Startup Success: How to Launch a Technology Company in 6 Steps
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Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
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English | Self Study | Video and Text Based |
Courses and Certificate Fees
Certificate Availability | Certificate Providing Authority |
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yes | MIT Cambridge |
The Syllabus
- Mike Stonebraker Background
- Andy Palmer Background
- What It Means to be a Founder
- What you will learn from this course
- Examples of good ideas (Michael Stonebraker)
- How to recognize good ideas (Andy Palmer)
- How to develop good ideas (Michael Stonebraker)
- How to differentiate “disruptive/innovative” from “crazy” (Andy Palmer)
- Technical team (Michael Stonebraker)
- IP Considerations (Michael Stonebraker)
- Adult supervision (Michael Stonebraker)
- Secrecy issues (Michael Stonebraker)
- Partnership agreement among the team (Andy Palmer)
- How to recognize talent (Michael Stonebraker)
- How to recruit talent (Andy Palmer)
- What to do if this step fails (Michael Stonebraker)
- Customer acquisition strategies (Andy Palmer)
- Salesmanship and accountability (Andy Palmer)
- Being selective – quality vs. quantity (Andy Palmer)
- The pitch deck – managing expectations (Andy Palmer)
- The rock fetch (Michael Stonebraker)
- You need a “lead investor” – aka the leap of faith (Andy Palmer)
- It’s not about cash flows and spreadsheets (Andy Palmer)
- What to ask for (Michael Stonebraker)
- Sample terms (Andy Palmer)
- What to watch out for (Michael Stonebraker)
- Building great software vs. building a prototype (Michael Stonebraker)
- Common technical mistakes (Michael Stonebraker)
- You may get screwed (Michael Stonebraker)
- How to manage the VCs (Michael Stonebraker)
- Common business mistakes (Andy Palmer)
- Lanka Internet Services Ltd.
- Vertica Systems
- Locu
- Cilk Arts, Inc.
- It’s about your risk profile and your mission, dammit (Andy Palmer)
- Walking the line between academia and commercial (Michael Stonebraker)
- My Top 10 (Andy Palmer)
- My Top 10 (Michael Stonebraker)
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