MBA Retail and Fashion Merchandise at Footwear Design and Development Institute, Chhindwara Offline Course

MBA Retail and Fashion Merchandise is a full time two years course.

Course Aim: Whatever your retailing ambitions, you need to understand how retailers work and how to build a thriving retail organization. But to make your deep impact in retail in coming decades, you also need to be able to navigate the complexity that exists where merchandise, inventory, logistics, and regions intersect in an increasingly connected world. With this programme the student will begin to gain insight into the perspective of a senior manager or retailer and understand the larger context of retailing. You will focus on developing your managerial skills, including managing in a retail context. 

The aim of this transformational program is to fulfil the growing demand of the retail industry for trained retail professionals by nurturing your latent talent. This program aims to equip the students with the skills, creativity and knowledge and insight to understand retailing as a business management discipline. MBA RFM will support your career path in Retail Management, Retail Merchandising, Research, and Visual Communication and exercise the skills required for retail operations.

Course Structure: The MBA RFM curriculum, with an emphasis on thinking about the retail organization, teaches you to understand and solve big challenges. This is attained when theory, practice, experience, and talent all come to one point. MBA RFM facilitates by its intense and demanding academic experience, multi-disciplinary approach to the study of retailing, involving two years of full-time study. The first year has foundation programmes which focus on developing analytical tools and knowledge that supports the rest of the curriculum. First years programmes cover basic business functions (finance, marketing, and operations); management (research, people, and strategy); and fashion (trends, product knowledge) in which retailers operate. 

During the second year, students choose from an unparalleled range of elective programmes to build on the basic retailing concepts developed in the first year. This portion of the program enables students to integrate the functional skills learned in the first year into an understanding of the retailers as a total enterprise. MBA RFM electives help broaden your experience, perspective and knowledge in that specific area. We add new electives or substantially revise existing topics every year to respond to changes in the retail environment and students’ interests.

Course Contents:    

The MBA RFM curriculum dwells with the way modern trade actually work and teaches you to analyze and understand the full scope of information you need to make good decisions. This programme is designed to have a real impact on your future in just 2 years. Faculties from different disciplines take sessions, bringing a greater range of life-changing learning experience from the subjects. 

It covers a wide range of subjects including Product Knowledge in Apparels, Retail Management, Consumer Behavior, Visual Merchandising, Retail Merchandising, Retail Communication, Customer Relationship Management, Retail Financials and Accounting, Retail Operation, Marketing, Site Selection, Retail Research, Retail Organization, Brand Management, Sales Management, Supply Chain Management, Basic Computer Knowledge, Retail Software Knowledge, Personality Development and Communication.

Students take a combination of two electives from four in the third semester. Your broad electives include: 

Visual Merchandising / Operations / Merchandising / Ecommerce

Career Prospects: After completion of program, students will have almost endless opportunities and can join the fashion or retail industry as Management Trainee, Retail Merchandiser, Category Manager, Buyer, Department Manager, Retail Manager, Floor Manager, Area Manager, Fashion Consultant with national & international brands like Reliance, Shoppers Stop, Lifestyle, Pantaloons, Big Bazar, Bata, Chanel, Burberry, Armani, Versace, Tommy Hilfiger, Puma, Zara and Benetton. 

This shall be aided with career workshops, company presentations, seminars with industry leaders and formal or informal events with alumni.