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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery | Frequency Of Classes |
|---|---|---|---|
| English | Self Study, Virtual Classroom, Campus Based/Physical Classroom | Video and Text Based | Weekends |
Course Overview
The Executive Program in Product Management course is a comprehensive programme that is designed for professionals aiming to excel in the field of product management. This Executive Program in Product Management course will help the working professionals seeking to enhance their skills in product strategy, market analysis and leadership. The Executive Program in Product Management course combines theoretical knowledge with practical applications, ensuring participants are well-equipped to handle real-world product management challenges.
With a spanning duration of ten months, this Executive Program in Product Management course will help the participants to engage in interactive sessions, case studies and hands-on projects that provide a deep understanding of the product lifecycle and market dynamics. The curriculum is designed to foster critical thinking and strategic decision-making skills essential for successful product management.
The Highlights
- 10 months course
- Expert instructors
- Certification from E&ICT Academy, IIT Guwahati
- 2-day campus immersion at IIT Guwahati
- 24/7 query resolution
Programme Offerings
- Indian Institute of Technology Guwahati course
- Ten Months Course
- instructor led training
- expert faculties
- Q&A Sessions
- Mock Interviews
- 2 Days campus immersion.
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | IIT Guwahati (IITG) |
The fees for the Executive Program in Product Management course is :
Fees components | Amount |
Programme fees | Rs. 13,888 per month |
What you will learn
This Executive Program in Product Management course will help the participants to gain a thorough understanding of client advisory techniques, enabling them to effectively communicate with stakeholders and provide strategic recommendations. The curriculum delves into equity research methodologies, teaching learners how to analyze market trends and make informed investment decisions. Additionally this Executive Program in Product Management course covers the intricacies of trading lifecycle management, equipping participants with the knowledge to oversee the end to end process of trading operations.
Who it is for
The target audience for the Executive Program in Product Management course includes:
The Syllabus
- Understanding basics of Product Management
- Who is a Product Manager?
- Different hats of a Product Manager?
- Importance of research in Product Management
- What is a Product Planning Cycle?
- Establishing Product Vision & Mission
- Formulating Product Strategy & Product Goals
- What is Product Backlog & Roadmap
- The philosophy of Design Thinking
- Decoding creativity & innovation
- Design Thinking for Product Managers
- Building MVP - Artefacts, Persona Mapping & PRDs
- User Experience 101
- User Interface 101
- Importance of UI/UX for PMs
- Design Mockups, Wireframes & Prototypes
- Introduction to Engineering for Product Managers
- Understanding Micro Services & Cloud Services
- Waterfall & Agile Methodology
- Understanding SCRUM and Kanban
- Product Development & Planning User Tests
- Planning Launch & A/B Testing
- Understanding Product Marketing & Consumer Behaviour
- Managing a Brand & Measuring impact of Product Marketing
- Wittr is a major micro blogging app popular across the globe. The management team has reached out to INSAID PM consultants to help them over come a major hurdle related to declining app usage by its customers.
- The company has collected Data and figured that customers have been moving onto a major competitor app because it provides them a micro vlog feature. The company need help from you to strategize, plan and design the new feature in their app as well.
- Go ahead and help the company succeed using the new feature.
- Product Metrics
- How to Measure Product Success
- Analytics tools for Product Managers
- Basics of SQL for Product Managers
- Understanding Product Growth
- Who is a Product Growth Manager
- Product Growth Strategies
- Audience & Channels for growth
- Understanding Product Monetization
- Decoding Buyer Pyschology
- Product Pricing Models and Strategies
- Measuring Product Monetization Success
- Musi.fy is struggling to come up with a potential solution to its dwindling revenues through its existing website for song lovers and urgently needs a dramatic shift from being Web first to Mobile first company.
- They have reached out to INSAID Product Management group and have requested for consultant Product Managers who can solve their problem. In this capstone you’ll chalk out a plan and execute the product launch of Musi.fy Mobile app from scratch.
- Get a chance to be a Product Manager for this awesome initiative of building a successful Music Streaming Mobile App.
Instructors
IIT Guwahati (IITG) Frequently Asked Questions (FAQ's)
The duration of the Executive Program in Product Management course is ten months.
Yes, there is a 2-day campus immersion at IIT Guwahati.
The classes will be held on weekends.
Yes, participants who successfully complete the course requirements will receive a certification from EICT IIT Guwahati.
The fees for the Executive Program in Product Management course is Rs. 13,888 per month for 18 months.