics.
The Highlights
- 9 months programme
- Offered at IIM, Calcutta
- Offers immersive lectures
- Offers global immersion module
Programme Offerings
- Lectures
- Case Studies
- in-class modules
- global immersion module
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | IIM Calcutta |
The fees for the course Senior Management Programme in Business Analytics is -
| Head | Amount in INR |
| Course Fees | Rs. 6,03,000/-+ (Applicable Taxes) |
Eligibility Criteria
Work Experience
Participants who wish to apply for this Senior Management Programme in Business Analytics online course should have at least 10 years of work experience and should be currently employed.
Education
The participant should have a score of at least 50 percent in their undergraduate /postgraduate degree
Certification Qualifying details
The Senior Management Programme in Business Analytics certification by IIM Calcutta requires the candidates to complete all the evaluation components in order to qualify for the certificate. Moreover, participants must have an attendance that is required to qualify for the certificate.
What you will learn
After the completion of the Senior Management Programme in Business Analytics certification syllabus you will have acquired the following skills and tools:
- You will learn to develop better models of decision-making that use a large amount of data to make smart and improved products for customers.
- You will learn to use data analytics to acquire a vantage point in the competitive landscape.
- Through the Senior Management Programme in Business Analytics course by IIM Calcutta you will be able to recognize and use methods comprising analytical techniques and tools along with behavioral skills to gain a competitive advantage.
- You will be able to make decisions under uncertainty and capture relationships among variables of interest and learn about regression techniques.
- With the help of case studies from all over the world, you will be able to understand the global perspective of data analysis and use it to your advantage.
Who it is for
This Senior Management Programme in Business Analytics certification benefits the senior managers who understand and want to implement data-driven decision-making. The programme will aid senior-level professionals in taking a cutting edge move in their career path.
- Managers and Senior Managers
- Top Management Professionals such as Leaders, CXOs, Business Heads
- Senior Consultants
- IT professionals such as Data Analysts, System Analysts, Business Analysts
Admission Details
Applicants who are looking forward to applying for this Senior Management Programme in Business Analytics certification course must follow the process below.
Step 1: Log on to the official website of this certification by clicking https://www.iimcal.ac.in/ldp/senior-management-programme-business-analytics-smpba
Step 2: Fill the form provided on the right side and click Download Brochure
Step 3: It will direct you to the page with the URL https://iimc.eruditus.com/senior-management-programme-business-analytics/thankyou.php
Step 4: Click the ‘Apply Now’ icon on the right side which will direct you to further process. (Please note: Right now the applications are on hold)
The Syllabus
- Analytics readiness of an organization and building a data-driven decision-making culture,
- Building organizational team for making use of Data Science and Analytics,
- Appreciating the emerging nature of competition and the role of business analytics
- The art of summarizing data and statistical learning in decision making
- Applied probability and decision making under uncertainty
- Data sampling and the art of inferring about the population from samples
- Regression techniques and the art of capturing relationships among variables of interest
- Appreciation of analytical reasoning and empirical findings from data
- Challenges in Data visualization and data interpretation
- Data capture and preprocessing issues
- Interpretation of raw data
- Interpretation of statistical summary of data
- Issues in filtering Raw Data for finding extract worth Modeling
Outlier analysis, Dimensionality reduction in Data Cleaning
- Business forecasting principles and issues
- Artificial Intelligence and Machine Learning in Decision Making – role of supervised learning
- Role of unsupervised learning in decision making
- Time series analysis-based decision making
- Combining human expertise with data driven intelligence for decision making
Artificial neural network and deep learning in decision making
- Learning through simulation and games
- Individual and group decision making issues
- Use of discrete optimization concepts in decision making
- Insights from game theoretic situations, Network externalities and network effect on economy, Information cascade effects in decision making
Instructors
IIM Calcutta Frequently Asked Questions (FAQ's)
The Senior Management Programme in Business Analytics by IIM Calcutta will commence on December 20, 2020. The total time period of this programme is 9 months.
The Senior Management Programme in Business Analytics course will be conducted by two senior faculties with rich experience in this field. There will be both Live online and in-class sessions.
There are eight modules for the Senior Management Programme in Business Analytics course by IIM Calcutta. Every module is further divided into an in depth study of this domain.
The Senior Management Programme in Business Analytics is designed in such a way that it is imparted and conducted in different ways. Faculties will conduct lectures, in-class modules, global immersion modules and live online sessions in order to impart the learnings. Moreover, there is case study based learning too which aids participants in getting an access to real life scenario.
The Senior Management Programme in Business Analytics is best suited for senior managers, CXOs, business leaders, data analysts, senior consultants.