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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Courses and Certificate Fees
| Fees Informations | Certificate Availability | Certificate Providing Authority |
|---|---|---|
| INR 16708 | yes | UMD |
The Syllabus
- Course Overview
- Module 1: Introduction
- Introduction to Search Engine Optimization and Paid Search
- Analytics of SEO
- Analytics of Paid Search
- Web Analytics
- SEO, Paid Search & Web Analytics Practice & Apply
- Module1 Scenario: Analyzing PPC Report
- Module 2: Introduction
- Online Testing
- Online Testing: Experiment Design
- Recommendation Systems
- Online Testing & Recommendation Practice & Apply
- Module 2 Scenario: Online Testing
- Module 3: Introduction
- Machine Learning in Marketing Analytics
- Methods of Machine Learning
- Performance Evaluation
- Method Configuration
- Machine Learning Practice & Apply
- Module 3 Scenario
- Module 4 Introduction
- Big Data and AI in Marketing Analytics
- Hadoop
- Deep Learning, Incomplete1 activity
- Deep Neural Networks for Image and Sequential Data, Incomplete2 activities
- Big Data & AI Practice & Apply, Incomplete1 activity
- Module 4 Scenario
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1 Sep'23, 07:11 AM
31 Aug'23, 02:07 PM
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26 Aug'23, 11:14 AM
21 Aug'23, 07:18 AM
18 Aug'23, 11:51 AM
6 Jul'23, 07:27 AM
21 Jun'23, 12:18 PM
13 Jun'23, 09:54 AM
4 Apr'23, 11:39 AM
27 Mar'23, 07:53 AM
22 Mar'23, 12:57 PM
22 Mar'23, 11:00 AM
1 Sep'23, 12:44 PM
1 Sep'23, 12:27 PM
1 Sep'23, 12:02 PM
1 Sep'23, 11:26 AM
1 Sep'23, 09:57 AM
1 Sep'23, 08:48 AM
1 Sep'23, 07:11 AM
31 Aug'23, 02:07 PM
31 Aug'23, 12:10 PM
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