Design-Led Strategy: Design thinking for business strategy and entrepreneurship
Excel your skills in making a design-led strategy for business plans and entrepreneurship through Coursera.
Intermediate
Online
2 Weeks
2,699 INR Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Course Overview
Strategical skills are important for the development of any business, and to provide a broader vision. Design thinking is the broader process that helps businesses by providing an approach for the better working of the organization. Design thinking is the concept that helps to represent a set of cognitive, strategic, and practical processes by which design concepts are developed. It is a progressive approach when entrepreneurs and board members have a pre-defined design that can take their company to heights of success. The course on Design-Led Strategy: Design thinking for business strategy and entrepreneurship is an initiative by the University of Sydney for the candidates who have an interest in learning about the design-led strategy.
Design-Led Strategy: Design thinking for business strategy and entrepreneurship training is delivered by the experts through online mode on the platform Coursera. This is an online course of 2 weeks which can be completed in 10 hours of classes. The candidates will be exposed to different activities, assignments, and tutorials for the overall development. The candidate will also receive Design-Led Strategy: Design thinking for business strategy and entrepreneurship certification by the University of Sydney and Coursera at the end of the course.
The Highlights
- 2 weeks duration
- 10 hours of classes
- Online course
- Shareable certification
- Self-paced learning
- Graded assignments
- Quizzes and programming assignments
- Financial Aid
Programme Offerings
- trained by experts
- Online Course
- Shareable Certification
- Flexible Deadlines
- Graded Assignments
- Feedback
- quizzes
- assessments
- financial aid
- 2 Weeks Duration.
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | Coursera |
Design-Led Strategy: Design thinking for business strategy and entrepreneurship fee structure
Description | Fee in INR |
Design-Led Strategy: Design thinking for business strategy and entrepreneurship | Rs. 2,699 |
Eligibility Criteria
Certification Qualifying Details
Design-Led Strategy: Design thinking for business strategy and entrepreneurship certification will be awarded at the end of this course. Enrolled candidates should complete the course and associated exercises to receive certification from the University of Sydney and Coursera. The shareable certificate will help the candidates to build an impressive resume and to latch onto the desirable opportunities in the domain.
What you will learn
Design-Led Strategy: Design thinking for business strategy and entrepreneurship certification syllabus is designed by professionals for the students who are keen to enter the domain of business strategy. The course shall guide the managers and entrepreneurs to introduce exciting and innovative products that shall help in the development of businesses. The course will guide the candidates to implement such ideas and not to keep them just in the board meetings. Moreover, the course shall be teaching a major difference between design thinking and design strategy. By the end of this course, the learners will become familiar with the following concepts.
- Design-led strategy
- Market Research
- Product Ideation
- Implementation of the design strategical ideas.
Who it is for
The Design-Led Strategy: Design thinking for business strategy and entrepreneurship certification benefits the people who are willing to pursue their careers in the domain of making an efficient business strategy. The course shall help managers, entrepreneurs, and business analysts by guiding them on tools and techniques to launch the products in the market quickly with predefined research and through design strategy.
Admission Details
To enroll yourself in the Design-Led Strategy: Design thinking for business strategy and entrepreneurship online course, follow the steps mentioned below:
Step 1: Visit the portal of Coursera for the Design-Led Strategy: Design thinking for business strategy and entrepreneurship course. The direct link for the course is https://www.coursera.org/learn/design-strategy
Step 2: The screen with the detailed introduction of the course shall be displayed on the portal of Coursera.
Step 3: Click on the tab “Enrol for free” and sign up for the course.
Step 4: Complete the enrollment process by paying the Design-Led Strategy: Design thinking for business strategy and entrepreneurship certification fee.
Step 5: Start learning by attending the Design-Led Strategy: Design thinking for business strategy and entrepreneurship classes.
The Syllabus
Videos
- Introduction to the course
- Introduction to design thinking
- Introduction to corporate strategy
- Introduction to design strategy: corporate strategy meets design thinking
- The Ubank & Swiss Re stories
- The design strategy framework Part 1
- The design strategy framework Part 2
Readings
- About this course
- Design Strategy course case studies: UBank and SwissRe
- Worksheet 1: Your chosen organisation - instructions
- Reading list - Module 1
Practice Exercise
- Module 1 practice
- Worksheet 1: Your chosen organisation - submission
Videos
- Understanding the problem - do you have a headache or a migraine?
- Who is your customer? Developing customer personas
- The UBank/ Swiss Re experience - market research
- What is a problem definition statement?
Readings
- Worksheet 2: Problem Definition Statement - instructions
- Worksheet 3: Customer persona - instructions
- Worksheet 4: Point of View Statement - instructions
- Reading list - Module 2
Practice Exercise
- Module 2 practice
- Worksheet 2: Problem definition statement - submission
- Worksheet 3: Customer Persona - submission
- Worksheet 4: Point of View Statement - submission
Videos
- What do we mean by prototype?
- Defining your minimum viable product
- High fidelity prototype vs low fidelity prototype
- Testing your prototype on end-users and soliciting their feedback
- Ideation
- The UBank/ Swiss Re experience - prototyping
Readings
- Worksheet 5: Designing a minimum viable product - instructions
- Worksheet 6: Live testing of prototype - instructions
- Reading list - Module 3
Practice Exercise
- Module 3 practice
- Worksheet 5: Designing a minimum viable product - submission
- Worksheet 6: Live testing of prototype - submission
Videos
- Design strategy in the corporate context
- Building real products using design strategy principles
- Iterating and ideating using customer feedback
- Embedding design strategy within business strategy
Readings
- Reading list - Module 4
Practice Exercise
- Module 4 practice
Videos
- Design strategy in practice: Conclusion
- Course conclusion
Readings
- Reading list - Module 5
Instructors
The University of Sydney, Sydney Frequently Asked Questions (FAQ's)
The duration of the course is 2 weeks.
The course shall guide the candidates on design strategy for business.
This is an online course available on the Coursera platform.
This course is provided by the University of Sydney.
The interested candidates can enroll in this course either through audit mode or through the certification mode. The former is free but does not offer any benefits and certification and the latter offers benefits and certification.