Careers360 Logo
Interested in this College?
Get updates on Eligibility, Admission, Placements Fees Structure
Compare

Quick Facts

Medium Of InstructionsMode Of LearningMode Of Delivery
EnglishSelf Study, Virtual Classroom, Campus Based/Physical ClassroomVideo and Text Based

Course Overview

The Analysis for Strategic Marketing Decisions online course is developed for the students to gain an understanding of the analytical skills required for planning and execution of marketing strategies for improved marketing management. This online program is provided by the Indian Institute of Management Ranchi for individuals who are interested in learning about strategic marketing techniques.

The course curriculum engages the learners with the theoretical and practical aspects of strategic marketing, framing, and implementation of segment-based position strategy. The candidates of this course are made to learn through a simulated dynamic environment by reflection and experience. The course seeks to develop the skills for strategic formulation, and enhance the execution techniques, and transform them into functional programs and ventures. The program director for this program is Prof. Mayank Jyotsna Soni. 

The Highlights

  • Online mode
  • Marketing strategy program
  • IIM faculty
  • Live Sessions
  • Management training

Programme Offerings

  • video lectures
  • Webinars
  • Strategic Marketing Simulation
  • Interactive activities
  • discussions
  • Case Studies
  • Expert Faculty

Courses and Certificate Fees

Certificate Availability
no

The ‘Analysis for Strategic Marketing Decisions’ online training is available for the students through non-residential-In campus and online mode.

Analysis for Strategic Marketing Decisions fee structure

ParticularsAmount in INR

Course Fee(Non-Residential-In campus)

Rs 35,400 + GST

Online mode

Rs 27,000 + GST


What you will learn

Marketing skillsBusiness ManagementAnalytical skillsDigital marketing skillsDecision making skills

The Analysis for Strategic Marketing Decisions curriculum is designed for the students to learn about the following,

  • Presentation of marketing-performance data.
  • Understanding customer behaviour for analyzing future marketing for effective decision making.
  • Comprehending ways to explain market-research data.
  • Framing the future marketing goals.

Who it is for

The Analysis for Strategic Marketing Decisions online course is for individuals who wish to develop their marketing skills for strategic marketing management and business development. This course benefits the marketing executives, product development managers, sales representatives, business development executives, brand managers, and digital marketing executives for skill development.


The Syllabus

Instructors

IIM Ranchi Frequently Asked Questions (FAQ's)

1: Which university/institute offers the course on ‘Analysis for Strategic Marketing Decisions’?

The course is provided by the Indian Institute of Management Ranchi.

2: Who is the program director for the ‘Analysis for Strategic Marketing Decisions’ online course?

Prof. Mayank Jyotsna Soni is the program director for the course.

3: What are the prerequisites to join the ‘Analysis for Strategic Marketing Decisions’ program?

There are no prerequisites for the course.

Articles

Back to top